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1、目錄chapter 1建立貿(mào)易關系1. 請求建立貿(mào)易失系 request for establishing business relations2. 回復請求建立業(yè)務關系 reply to the request for establishing business relations3. 索取產(chǎn)rfii資料 request for product literature4回復索取產(chǎn)品資料 reply to the request for product literature5. 邀請會面 invitation to the business appointment6. 接受會面邀請 accept

2、ing the invitation to the business appointment7. 謝絕會而邀請 declining the invitation to the business appointment8. 要求更改會面時間及地點 request for changing the time & place of the meetingchapter 2 推銷9. 句特定客戶推銷 sales letter to specific customers10. 向不特定客戶推銷 sales circular to non-specific customers11. 寄信給老客戶

3、sales letter to old customers12. 寄信給新客戶 sales letter to new customers13. 推銷新產(chǎn)品 sales letter for promotion of new products14. 推銷勞務 sales letter for promotion of labor serviceschapter 3詢盤和訂貨15. 一般詢盤 general inquiry16. 回復一般詢盤 reply to the general inquiry17. 具體詢盤 specific inquiry18. 報虛盤 making a non-fir

4、m offer19. 報實盤 making a firm offer20. 買方還盤 making a counter offer21. 賣方返還盤 making a counter-counter offer22. 下訂單 placing an order23. 接受訂單 accepting an order24. 拒絕訂單 declining an order25. 下續(xù)訂單 placing a repeat order26. 推薦替代品 offering a substitute product27. 接受替代品 accepting a substitute product28. 拒絕替

5、代品 declining a substitute product29. 漲價通知 notice for price increase30. 回復漲價通知 reply to the price increase noticechapter4 付款31 .詢問付款方式 asking about payment terms接受付款方式 accepting payment terms要求修改信用證 request for amendment to l/c 信用證修改amendment to l/c 付款通知 payment notice 收到付款通知 receipt of payment notic

6、e 催促付款(初次)urging payment (first notice)催促付款(最后通告urging payment (last notice) 索取發(fā)票 asking for invoice 寄送發(fā)票 sending invoicechapter 5包裝和交貨包裝要求 packaging requirements回復包裝要求 reply to packaging requirements裝運時間 time of shipment回復裝運通知 reply to time of shipment催促裝運 urging shipment回復催促裝運 reply to urging ship

7、ment出貨通知 shipment advice貨物抵達通知goods arrival noticechapter 6投訴和致歉投訴貨物未寄達 complaint about goods arrival failure 對貨物未寄達致歉 apology for goods a nival failure 出貨延遲late delivery對出貨延遲致歉 apology for late delivery投訴貨物質量 complaint about poor quality of goods 對貨物質量不佳致歉 apology for poor quality of goods 投訴貨物數(shù)量 c

8、omplaint about wrong quantity of goods 為數(shù) jj:錯誤致歉 apology for wrong quantity of goods 投訴發(fā)貨出錯 complaint about receiving wrong goods 為發(fā)貨有誤致歉 apology for sending wrong goods 抱怨包裝不良 complaint about poor packaging 為包裝不良致歉 apology for poor packaging 付款出錯payment error為付款出錯致歉 apology for payment error對服務的不滿

9、 service dissatisfaction對服務不滿致歉 apology for customer service dissatisfactionchapter 7商務交往請求等備出差 request for preparing for a business trip冋復請求籌備出差 reply to the request for preparing for a business trip67. 確認預走行程 confirming itinerary reservation68. 山差的感謝 thanks for a business trip69. 活動通知 activity not

10、ice70. 集會通知 gathering notice71. 邀請擔任演講者inviting speaker72. 回復演講邀請 reply to the invitation for speaker73. 展銷會通知 trade fair notice74. 回復邀請 reply to the trade fair invitation75. 請求幫忙做問卷調(diào)查 request for filling out questionnaire76. 請求轉載許川 request for reproduction permissionchapter 8公司人事77.78.79.80. 81.人事查

11、詢 personnel enquiry找尋人才 looking for qualified personnel 晉升公告 promotion announcement 調(diào)動通知 transfer notice 褒漿員工 complimenting employeeschapter 9公司內(nèi)部82. 會議通知 meeting notice83. 例行報告 routine report84. i'm)題報巧 problem report85. 提案 proposal86. 回復提案 reply to proposal87. 說服對方 convincing the other side88.

