《運營管理》課程教學大綱（英文）

1、Syllabus of Operations ManagementCourse Name：Operations Management Course Code：36Credits：3.0 Total Credit Hours：48Lecture Hours：48 Experiment Hours：0Programming Hours：0 Practice Hours：0Total Number of Experimental (Programming) Projects0,Where, Compulsory ( 0 ), Optional ( 0 ).School：Department of O

2、rganizational ManagementTarget Major：Business Administration、Course Nature & AimsHow to effectively manage and integrate enterprise resources is the key to the strategic development of enterprises and the competitiveness of enterprises. Operational management is the management of enterprise resource

3、s, through planning, design and control, in the production process of products and services, the effective use of raw materials, human resources, equipment and facilities to provide users with satisfactory products and services, thereby winning and maintaining the competitive advantage of the enterp

4、rise. Operational management is the core course of business administration. Its purpose is to integrate principles, methods and related technologies through classroom lectures, case studies, field visits, expert lectures, research reports, etc., to train professionals who understand both theories an

5、d methods, but also master modern techniques and means of operation and management, and to solve the practical problems of modern manufacturing and service enterprises in production operations.、Course Objectives1.Moral Education and Character Cultivation.Through the course to learn the operation str

6、ategy theory and technology, the operational strategy related knowledge has a comprehensive understanding. Through the explanation of the history of operation system design and related theoretical and technical establishment process, to understand how the predecessors in the process of operation and

7、 management development, how to overcome the obstacles encountered, to help students to establish a scientific thinking method and the spirit of the courage to face challenges in their work. From the point of view of the operational management disciplines role in Chinas innovation-driven development

8、, taking the research work of the outstanding contributors as the carrier, the socialist core values education is integrated into the curriculum teaching content and the whole process of teaching, highlighting the value leadership, knowledge transfer and ability training, helping students to correct

9、ly understand the historical law, accurately grasp the basic national conditions, master the scientific world view, methodology, and promote the establishment of correct world view and values.2.Course ObjectivesThrough the study of this course, students qualities, skills, knowledge and abilities obt

10、ained are as follows：Objective 1. Master the knowledge and skills related to operational strategy, including product and service strategy, competitive strategy, and decision-making on the way production operations are organized. （Corresponding to Chapters 1, 11, 12, supporting graduation requirement

11、s indicator points2.2）Objective 2. Master the operational system design related knowledge and skills, including production, operation technology selection, production capacity planning, supply chain design, facility location and layout and other content. (Corresponding to Chapters 2, 3 and 4, suppor

12、ting graduation requirements indicator points8.2、10.2) Objective 3. Master the operational management knowledge and skills of the operating system, including demand management and forecasting, production and operation planning for different tomography, material management and inventory management, p

13、roduction control, and various production organization methods. (Corresponding to Chapters 5, 6, 7, 8, 9, 10，support graduation requirements indicator points4.1、12.1)3. Supporting for Graduation RequirementsThe graduation requirements supported by course objectives are mainly reflected in the gradua

14、tion requirements indices , as follows:Supporting for Graduation RequirementsCourse ObjectivesGraduation RequirementsIndices and Contents Supporting for Graduation RequirementsTeaching TopicsLevel of Support IndicesContentsObjective12. Comprehensive knowledge ability2.2Understand the main concepts o

15、f business administration and their embodiment in specific fields, and be able to analyze and deal with the problems of business administrationChapters 1, 11, and 12HObjective28. Innovation and entrepreneurship10. Professional Competence8.210.2Be able to grasp the development trend of business admin

16、istration, apply what you have learned to practical application, and creatively solve practical business management problemsCombined with the theory of management and economics, it has the ability to develop, design, plan and execute reasonably in the functional modules of enterprise development, en

17、terprise competition and enterprise managementChapters 2，3，and 4HMObjective34. Practical application ability12. Career development ability4.112.1Be able to use the professional knowledge flexibly in business practiceMaster the theory and knowledge of finance, management, economy and trade related to

18、 business administration to improve the basic ability of career developmentChapters 5,6,7,8,9,and10HM、Basic Course Content Chapter 1Basic Concepts (supporting course objectives 1)Production Operations Management ConceptClassification of Production Operations Process and Time Supply and Demand Coordi

