新職業(yè)英語UnitProductPPT課件

1、W a r m - 1 - 1 Work in pairs. Choose one product from each pair and explain why to your partner.Sample第1頁/共44頁W a r m - 1 - 2第2頁/共44頁W ar m- 2 Work in pairs and discuss the following questions.第3頁/共44頁snooze n.& v.target n.locate v. location n.attempt n.& v.industrial adj. industry n.mass-p

2、roduce v. mass-production n.toaster n. toast n.sketch n.doodle n.第4頁/共44頁vision n. visible invisible adj.flatten v. flat adj.clay n.modeling adj. model n.foam n.chunk n.software n. hardware n.brand-new adj.subtly adv. subtle adj.第5頁/共44頁enhance v.outweigh v. remote adj.snooze buttona chunk ofrun ove

3、ra pain in the neckremote controlFerrari第6頁/共44頁L L - T a s k 1Language Lab Match the words or phrases on the left with their meanings on the right.第7頁/共44頁L L - T a s k 2 - 1Language LabComplete the following sentences with the words or phrases from Task 1. Change the form if necessary.第8頁/共44頁L L

4、- T a s k 2 - 2Language Lab第9頁/共44頁T e x t A - 1Reading AIndustrial DesignIndustrial Design第10頁/共44頁T e x t A - 2Reading A第11頁/共44頁T e x t A - 3 -1Reading A第12頁/共44頁T e x t A - 3 - 2Reading A第13頁/共44頁T e x t A - 4Reading A第14頁/共44頁A - T r a n s - 1Reading A第15頁/共44頁A-Trans-2 Reading A第16頁/共44頁A-Tran

5、s-3-1Reading A 。第17頁/共44頁A-Trans-3-2Reading A第18頁/共44頁A-Trans-4Reading A第19頁/共44頁 an aim; objective 目標，對象Reading AtargetIve set myself /a target of /saving $200 a month.set a target of 設定一個目標 to make something have an effect on a particular limited group or area 把為目標，瞄準 The advertisement/ was design

6、ed to /target a mass audience.be designed to 專門設計用來第20頁/共44頁 We couldnt locate/ the source of the radio signal.Reading Alocate to find the exact position of something指出或確定的位置第21頁/共44頁 He made one last attempt /at the world record.make one last attempt 做最后一次嘗試make an attempt to do sth. to try to do s

7、omething that is difficult, dangerous, etc. The book attempts to/ explain the origins of the war.attempt to do sth.Reading Aattempt an act of trying to do something 嘗試，努力第22頁/共44頁 Mass-produced furniture/ is cheaper than/ furniture made by hand.mass-produced adj.大量生產的be + 形容詞比較級 + thanmade by hand 手

8、工制造的Reading Amass-produce to produce in large numbers using machinery （使用機器）大量生產第23頁/共44頁 1) imagination 想象 Have you ever /had visions of great success?2) idea 看法 She had the same vision of him/ as I had.3) sight 視力 With my new glasses /my vision is perfect!Reading Avision第24頁/共44頁 1. a chunk of che

9、ese 2. A huge chunk of the audience /got up and left /before the show. Reading Aa chunk ofa large piece of something that does not have an even shape; 一大塊a large part or amount of something 大部分 第25頁/共44頁 She bought a brand-new car for her brother/ as the wedding gift.buy sth. for sb. 給某人買某物Reading A

10、brand-new new and not yet used第26頁/共44頁 Whats wrong with Dave? Hes becoming/ a total pain in the neck.Whats wrong with sb./ sth. ？ 某人某物怎么了？Reading Aa pain in the necka person or thing that is very annoying 令人厭煩的人/事物第27頁/共44頁 to increase or further improve the good quality, value or status of somethi

11、ng 提高，提升Reading AenhanceThis is /an opportunity to/ enhance the good reputation /of the company.第28頁/共44頁 The advantages of/ the plan/ far outweigh /the disadvantages.Reading Aoutweigh to be more important or valuable than something else（在價值等方面）超過，比重第29頁/共44頁 far away from places where other people

12、live; far away in time 遠程的，遙控的；遠的Reading Aremote1. The farmhouse/ is remote from /any other buildings.be remote from 遠離 any other + 名詞復數(shù) 其他 2. remote database/remote access/remote control第30頁/共44頁Reading A remote controls that look like maps of Manhattan remote controls that are full of hard-to-find

13、 buttons, so that they are as confusing as maps of Manhattan第31頁/共44頁A - T a s k 1Reading A Tick off the jobs of industrial designers mentioned in the passage.Making a product attractivePromoting the sales of a productPutting a product into mass productionDrawing, sketching, doodlingFinding the shap

14、e of a product in studio materialsMaking product a pain in the neckForming, holding, carving and recarving第32頁/共44頁A - T a s k 2Reading A Decide whether the following statements are true (T) or false (F) according to the passage. StatementsTrue FalseDesigners mostly dream up products with the help o

15、f software.2. Designers also try to make the products attractive.3. Designers use manufacturing materials to show what a product should feel like.4. Some products with annoying qualities may be more useful than they ought to be.5. Much effort will have been put into a product before it is presented

16、to the manufacturing client.TFTFT第33頁/共44頁L - T a s k 1Listening A salesgirl is introducing one of their printers to a customer. Listen to the conversation and fill in the blanks with what you hear.第34頁/共44頁L - T a s k 3Listening Mike and Anne are discussing which gifts to give at the coming trade f

17、air. Listen and note the reasons for and against the gifts.ItemForAgainstpenpracticalnot original(新穎的，獨創(chuàng)的)mouse pad_；_；carries the logo；business card casenice_ conference bagcarries the logo；_；_；practicalnot original第35頁/共44頁L - 3 -S c r ip t Listening 第36頁/共44頁M: Anne, what do you think?W: A pen is

18、 always a good ideaI mean, its really practical.M: Yeah but not very original. You know, I quite like the mouse padstheyre a good price. The pictures are attractive.W: Yes. We can have our logo on it!M: Exactly. And I was also thinking of the business card case.W: Its a nice little item, uh-huh, but

19、 the price, you know wed need hundreds of them. Thats far too expensive.L - T a s k 5 - 1Listening Listen to the passage twice and fill in the blanks with what you hear. When describing your product for a business plan, you should start by asking yourself, “What product am I selling?” In answering t

20、he question, you can explain what the product is and what the product . Then you can list the special points that make your product different from others. _ , you should state how your product will benefit customers. The description of your product should clearly state . Describe the special第37頁/共44頁L - T a s k 5 - 2Listening points of your product and how or why it will attract customers. Emphasize any special points that y