12、 給予指示 giving instructions89. 新產(chǎn)品說明 new product descriptionchapter 10社交信函90. 邀諾上j 約見函 invitation and appointment letter91. pl 復邀請 reply to invitation92. 祝賀函 letter of congratulation93. 慰問函 letter of sympathy94. 感謝函 letter of thanks95. 道歉函 letter of apology96. 通知函 letter of advice97. 鼓勵閑 letter of enc

13、ouragement98. 探病函 letter of consoling the sick99. 吊唁函 letter of condolence100. 節(jié)日問候 seasons greetingchapter 1建立貿(mào)易關系1. 請求建立貿(mào)易關系 request for establishing business relationswe have learned from(信息來源)that you are鑒(公司性質)in(國名或地域名).we are glad that you are interested in (產(chǎn)品名稱).so, we are willing to establ

14、ish business relations with you. attached please find 璧(附件內(nèi)容).we are飽公司性質) we export ©(出口產(chǎn)品名稱)to數(shù)出口產(chǎn)品0的地).if題(對方條 件),we(期待事宜).we look forward to receiving your inquiry at an early date.2. 回復請求建立貿(mào)易關系 reply to the request for establishing business relationsthanks for your email to enter into busi

15、ness relations with us in (經(jīng)營范圍).we have read your ©(郵件附件內(nèi)容).as you know, we are題(重述本公司身份).we have a large(需求u:大的產(chǎn)品名稱)market here, so we are seeking new partners. if possible, wed like to be (我方角色)in (國名或地 域名).should ©(對方提供的優(yōu)惠),we 11 ©(訂單種類).we look forward to your favorable reply.3.

16、索取資料 request for product literaturewe learn from(信息來源)that you are ©(供貨商身份).we(關注產(chǎn)品途徑)and became much interested in your (產(chǎn)品名稱).we are 魯(我方公司身份) as we are interested in doing business with you, we would like you to send us璧(郵寄方式)the detailed information about(欲購產(chǎn)品名稱)to(郵寄地址).the demand for (產(chǎn)品類

17、型)in our market is really great.your immediate attention is highly appreciated.4. 回復索取產(chǎn)品資料 reply to the request for product literaturewe are so glad that you are interested in (產(chǎn)品名稱).attached are 附件內(nèi)容).as you requested in your email, we sent you our (索取資料)by ©(郵寄方式),which will tell you everythi

18、ng about our (產(chǎn)品名稱).although established in 魯(公司成立時間),we are developing very fast. we pay great attention to (特別關注之處).we have introduced advanced production equipment from (m名或地域 名).we now export our products to(出口產(chǎn)品目的地).鹽(產(chǎn)品暢銷國國名或地名)is our largest market.(某一特定產(chǎn)品系列)is a bestseller.we look forward to

19、 your trial order.5. 邀請會面 invitation to the business appointmentid like to invite you for a meeting with (我公 wj 會曲人職務和姓名)if you feel convenient. as(會議名稱)will be held in(會議地點)from(會議起始口)to(會議結朿日),wethink you ©(對方可能采取的行動) if you come, we would like to invite you for a meeting with ©(我公司會面人)a

20、t(會面地點),on幽雙方會to discuss(雙方會面商討事宜).o (我公 wj 會曲人)wishes to have an opportunity for a meeting with you.we look forward to receiving a positive reply from you.6. 接受邀請會面 accepting the invitation to the business appointmentim glad that you will arrange a meeting between (對方會由人職務和姓名)and me on the day befo

21、re the opening of (會議名稱)to (會面事宜).as a matter of fact, we had had the intention to meet (對方會面人職務)during 登(會議名利() before we got your email. we cherish the opportunity 愈我方珍惜之事),and are pleased to have a chance to ©(有機會之事).we look forward to seeing you in dongguan.7. 謝絕會面邀請 declining the invitatio

22、n to the business appointmentthank you for your email of (對方郵件發(fā)送 h),inviting me to have a meeting with (對方 會l&j人職位)on(對方建議的會ifif日)before the opening of(會議名稱)at(會面地點). im sorry to say that we are unable to go to (會議名稱),when we (拒絕會面原因). that s why lean t go and meet (對方會面人職位).we hope that you wil

