大學(xué)英語(yǔ)四級(jí)模擬試題一

大學(xué)英語(yǔ)四級(jí)模擬題一一二三四五六總分閱卷人核查人PartI

Reading

Comprehension(SkimmingandScanning)

(10%)Directions:Inthispart,youwillhave15minutestogooverthepassagequicklyandanswerthequestionsontheAnswerSheet.Forquestions1-7,choosethebestanswerfromthefourchoicesmarkedA,B,CandD.Forquestion8-10,completethesentenceswiththeinformationgiveninthepassage.MediaSelectionforAdvertisementsAfterdeterminingthetargetaudienceforaproductorservice,advertisingagenciesmustselecttheappropriatemediafortheadvertisement.Wediscussherethemajortypesofmediausedinadvertising.Wefocusourattentiononseventypesofadvertising:television,newspapers,radio,magazines,out-of-home,Internet,anddirectmail.TelevisionTelevisionisanattractivemediumforadvertisingbecauseitdeliversmassaudiencestoadvertisers.WhenyouconsiderthatnearlythreeoutoffourAmericanshaveseenthegameshowWhoWantstoBeaMillionaireYoucanunderstandthepoweroftelevisiontocommunicatewithalargeaudience.Whenadvertiserscreateabrand,forexample,theywanttoimpressconsumerswiththebrandanditsimage.Televisionprovidesanidealvehicleforthistypeofcommunication.Buttelevisionisanexpensivemedium,andnotalladvertiserscanaffordtouseit.Television’sinfluenceonadvertisingisfourfold.First,narrowcastingmeansthattelevisionchannelsareseenbyanincreasinglynarrowsegmentoftheaudience.TheGolfChannel,forinstance,iswatchedbypeoplewhoplaygolf.HomeandGardenTelevisionisseenbythoseinterestedinhouseholdimprovementprojects.Thus,audiencesaresmallerandmorehomogeneous（擁有共同特點(diǎn)的）thantheyhavebeeninthepast.Second,thereisanincreaseinthenumberoftelevisionchannelsavailabletoviewers,andthus,advertisers.Thishasalsoresultedinanincreaseinthesheernumberofadvertisementstowhichaudiencesareexposed.Third,digitalrecordingdevicesallowaudiencemembersmorecontroloverwhichcommercialstheywatch.Fourth,controloverprogrammingisbeingpassedfromthenetworkstolocalcableoperatorsandsatelliteprogrammers.NewspapersAftertelevision,themediumattractingthenextlargestannualadrevenueisnewspapers.The,whichreachesanationalaudience,accountsfor$1NewYorkTimesbillioninadrevenueannually.Ithasincreaseditsnationalcirculation（刊行量）by40%andisnowavailableforhomedeliveryin168cities.Locally,newspapersarethelargestadvertisingmedium.Newspapersarealessexpensiveadvertisingmediumthantelevisionandprovideawayforadvertiserstocommunicatealonger,moredetailedmessagetotheiraudiencethantheycanthroughtelevision.Givennewproductiontechniques,advertisementscanbeprintedinnewspapersinabout48hours,meaningnewspapersarealsoaquickwayofgettingthemessageout.Newspapersareoftenthemostimportantformofnewsforalocalcommunity,andtheydevelopahighdegreeofloyaltyfromlocalreaders.RadioAdvertisingonradiocontinuestogrow.Radioisoftenusedinconjunctionwithoutdoorbillboards（廣告牌）andtheInternettoreachevenmorecustomersthantelevision.Advertisersarelikelytouseradiobecauseitisalessexpensivemediumthantelevision,whichmeansadvertiserscanaffordtorepeattheiradsoften.Internetcompaniesarealsoturningtoradioadvertising.Radioprovidesawayforadvertiserstocommunicatewithaudiencemembersatalltimesoftheday.Consumerslistentoradioontheirwaytoschoolorwork,atwork,onthewayhome,andintheeveninghours.TwomajorchangessatelliteandInternetradiowillforceradioadvertiserstoadapttheirmethods.Bothoftheseradioformsallowlistenerstotuneinstationsthataremoredistantthanthelocalstationstheycouldreceiveinthepast.Asaresult,radiowillincreasinglyattracttargetaudienceswholivemanymilesapart.MagazinesNewsweeklies,women’stitles,andbusinessmagazineshaveallseenincreasesinadvertisingbecausetheyattractthehigh-endmarket.Magazinesarepopularwithadvertisersbecauseofthenarrowmarketthattheydeliver.Abroadcastmediumsuchasnetworktelevisionattractsalltypesofaudiencemembers,butmagazineaudiencesaremorehomogeneous.IfyoureadSportsIllustrated,forexample,youhavemuchincommonwiththemagazine’sotherreaders.Advertisersseemagazinesasanefficientwayofreachingtargetaudiencemembers.Advertisersusingtheprintmediamagazinesandnewspaperswillneedtoadapttotwomainchanges.First,theInternetwillbringlargeraudiencestolocalnewspapers.Theseaudienceswillbemorediverseandgeographicallydispersed（分散）thaninthepast.Second,advertiserswillhavetounderstandhowtouseanincreasingnumberofmagazinesfortheirtargetaudiences.Althoughsomemagazineswillmaintainnationalaudiences,alargenumberofmagazineswillentertainnarroweraudiences.Out-of-homeadvertisingOut-of-homeadvertising,alsocalledplace-basedadvertising,hasbecomeanincreasinglyeffectivewayofreachingconsumers,whoaremoreactivethaneverbefore.Manyconsumerstodaydonotsitathomeandwatchtelevision.Usingbillboards,newsstands,andbussheltersforadvertisingisaneffectivewayofreachingtheseon-the-goconsumers.Moreconsumerstravellongerdistancestoandfromwork,whichalsomakesout-of-homeadvertisingeffective.Technologyhaschangedthenatureofthebillboardbusiness,makingitamoreeffectivemediumthaninthepast.Usingdigitalprinting,billboardcompaniescanprintabillboardin2hours,comparedwith6dayspreviously.Thisallowsadvertisersmorevarietyinthetypesofmessagestheycreatebecausetheycanchangetheirmessagesmorequickly.InternetAsconsumersbecomemorecomfortablewithonlineshopping,advertiserswillseektoreachthismarket.AsconsumersgetmoreoftheirnewsandinformationfromtheInternet,theabilityoftelevisionandradiotogetthewordouttoconsumerswilldecrease.ThechallengetoInternetadvertisersistocreateadsthataudiencemembersremember.Internetadvertisingwillplayamoreprominentroleinorganizations’advertisinginthenearfuture.Internetaudiencestendtobequitehomogeneous,butsmall.Advertiserswillhavetoadjusttheirmethodstoreachtheseaudiencesandwillhavetoadapttheirpersuasivestrategiestotheonlinemediumaswell.DirectmailAfinaladvertisingmediumisdirectmail,whichusesmailingstoconsumerstocommunicateaclient’smessage.Directmailincludesnewsletters,postcardsandspecialpromotions.Directmailisaneffectivewaytobuildrelationshipswithconsumers.Formanybusinesses,directmailisthemosteffectiveformofadvertising.Televisionisattractiveadvertisingmediuminthat________.ithaslargeaudiencesitappealstohousewivesitisaffordabletomostadvertisers2.?WiththeincreaseinthenumberofTVchannels,________.thecostofTVadvertisinghasdecreasedthenumberofTVviewershasincreasedadvertisers’interestinothermediahasdecreasedthenumberofTVadspeoplecanseehasincreasedComparedwithtelevision,newspaperasanadvertisingmedium________.A.earnalargerannualadrevenueB.conveymoredetailedmessagesC.usemoreproductiontechniquesD.getmessagesoutmoreeffectivelyAdvertisingonradiocontinuestogrowbecause________.morelocalradiostationshavebeensetupmoderntechnologymakesitmoreentertainingitprovideseasyaccesstoconsumersithasbeenrevolutionizedbyInternetradioMagazinesareseenbyadvertisersasanefficientwayto________.A.reachtargetaudiencesB.appealtoeducatedpeopleC.attractdiverseaudiencesD.conveyallkindsofmessagesOut-of-homeadvertisinghasbecomemoreeffectivebecause________.billboardscanbereplacedwithintwohours?consumerstravelmorenowthaneverbeforesuchadshavebeenmademuchmoreattractivethepaceofurbanlifeismuchfasternowadaysThechallengetoInternetadvertisersistocreateadsthatare________.A.quicktoupdateB.pleasanttolookatC.easytorememberD.convenienttoaccess8.Internetadvertiserswillhavetoadjusttheirmethodstoreachaudiencesthattendtobe_________________.9.Directmailisaneffectiveformofadvertisingforbusinessestodevelop_______________.10.Thispassagediscusseshowadvertisersselect________foradvertisements.（8-10題答案請(qǐng)寫在答題紙上）PartII

