商務英語視聽說-Unit-Ten-Company-Performance課件

1、商務英語視聽說-8商務英語視聽說-8Dalian University of Foreign LanguagesUnit Ten: Company PerformanceListeningBackground InformationLearning ObjectivesAssignmentVideoDalian University of Foreign LDalian University of Foreign LanguagesLearning Objectives After completing this unit, students should be able to:Underst

2、and and use basic vocabulary used to describe graphs and chartsIdentify speed and degree of changes in business graphs and chartsEffectively use communicative skills to Describe graphs and chartsIntroduce company performanceDalian University of Foreign LDalian University of Foreign LanguagesBackgrou

3、nd Information By the end of each financial year, all publicly traded companies will release a report to tell their shareholders, prospective investors, customers and others about the company performance in the past year. We call this the annual report. The report includes both quantifiable and unqu

4、antifiable information. Reading annual reports is an excellent way to familiarize yourself with a company and its markets.Dalian University of Foreign LDalian University of Foreign LanguagesBackground Information Definition of Annual Report An annual report is a report presented each year by the dir

5、ector to the members and shareholders of a company, giving information about the companys trading activities and including certain documents which must be produced by law, namely the balance sheet, the profit and loss account, and the auditors and directors report.Dalian University of Foreign LDalia

6、n University of Foreign LanguagesBackground Information Format of Annual Report Most annual reports follow a very similar format in spite of the different types of information they contain. Common sections are: Letter from Company Chairman/ The Chairmans Statement Financial Highlights Balance Sheets

7、 Profit and Loss Statements New Business Reports Annual Review/ Business Review ProjectionsOutstanding Stock Shares and Value Complete list of Board MembersDalian University of Foreign LDalian University of Foreign LanguagesWarm-upWork in pairs. Graphs and charts are often used to describe company p

8、erformance. Basically there are four kinds: line graphs, pie charts, bar charts and area charts. Match them with the following graphs and charts.Dalian University of Foreign LDalian University of Foreign LanguagesWarm-up Discuss the following graphs and charts where you ever read. If you were to pre

9、pare PPTs for presentations on two topics: Employee opinion survey on management;Income growth in Guangzhou, Shanghai and Beijing (2005-2008) What kind of graph or chart you would choose.Dalian University of Foreign LDalian University of Foreign LanguagesWarm-up Language ExpansionVerbs and nouns for

10、 describing changes and trends Dalian University of Foreign LDalian University of Foreign LanguagesWarm-up Language ExpansionAdjectives and adverbs to indicate speed and degree of changesDalian University of Foreign LDalian University of Foreign LanguagesListening PracticeListen to the automobile Sa

11、les Manager describing the sales performance of the Jeep V6. and decide which of the following graphs the manager is referringTo.Dalian University of Foreign LDalian University of Foreign LanguagesVideo 1Column AMarket shareNew routesCustomer complaintsNumber of passengersCargo serviceTraining progr

12、amColumn BDropped by 50%Is growing fastIncreased significantlyOpenedDevelopedContinues to riseWatch the video. Try to match the items in Column A with the descriptions in Column B.Dalian University of Foreign LDalian University of Foreign LanguagesVideo 2 Work in pairs. Here are 2 graphs. Graph 1 sh

13、ows a companys sales over a 12 month period whereas Graph 2 is blank. Describe Graph 1 to your partner so that he/she can complete Graph 2 according to the information you supply. Then change roles and repeat the exercise.Dalian University of Foreign LDalian University of Foreign LanguagesAssignmentWork in groups and find an annual report of a publicly traded company and study it with members of your group. Select one representative to give a report to the class.PR managerMarketing managerHR managerFin