23、l understand our situation. we wish to meet sometime in the near future to ©(會面h的).s.要求更改會面時間及地點 request for changing the time & place of the meetingthank you for your email of (對方郵件發(fā)送円),inviting me to have a meeting with (對方 會而人職位)on(對方建議的會而日)before the opening of(會議名稱)at魯(會而地點). we, d lik

24、e to have the meeting on逾(我方提出的會面時間)at ©(我方提出的會面地點).it will be much more convenient to us if you agree to the date and place we have suggested.your favorable reply would be highly appreciated.chapter 2 推銷9. 向特定客戶推銷 sales letter to specific customersi would like to tell you that we have got the

25、(產(chǎn)rffi名稱)you inquired about (對方詢盤時 間).attached are 堡(附件名稱),which will give you all details for placing an order.愈產(chǎn)品名稱)we ve got are(產(chǎn)品優(yōu)勢).they are really ©(欲推銷產(chǎn)品引以為傲之處). they are at least as good as, if not better than,©(與同類產(chǎn)品一樣好),but prices are (價格情 況).we expect your feedback before the e

26、nd of this month.10. 向不特定客戶推銷 sales circular to non-specific customerswe are willing to seek partners for (出 口產(chǎn)品類型).we are (我公司注冊地點),specializing all kinds of (產(chǎn)品種類).they are bestsellers both at home and abroad. we ve now made some researches on (新研制產(chǎn)品名稱),which we are able to provide regularly.if yo

27、u are interested,please contact me at 趣(電話聯(lián)系方式) for more related information,you can ©(獲知信息途徑).maybe we will make arrangements for a meeting to discuss details concerning (商討事宜).11. 寄信給老客戶 sales letter to old customersit s been ffl(w業(yè)務往來持續(xù)時間)since we executed your last order. recently,we got in

28、 large quantities of (新產(chǎn)品名稱).attached please find (附件名稱).i d like to inform you that, we are (優(yōu)惠措施)on certain items, including (對方感興趣產(chǎn) 品名稱).would you have a look at the attached catalogue? if you wish to order large quantities, ©(聯(lián)系方式)me. we will try to work out terms and conditions to our mutu

29、al benefit.we look forward to our continued mutuallyprofitable business relationship. we expect (期待 事宜).12. 寄信給新客戶 sales letter to new customerswe are glad to learn, from (信息來源),that you are interested in (產(chǎn)品名稱).we (經(jīng)營 情況).attached please find (附件名稱).鹽欲知詳細信息),please ©(査詢方式).we look forward to y

30、our trial order and assure you of our prompt attention.13. 推銷新產(chǎn)品 sales letter for promotion of new productswe re pleased to inform you that, with years of research,weve introduced our new products ® (產(chǎn)品名稱)to market. much to our delight, they enjoy great popularity. as we guess you might be inte

31、rested, weve sent you ©(郵寄方式)(郵寄樣品種類及數(shù)量)for your trial use. a trial use will convince you of their extraordinary functioning. for more information, please 愈查看信息 途徑).attached please find (附件名稱) we hope you 11 take this opportunity to (為雙方利益起 見).if you consider placing an order,well grant you 

32、69;(優(yōu)惠幅度)14. 推銷勞務 sales letter for promotion of labor serviceswe re pleased to learn, from (信息來源),that you are in need of (某種職業(yè)工作人員).we advertised your job vacancies and attracted 逐(屮請人數(shù))applicants,from whom we have chosen ©(人數(shù))for your consideration. attached are (§)(附件名稱).the candidates

33、we have chosen are (身份).they all have ©(工作經(jīng)歷持續(xù)時間)experience, in a (工作傘位) we have interviewed them with satisfactory results and offered them (提供 事宜)as required.they are looking forward to your phone interviews. contact us if (所需幫助事宜).we hope to have more cooperation in the future.chapter3詢盤和訂貨1

34、5. 般詢盤 general inquirywe are very much interested in importing (產(chǎn)品名稱)from you since you are (對方身份). we would be grateful if you could let us have detailed information about (產(chǎn)品名稱)and send us samples of your complete product range as well.we have been(我方身份)for(公司歷史年限)and have些(銷售渠道).we are in great n