ListeningComprehension

(35%)SectionA(15%)Directions:Inthissection,youwillhear8shortconversationsand2longconversations.Attheendofeachconversation,oneormorequestionswillbeaskedaboutwhatwassaid.Boththeconversationandthequestionswillbespokenonlyonce.Aftereachquestiontherewillbeapause.Duringthepause,youmustreadthefourchoicesmarkedA,B,CandD,anddecidewhichisthebestanswer.ThenmarkthecorrespondingletterontheAnswerSheetwithasinglelinethroughthecentre.11.A.ToreachUS$13million.B.ToreachUS$30million.C.ToreachUS$300million.D.ToreachUS$3million.12.A.80%.B.60%.C.50%.D.70%.13.A.160.B.60.C.116.D.106.14.A.MeetMr.Wilson.B.Makeacupoftea.C.GiveMr.Milsonacall.D.Writedownthenumber.A.Themandoesnotneedacartogetaround.Themanlivesfarawayfromthesubway.Themanisnotgoodatdriving.Themanenjoysdrivingacar.16.A.Itisattractive.B.Itisexciting.C.Itisboring.D.Itisimportant.17.A.Stayathomeandcompletethepaperonherown.B.SavetimebyusingMary’scomputer.Buyacomputerherself.BorrowMary’scomputer.18.A.Talktotheboss.B.Restartthediscussion.C.Haveafreshmind.D.Haveabreak.Questions19to22arebasedontheconversationyouhavejustheard.19.A.Hermother.B.Herfriend.C.Herhusband.D.Herself.20.A.A40percentdiscount.B.A10percentdiscount.C.A15percentdiscount.D.A20percentdiscount.21.A.40dollars.B.48dollars.C.60dollars.D.54dollars.A.Becausethewomanhasonly47dollars.Becausethere’sabuttonmissingontheblouse.Becauseitisthelastblouse.Becauseitisthespecialofferforthisweek.Questions23to25arebasedontheconversationyouhavejustheard.23.A.Inthedininghall.B.Intheroom.C.IntheRainbowBar.D.Notgiven.24.A.Room610.B.Room061.C.Room106.D.Room601.25.A.Inamotel.B.Inahotel.C.Inadormitory.D.Inabar.SectionB(10%)Directions:Inthissection,youwillhear3shortpassages.Attheendofeachpassage,youwillhearsomequestions.Boththepassageandthequestionswillbespokenonlyonce.Afteryouhearaquestion,youmustchoosethebestanswerfromthefourchoicesmarkedA,B,CandD.ThenmarkthecorrespondingletterontheAnswerSheetwithasinglelinethroughthecenter.PassageOneQuestions26to28arebasedonthepassageyouhavejustheard.A.ManyforeigntouristsvisittheUnitedStateseveryyear.Americansenjoyeatingoutwiththeirfriends.TheUnitedStatesisacountryofimmigrants.Americanspreferforeignfoodstotheirownfood.A.Theycanmakefriendswithpeoplefromothercountries.Theycangettoknowpeopleofotherculturesandtheirlifestyles.Theycanpracticespeakingforeignlanguagesthere.Theycanmeetwithbusinessmenfromallovertheworld.A.Thecouplecooksthedishesandthechildrenhelpthem.Thehusbanddoesthecookingandthewifeservesasthewaitress.Themotherdoesthecookingwhilethefatherandthechildrenwaitontheguests.Ahiredcookpreparesthedishesandthefamilymembersservetheguests.PassageTwoQuestions29to31arebasedonthepassageyouhavejustheard.29.A.Theirfamilymembers.B.Theirrelatives.C.Theirclosedfriends.D.Strangers.30.A.Togetadvice.B.Tosubscribe.C.Toplaceanadvertisement.D.Toapplyformembership.A.Theyaretwowell-knownwriterswhogiveadvice.Theyaretwofamousdoctors.Theyaretwolawyers.TheyaretwoprofessorsattheNewYorkStateUniversity.PassageThreeQuestions32to35arebasedonthepassageyouhavejustheard.32.A.At7:00.B.At7:50.C.Ontime.D.Behinditstime.A.TotakeataxitoSt.Louis.TotakeabustoSt.Louis.TocarryhisbagsandhurrytotheUnionStation.TogetoffbeforeUnionStationandtakeataxi.A.Hemanagedtocatchthetrainheneeded.HefailedtocatchthetraintoSt.Louis.Assoonashegotonthetrainitbegantoleavethestation.Thankstotheporter’shelp,hewasintimeforthetrain.35.A.LateAgain.B.AHelpfulConductor.C.AttheUnionStation.D.Conductor,PorterandI.SectionC(10%)Directions:Inthissection,youwillhearapassagethreetimes.Whenthepassageisreadforthefirsttime,youshouldlistencarefullyforitsgeneralidea.Whenthepassageisreadforthesecondtime,youarerequiredtofillintheblanksnumberedfrom36to43withtheexactwordsyouhavejustheard.Forblanksnumberedfrom44to46youarerequiredtofillinthemissinginformation.Fortheseblanks,youcaneitherusetheexactwordsyouhavejustheardorwritedownthemainpointsinyourownwords.Finally,whenthepassageisreadforthethirdtime,youshouldcheckwhatyouhavewritten.（答案請(qǐng)寫在答題紙上）Americansareusedtotraveling.Somepeoplemakelong-distancecommutestowork(36)__________.?Theirjobsmayevenrequirethemtotake(37)__________businesstrips.Mostcompaniesprovidean(38)__________vacationfortheiremployeesandpeopleoftenusethattimetotravel.Somepeoplejustvisitfriendsorrelativesindistantstates.Othersgoonlow-budget?(39)__________?excursionsandstayineconomymotels.Thosewithmore(40)__________?tasteschooseluxuriousresortsandhotels.Campingoutinthegreat?(41)__________appealstoadventuroustypes.MostAmericansprefertotravelwithintheirnation’sborders.WhyForonething,it’scheaperthantraveling(42)__________andthere’snolanguageproblems.Butbesidesthat,thevastAmericanterritoryoffersnumeroustouristattractions.Natureloverscanenjoybeaches,mountains,canyons,lakesandawealthofnaturalwonders.(43)__________?citiesoffervisitorsamultitudeofurbandelights.Theconvenienceofmodernfreeways,(44)___________________makestravelinAmericaaseasyaspie.ManyAmericanvacationsareasuniqueasuniqueasthepeoplewhotakethem.Familiesoftenplantheirtripswith(45)_____________________.Moreandmore“familyfriendly”vacationresortsofferspecialprogramsforchildren.Historybuffsseekoutfamoushistoricalsitesandmuseums.Environmentalistsprefer“greenvacations”.Somepeoplefindseacruises(46)_______________________________.Othershitthewatertogofishing,skiingorwhite-waterrafting.PartIII