19、nation1.5 Production Operations Strategy 1.6 History and Trends in Production Operations ManagementTeaching Requirements:This chapter requires students to master the definition, objectives and contents of production operation management, familiar with the classification, characteristics and producti

20、on operation strategy content, understand the meaning of production process definition, supply and demand coordination, understand the history and development trend of production operation management. Key Points：1.1, 1.2, 1.3 Difficult Points：1.1, 1.2, 1.3Discussion Case: Service Operation of Park V

21、iew Restaurant Chapter 2 Product/Service Design and Technical Choices (supporting course objectives 2)2.1 Introduction 2.2 Product Research and Development Management 2.3 Production Process Design and Selection2.4 Parallel Engineering: New Approach to Product Development Organization2.5 The applicat

22、ion of computer technology in product designTeaching Requirements:This chapter requires students to master the enterprise research and development process, product design process, process design and selection of the organization and management, the types of production process, characteristics, as we

23、ll as the main factors affecting the design and decision-making of the production process, master the characteristics of serial, parallel design methods, understand the general parallel engineering technology. Key Points：2.2, 2.3, 2.4Difficult Points：2.2, 2.3, 2.4Chapter 3 Production/service facilit

24、ies location and placement (supporting course objectives 2)3.1 Location decision 3.2 Equipment/facility layout decision 3.3 Warehouse layout3.4 quantitative analysis of site selection and layout decision-making 3.5 Assembly line balance3.6 Non-manufacturing facility layout Teaching Requirements: Thi

25、s chapter requires students to master the factors affecting site selection, the form of facility placement, and the characteristics of the principle of process specialization and specialization. Master the quantitative analysis method of location and layout, master the calculation of assembly line b

26、alance, and understand the general arrangement method of non-manufacturing office.Key Points: 3.1, 3.2, 3.4, 3.5 Difficult Points : 3.1, 3.2, 3.4, 3.5Chapter 4 Work Design and Job Design (supporting course objectives 2) 4.1 Work Design 4.2 Work Measurement 4.3 Human Machine Engineering Teaching Requ

27、irements: This chapter requires students to master the concept of work design, work measurement, and the behavioral physics factors that affect work design, to master the methods of work standards and job measurements, to understand the relationship between people, machines and environment, and to u

28、nderstand the impact of the environment on human work efficiency.Key Points: 4.2 Difficult Points: 4.2Chapter 5 Production Plan (supporting course objectives 3) 5.1 Overview 5.2 Capability Plan 5.3 Strategy for Dealing with Non-Uniform Requirements 5.4 Development of production outline 5.5 Productio

29、n Plan Development 5.6 Revenue Management Teaching Requirements: This chapter requires students to be familiar with what is included in the production plan and to master the calculation of the processing center workload. Be proficient in the strategy of dealing with non-uniform demand and the produc

30、tion outline development procedures, understand the production plan of different production types, understand the revenue management strategy. Key Points: 5.2, 5.3, 5.4Difficult Points: 5.2, 5.3, 5.4Chapter 6 Inventory Management (supporting course objectives 3) 6.1 Basic Model of Inventory 6.3 Inve

31、ntory Issues 6.3 Single-cycle Inventory Model Teaching Requirements: This chapter requires students to master the definition of inventory, the role of inventory, the classification and characteristics of inventory control systems. Keep track of inventory-related costs. Master the economic order batc

32、h model, economic production batch model. Understand the price discount model, the random inventory model, and the single-cycle inventory model. Key Points: 6.2, 6.3 Difficult Points: 6.2, 6.3Chapter 7 Material Demand Plan (supporting course objectives 3) 7.1 Overview 7.2 MRP System 7.3 MRP Expansio

33、n Teaching Requirements: This chapter requires students to master the concept and core ideas of MRP and to familiarize themselves with the shortcomings of traditional ordering point methods. Be proficient in the input and output of MRP and the problems to be considered in applying MRP system. Master

34、 THE CONCEPTS OF MRPII., DRP and ERP. Key Points: 7.2, 7.3 Difficult Points: 7.2, 7.3Chapter 8 Supply Chain Management (supporting course objectives 3)8.1 Supply Chain System Design 8.2 Supply Chain System Design 8.3 Logistics Management Under Supply Chain Management 8.4 Inventory Control Methods Un

