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Unit4CigarettesLead-inquestionsDoyouoryourfamilymemberssmoke?Doyoulike?Why?Whenyouchooseahusbandorwife,wouldyoutakeasmokerintoconsideration?Ifyousmoke,whichbranddoyoulikebest?Doyoulikethetasteorjustthestatusthatthecigarettecanmanifest?What’syourreactionwhenyouseesomeonesmokinginpublicplaces,suchasinelevator?Whydopeoplesmoke?Whatarethebadeffectsofsmoking?Doyouthinkitisnecessarytobansmoking?Canyougivesomeadvices?SomeofthebrandsofcigarettesMarlboro萬寶路Salem沙龍LuckyStrike好彩Dunhill登喜路Camel駱駝Winston云斯頓
Wordpretest1.beundersiege:besurroundedandattackedWemustdoeverythingpossibletoliftthesiege.2.swirl:movesroundandroundquicklyShesmiled,swirlingthewineintheglass.3.confer:togiven.confermentconferwithsb:discusswithsbinordertomakeadecisionn.conference4.fightwithtoothandnail:fightwithgreatforceanddeterminationTheyaresettofightwithtoothandnailforchampionshipWordpretest5.unleash:releaseTheofficerswerestillreluctanttounleashtheirtroopsinpursuitoftheenemy.6.covet:desire,wish,craveShecovetedhisjobsoopenlythattheirconversationsweretense.7.bolster:supportandstrengthenMoretimbersareneededtobolstertheroofofthehouse.8.succumbto:giveinAlotofmensuccumbedtohercharm.SomepeopleinAfricasuccumbedtohunger.9.emancipation:liberationWemustarousethemtofightfortheirownemancipationPre-readingquestionsStudentswillbegiven5minutestoskimthetextagainandprepareforansweringthefollowingquestions.Pre-readingquestions1.Howdoyouinterpretthetitle“TheMarlboroManHasfoundGreenerPastures”?2.WhydoyouthinkthebigmultinationaltobaccocompaniesaresuccessfulinAsia?3.Doindustrialcriticsreallyknowthebusinessprospectoftobaccoindustryaroundtheworld?Why?4.WhatdoesthelunchtimesceneinSeouldisclosetoyou?5.Howdoestheauthorconvincethereadersthatfortheworld’scigarettemakers,Asiaisthefutureortheirsavior?6.HowdoestheauthorcertifythatsmokingisfashionableinAsiaandthattosmokersinAsiastatusmattersfarmorethantaste?7.Howdoestheanti-smokingcampaigngetalonginAsia?Textstructure----section1Section1(Para1-4),Asiaisthefutureofthebigcigarettemakers.Para1,theauthorhighlightsthestrikingcontrastbetweenthesituationsthattobaccoindustryfacesintheUnitedStatesandinAsia.Para2-4,theauthorcertifieswhyAsiaisthesaviorofcigarettemakersbygivingexamplesaboutsmokingandcigaretteinSeoul,HongKong,andPhnomPenh.LanguagelearninginSection1puthimoutofbusiness:makehimfailandgobankrupthisall-Americanmugslappedonbillboards:histypicalAmericanfaceappearedontheadvertisingboardsMarlborocigaretteshaveneverbeenmorepopular:Marlborocigaretteshavebeenthemostpopular.Beheadedforextinction:facedwithasharpdeclineinthesizeofthemarketoftheirproductandgoingtoclosedownadeathtollmeasuredinthetensofmillions:thenumberofdeathsistensofmillions.LanguagelearninginSection1ThrongsofalargecrowdofDrawdistressedstaresattractworriedstaresflockinto:getintoorentermerrilyasacrowdorinagroupWar-shatteredbefullofdamageandpaincausedbywarleaveanaudiencewithgoandmeetamonarchformallyandofficiallyhaveaudienceof/requestanaudiencewith/seekanaudiencewithLanguagelearninginSection1…theevidenceofaboomingAsiangrowthmarketthatpromisesvastprofitsforthetobaccoindustryandadeathtollmeasuredintensofmillions:
thisisanounphraseusedinthesentenceasanappositive.HeretheauthormeansthatthethickswirlinggrayhazeofcigarettesmokeistheevidencebothforaboomingAsiangrowthtobaccomarketandalargenumberofdeathcausedbycigarette-smoking.Textstructure----section2Section2(Para5-11),whyAsiaisthesaviorofthosemultinationalcigarettemakers.Para5,theAsiancigarettemarketisgrowingPara6,thecigarettesalesofAmerica,WesternEuropeandotherindustrializedcountriesareexpectedtodeclinePara7,thecigarettesalesturnedtoAsiaandthethirdworld.Para8-11,reasonsforwhyAsiaisabigmarketofcigarettes.Smokingistolerated8Smokingisfashionable8Smokingisabletomanifestone’sstatusbythepackagingandadvertisingofthecigarettes.9Thetobaccoindustryworkshardoncoveringtheinformationabouttar,nicotine,andotherchemicals.10Theanti-smokingcampaignsareoverwhelmedbycigarettegiants11Languagelearninginsection2tobaccoindustryprojections:
anofficialestimateofthefuturetrendofdevelopmentoftobaccoindustry.…eagerforanalternativetotheshrinkingmarket:
themultinationaltobaccogiantsareeagerforamarketinadifferentregionoftheworldwhichcanhelptomakeupforthelossintheirtraditionalmarketinthewest.…,marketsohugeandpromisingthattheymaketheonceall-importantAmericanmarketseeminsignificant:wherethemarketissohugeandpromisingthattheAmericanmarketseemsnotsignificantanymore,whichusedtobethemostimportantLanguagelearninginsection2…nothingcanconfergreaterstatusthanapackofAmericanorEuropean-brandcigarettes:
withthissentencetheauthorexplainswhycigarette-smokingissopopularandfashionableinAsia:itisasymbolofsocialstatusandiscapableofhelpingapersonappearlikeaVIP.Statusappearstomatterfarmorethantaste:
StatusisfarmoreimportantthantasteSkirtthelaw:aroundthelaw,avoidviolatingthelawdirectly.Textstructure----section3Section3(Para12-),CampaignofAmericantobaccocompanieslaunchedinChinaandotherforeigncountries.Amongthose,Chinahasbecomealargecigarettemakingandconsumingcountry.Para12,Chinaisthemostcovetedtargetofmultinationaltobaccocompanies,becauseofthebignumbero
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