ReadingComprehension

(20%)Directions:Thereare2passagesinthissection.Eachpassageisfollowedbysomequestionsorunfinishedstatements.ForeachofthemtherearefourchoicesmarkedA,B,CandD.YoushoulddecideonthebestchoiceandmarkthecorrespondingletteronAnswerSheetwithasinglelinethroughthecenter.PassageOnePart-timejobsarenothingnewtouscollegestudents.Itiscommonforstudentstopracticetheirsalesmanshipwhentheyhavefreetime.However,IwasextremelyshockedwhenIlearnedoneofourteachershadalsojoinedintheprofit-makingbusiness.Sheisourphysicaleducationteacher.Theotherdayshepubliclycommentedonthepimples(丘疹)onastudent’sfaceandthenpresentedthegirlwithasamplebottleofnamelessfacecream.Accordingtotheteacher,thefacecreamwasproducedinFrance.Eachsmallbottlecostsmorethan40yuan.Frommyviewpoint,itisacompletewasteofmoneytobuysuchthing.“Whydon’tyoudeclineandrefusetobuyit”Isuggestedtothegirl.Shesigned,“IfIdothat,IamafraidthatmyteachermaygivemealowermarkinPE.”Inotherwords,aslongasshemadeagooddealwiththeteacher,an“excellent”onherPEcoursewouldfollow.Iwasdepressed.Theteacherabusedhersocialrole.Herpriorityshouldbetogiveuspropereducationandtraining.Instead,sheistryingtomakeaprofitfromus.Sheisunfittobeagood“engineerincultivatingthespiritofmankind”.47.Theideaforstudentstodopart-timejobsis_________.A.unheardB.uncommonC.surprisingD.notfresh48.Theteachermadeacommentonthepimplesonastudent’sfaceinorderto_________.A.sellsomethingB.showconcernforthestudentsC.makeherlessonsmoreinterestingD.helpherstudentslearnsomething49.Thewriterbelievesthatthecream_________.A.isworthybuyingB.isofhighqualityC.isuselessD.cancurethepimplesonthestudent’sface50.Wemayinferthat_________.A.manystudentsboughtthecreamB.nostudentsboughtthecreamC.thewritergotsomefreecreamD.thecreamwasmadeteacherherself