35、der Supply Chain Management Teaching Requirements: This chapter requires students to master the concept of supply chain management, the design and optimization of supply chain system, the concept of logistics and logistics management, the characteristics of logistics management in supply chain envir

36、onment, the problems of traditional inventory, and the new method of inventory control that can better adapt to supply chain management.Key Points: 8.3, 8.4 Difficult Points: 8.3, 8.4Chapter 9 Manufacturing production work plan and control (supporting course objectives 3) 9.1 Basic concepts of the w

37、ork plan 9.2 flow ingester workshop work plan problem 9.3 Single-piece workshop work plan problem 9.4 Production work control Teaching requirements: This chapter requires students to master the basic concept of job sorting problems, master the flow ingester workshop, single-piece workshop work sorti

38、ng method. Be familiar with the characteristics of production control of different production types, and master how to use the funnel model for production control. Key Points: 9.2, 9.3 Difficult Points: 9.2, 9.3Chapter 10 Service Operations Plan (supporting course objectives 3) 10.1 Operation of Ser

39、vice Enterprises 10.2 Queuing Management 10.3 Queuing Model Teaching Requirements: This chapter requires students to master the characteristics of service operation, reduce customer participation methods and strategies to affect service demand. Understand the basic concepts of random service system

40、and master the calculation of the simplest random service system. Key Points: 10.1, 10.2, 10.3 Difficult Points: 10.2, 10.3 Chapter 11 On time production and fine production (supporting curriculum objectives, Article 1) 11.1 Overview 11.2 The realization of on-time production 11.3 Conditions and gua

41、rantees for the implementation of fine productionTeaching Requirements: This chapter requires students to master the concept of on-time production, different from traditional production; Master the conditions of timely production of a large number of repetitive production types, familiar with the ch

42、aracteristics of fine production, the main content. Key Points: 11.2, 11.3 Difficult Points: 11.2, 11.3 Chapter 12 Other advanced production methods (Supporting Curriculum Objective Si) 12.1 Optimal Production Technology 12.2 Green Manufacturing 12.3 Modern Integrated Manufacturing System Teaching R

43、equirements: This chapter requires students to master the concept and basic principles of optimal production technology, to understand the essence of green manufacturing, the reasons for its implementation, and how to implement green manufacturing, to understand the connotation of modern integrated

44、manufacturing system, development trends and the application of modern integrated manufacturing in China.Key Points: 12.2, 12.3 Difficult Points: 12.2, 12.3、Table ofCredit Hour Distribution Teaching ContentIdeological and Political IntegratedLecture HoursExperiment HoursPractice HoursProgramming Hou

45、rsSelf-study HoursExercise ClassDiscussion HoursChapter 1 Basic ConceptsScientific View4Discussion Case:Fusconand IKEA Cases2Chapter 2 Product/ / Service Design and Technology OptionsThe dialectical view4Chapter 3 Location and placement of / facilitiesBasic national conditions3Chapter 4 Work Design

46、and Job OrganizationScientific thinking methods4Chapter 5 Production PlanScientific Methodology3Chapter 6 Inventory ManagementScientific Methodology4Workshop explanation2Chapter 7 Material Requirements PlanScientific Methodology3Chapter 8 Supply Chain ManagementScientific Methodology4Chapter 9 Manuf

47、acturing Production Operations Planning and ControlScientific Methodology4Chapter 10 Business Plans for ServicesBasic national conditions3Chapter 11 On-time production and fine productionScientific Methodology4Chapter 12 Other advanced production methodsScientific Methodology2Workshop explanation2To

48、tal48Sum48、Summary of Experimental (Programming) ProjectsNo experimental projects.、Teaching MethodThis lesson is mainly taught in the classroom,supplemented by video video viewing, case discussion and after-school assignments based on the course video materials. The teaching process should be flexib

49、le in the use of board books and multimedia teaching, strengthen the interaction between teachers and students, pay attention to heuristic teaching, for important knowledge points to use the idea of asking questions, analysis of problems, problem-solving, and implicitly cultivate students corresponding ability.、Course Assessment andAchievementEvaluation Assessment Methods：ExaminationExamination Formats：Closed-bookGrading Methods：Percentage systemCourse Assessment Content, Assessment Format and Supporting Course ObjectivesCourse Objectives（Indices）Assessment ContentAssessment Form