35、eed of (產(chǎn)品名稱)in our production. our credit standing has been aaa rated since (起始 年).if business terms are satisfactory,we 11 place regular orders with you.16. 回復一般詢盤 reply to the general inquirywe are glad to learn that you are interested in our (產(chǎn)品名稱).attached please find (附件信 肩、) as you requested,

36、 we have sent you samples of our complete range (由寄方式).we are one of the 愈(公司性質),specializing in 魯(經(jīng)營范圍).all our products are manufactured ©(產(chǎn)品優(yōu)勢).we ©(公司優(yōu)勢).we w川 allow a ©(折扣幅度)discount for your orders. for(欲知信息),please(獲知信息途徑).we look forward to your trial order.17. 具體詢盤 specific i

37、nquirywe are (公 “j 性質) we have obtained your name and address from 図(信息來源)and we are very interested in (產(chǎn)品名稱).we d like to have an (產(chǎn)品數(shù)量)quotation of the said products,(價格術語).we d like you to tell us about 逾(其他欲知事項).if ©(下 ij 單前提條件),we will place an order with you.we would await your reply.18.

38、 報虛盤 making a non-firm offerwe thank you for your inquiry (對方詢盤日),asking for (欲購產(chǎn)品數(shù):w:) quotation of ® (欲購產(chǎn)品名稱)made in(產(chǎn)品原產(chǎn)地).we are pleased to offer as follows:(報盤詳細內(nèi) 容).the above offer is subject to our final confirmation. if you think our offer meets your requirements,please let us know at a

39、n early date. we would be glad to offer any additional information you need.19. 報實盤 making a firm offerthank you for your inquiry of (對方詢盤口),asking for an (欲購產(chǎn)品數(shù)量)quotation of our(欲購產(chǎn)品名稱).we are pleased to offer as follows:(報盤詳細內(nèi)容).the above offer is firm until (報價有效期限).if you think our offer is sat

40、isfactory, please let us know before (訂單有效期限).you can be assured of our best service.20. 買方還盤 making a counter offerwe thank you for your email of(對方郵件發(fā)送日期),offering us(我方欲購產(chǎn)品名稱及數(shù) 量)made in盞(產(chǎn)品原產(chǎn)地)at(賣方報價).we regret to inform you that we can t accept your offer as 盪(還盤原因).for (繼續(xù)保持合 作的原因),we counter

41、 offer as follows,subject to your reply reaching us ©(有效期限):(我 方還盤價).we are satisfied with other terms in your offer.we look forward to your favorable reply.21. 賣方返還盤 making a counter-counter offerreferring to your counter offer of (對方還盤郵件發(fā)送口期),asking for a cut down of the price from (我方報盤價)to

42、塾(對方還盤價),we regret to tell you that it is difficult for us to accept your counter offer.the price we set in our offer is carefully calculated. as a matter of fact,we have had considerable business with many customers at (價格描述).our (我方產(chǎn)品種類)sell well in their markets. as you know,our products are far

43、superior in quality to 逾(同矣產(chǎn)品名稱)provided by any other suppliers in the world. for long lasting trade relations between us,however, we decide to allow you飽讓利種類)if your order ©(訂單價值).if you think our proposal acceptable, please place an order on or before may 31st.22. 下訂單 placing an orderthank yo

44、u for your timely reply of (對方郵件發(fā)送日期)to our inquiry about the (欲購產(chǎn) 品名稱).we are very satisfied with the trade terms you offer. the prices are acceptable. therefore, we now email you our purchase order ©(ff 單編號)in the attached file.we will open (信用證種類)in your favor as soon as possible through (開戶

45、行),for the total value of 趣總價值)as stated in this order. please inform us of the shipping date at least (提前 通知裝船天數(shù))in advance after you receive our l/c.we look forward to your confirmation of the acceptance of our order.23. 接受訂單 accepting an orderwe confirm our acceptance to your order (id 單編號)you em

46、ailed us (對方郵件發(fā)送時向) for (訂購產(chǎn)品名稱) we welcome you as one of our customers.we are pleased to send you in the attached file the sales confirmation (銷傳確認卞i編號)for your esignature. please cosign it and return it to us for our file. and please open your l/c (開 證時間).shipment will be made upon our receipt of