by

theFromthepassagewecaninferthat_________.A.somestudentshavefailedtheirPEexamsB.thestudentsdon’tliketheteacherC.theteacheriswelcomebyherstudentsD.theteacherhasgivenherstudentspropereducationandtrainingPassageTwoShuPudonghashelpedatleastl,000peoplebittenbysnakes.“Itwasseeingpeoplewithsnakebitesthatledmetothiscareer,”hesaid.In1963,afterhisarmyservice,ShuenteredamedicalschoolandlaterbecameadoctorofChinesemedicine.Aspartofhisstudieshehadtoworkinthemountains.Thereheoftenheardofpeoplewhohadtheirarmsorlegscutoffafterasnakebiteinordertosavetheirlives.“IwasgreatlyupsetbythestoryofanoldfarmerImet.Itwasaveryhotafternoon.Theoldmanwaspullinggrassinhisfieldwhenhefeltapaininhislefthand.Heatoncerealizedthathehadbeenbittenbyapoisonoussnake.Innotime,hewrappedaclothtightlyaroundhisarmtostopthepoisonspreadingtotheheart.Rushinghomeheshouted‘Bringmetheknife’.Minuteslaterthemanlosthisarmforever.”“ThesadstorytouchedmesomuchthatIdecidedtodevotemyselftohelpingpeoplebittenbysnakes,”Shusaid.52.Thebesttitleforthisarticleis“_________”.A.AstonishingMedicineB.FarmerLosesArmC.DangerousBitesD.SnakeDoctor53.Thefarmerlosthisarmbecause_________.A.theclothwaswrappedtootightlyB.hecutitofftosavehislifeC.Shuwasn’ttheretohelphimD.hewasaloneinthefieldShudecidedtodevotehimselftosnakemedicinebecause_________.hewantedtosavepeople’sarmsandlegshehadstudieditatamedicalschoolhehadseensnakesbitingpeoplehisarmyservicehadfinishedWhydidShugointothemountainsA.Hedidn’twanttostudysnakebites.B.Hewantedtohelpthefarmers.C.Hewasbeingtrainedtobeadoctor.D.Hewasexpectedtoserveinthearmy.56.Whichofthefollowingwordscantaketheplaceoftheunderlinedword“career”inthefirstparagraphA.conclusionB.storyC.incidentD.jobPartⅣCloze(10%)Directions:Thereare20blanksinthefollowingpassage.ForeachblanktherearefourchoicesmarkedA,B,CandD.YoushouldchoosetheONEthatbestfitsintothepassage.ThenmarkthecorrespondingletteronAnswerSheetwithasinglelinethroughthecenter.Formanypeopletoday,readingisnolongerrelaxation.Tokeepuptheirworktheymustreadletters,reports,tradepublications,interofficecommunications,nottomentionnewspapersandmagazines:anever-endingfloodofwords.In__57__ajoboradvancinginone,theabilitytoreadandcomprehend__58__canmeanthedifferencebetweensuccessandfailure.Yettheunfortunatefactisthatmostofusare__59__readers.Mostofusdeveloppoorreading__60__atanearlyage,andnevergetoverthem.Themaindeficiency__61__intheactualstuffoflanguageitself—words.Takenindividually,wordshave__62__meaninguntiltheyarestrungtogetherintophrases,sentencesandparagraphs.__63__,however,theuntrainedreaderdoesnotreadgroupsofwords.Helaboriouslyreadsonewordatatime,oftenregressingto__64__wordsorpassages.Regression,thetendencytolookbackover__65__youhavejustread,isacommonbadhabitinreading.Anotherhabitwhich__66__downthespeedofreadingisvocalization—soundingeachwordeitherorallyormentallyas__67__reads.Toovercomethesebadhabits,somereadingclinicsuseadevicecalledan__68__,whichmovesabar(orcurtain)downthepageatapredeterminedspeed.Thebarissetataslightlyfasterrate__69__thereaderfindscomfortable,inorderto“stretch”him.Theacceleratorforcesthereadertoreadfast,__70__word-by-wordreading,regressionandsub-vocalization,practicallyimpossible.Atfirst__71__issacrificedforspeed.Butwhenyoulearntoreadideasandconcepts,youwillnotonlyreadfaster,__72__yourcomprehensionwillimprove.Manypeoplehavefound__73__readingskilldrasticallyimprovedaftersometraining.__74__ChaliceAu,abusinessmanager,forinstance,hisreadingratewasareasonablygood172wordsaminute__75__thetraining,nowitisanexcellent1,378wordsaminute.Heisdelightedthathowhecan__76__alotmorereadingmaterialinashortperiodoftime.57.A.applyingB.doingC.offeringD.getting58.A.quicklyB.easilyC.roughlyD.decidedly59.A.goodB.curiousC.poorD.urgent60.A.trainingB.habitsC.situationsD.custom61.A.liesB.combinesC.touchesD.