寶潔營銷策略

1、組員：.1、P & G company 2、Brands and products3、Marketing Strategy 4、Future .P&Gheadquarter. Touch and improve lives，now and for generation to come! -P&G.At P&G, we touch lives in small but meaningful ways. Billions of them every day.Something about P & G 4 200 000 000 127000 180 50 140 .P&G China presid

2、ent -Li jiayi李佳怡.P&G in china. But how could P&G get such a remarkable achievement ?.C:Documents and SettingsAdministrator桌面p&gPG 寶潔(NEW).WMV.Brands and products.Our portfolio of brands includes 50 leadership brands that are some of the worlds most well-known household names.Something we are not fam

3、iliar.Marketing StrategyBrand strategyDifferentiated marketing.OLAYSK-II飄柔沙宣 伊卡璐 伊奈美 潘婷 海飛絲威娜 舒膚佳 beauty.吉列 博朗 護舒寶 佳潔士 幫寶適歐樂-B health.汰漬蘭諾金霸王碧浪品客 household care.P&G future - a new long-term environmental sustainability vision. Over four billion consumers use our products every day, so nothing is mor

4、e important to us than ensuring the safety of our products for our consumers and theenvironment. “We aim to continue to delight consumers with meaningful sustainable innovations that reduce the environmental impact of our products across the full product lifecycle. P&G is the largest consumer packaged goods company in the world today. This very fact, coupled with our Purpose-inspired Growth Strategyimproving the lives of more consumers, in more parts of the world, more completelyrequires us to continue to grow responsibly. And it also requires us to accelerate our commitm