47、your l/c.your cooperation is highly appreciated. we assure you of ©(我方承tt?) and look forward to receiving ©(期盼對方繼續(xù)訂購)from you.24. 拒絕訂單 declining an orderwe acknowledge receipt of your order (訂甲編號)you emailed us (對方郵件發(fā)送時間)for (訂購產(chǎn)品名稱),but regret to tell you that we are unable to take your o

48、rder as ©(無法供貨原 因).(無法供貨的原因).we are indeed sorry for being unable to take your order. we sincerely hope that you will understand our situation and keep business relations with us in the future.25. 下續(xù)訂單 placing a repeat orderwe are pleased to inform you that the (產(chǎn)品名稱)we ordered from you last ti

49、me is very suitable for our market. last shipment of 翌(產(chǎn) 名稱)sells well here.as we believe there is still a great demand for (產(chǎn)品名稱)in our market,we are placing with you a repeat order (續(xù)訂華編號)in the attached file for the same kinds and the same quantity of the said products at the same price and on th

50、e same trade terms as we did last time, provided (續(xù)訂單特別要求).we hope you will ©(希望對方所做之事).we expect you to confirm our repeat order as soon as possible.26. 推薦替代品 offering a substitute productwe are pleased to learn from your email (對方發(fā)送郵件円期)that you intend to place with us an order for 徵欲訂產(chǎn)品名稱),b

51、ut we regret to tell you that this model is already out of production.we d like to recommend to you our new model (替代產(chǎn)品型號),which is even more welcomed by (受誰歡迎).this new model is much better than the previous one, but the price is(替代品價格低廉程度)lower with敷替代品“賣點”).attached please find our latest catalog

52、ue and export price list so that you can know more about our new model or you can visit our web site: ©( imi占)to get more information you need.we expect you to place a trial order with us.27. 接受替代品 accepting a substitute productthank you very much for your recommendation. as this model is new t

53、o our market,we d like to place a trial order with you for(替代品名稱及數(shù)量),if you allow us(優(yōu)惠種炙及優(yōu)惠 額).attached please find our purchase order (采購訂單編號).we whl open an (開立何種 信用證) in your favor for the total value as stated in this order as soon as we get your confirmation. it is for keeping our long term tr

54、ade relationship that we decide to place this trial order. we hope you will (希望對方所做之事)concerning this transaction.we look forward to your positive reply.28. 拒絕替代品 declining a substitute productwe have received your email recommending us the (替代品名稱及數(shù)量)for lack of (原欲 購產(chǎn)品名稱)we requested, but we are ve

55、ry sorry to say that we can t accept 題(替代品名稱). 愈拒絕替代品的原因).飽我方提出的解決辦法).if you fail to deliver愈原欲購產(chǎn)品名稱及 數(shù)量)on time,you have to pay us liquidated damages, that is,a (賠償額度)of the total value of the delayed goods, for (延誤期限).we hope you will give us a favorable reply as soon as possible.29. 漲價通知 notice f

56、or price increasewe formally inform you that the price of (漲價產(chǎn)品名稱)has increased by (價格上漲幅度) mainly owing to (漲價原因).(對漲價原因做具體解釋).we can* t but increase our export price by魯(價格上漲幅度).in fact,many companies have increased their price to that extent. however,for 盪(提供原介的原 因),we offer you the original pric

57、e for your (最近的一次訂單時間或訂單編號)order. from ©c漲價起始吋間),the price will go up by ©(價格上漲幅度).we hope you will(希望對方所做之事).30. 回復漲價通知 reply to the price increase noticethank you for informing us the (漲價幅度)increase in the price of (漲價產(chǎn)品名稱)due to (漲價原因).to tell you the truth,we have predicted the increas

58、e in the price of (i張4介產(chǎn)品名利9, but we didn t expect the rise to be so high as (、漲價中畐度).we thank you for keeping the original price for our (最近的一次訂單).would you reconsider our later orders at the price of ©(略低 于賣方漲價幅度的價格)?reconsider the price of the products and we 11 題(我方將做之事).chapter 4 付款31. 詢問付款方式 asking about payment termswe are in receipt of your bid yesterday for (對方遞盤主要內(nèi)矜).however,you didn t mention specific payment terms.we d like to tell you that we only accept

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