Unit 1 World Tourism Organization世界旅游機構

Unitone

WorldTourismOrganization

ContentsTeachingFocusTimeAllocationsTeachingProceduresTeachingObjectivesTeachingApproachesTeachingDifficultiesTeachingMethodsTeachingObjectivesBecomefamiliarwithWorldTourismOrganizationBecomefamiliarwithKeyBenefitsofTourismBeabletomaketheconversationsattheGuests’ArrivalUnderstandsomesentencestructuresandpatterns1234TeachingApproachesLetthestudentsreadthematerialsabouttourismIntroducethehistoryoftheTourismDiscusstheprocessofGuests’ArrivalattheairportHomeworkTellthemsomethingabouttheWorldTourismOrganizationDescribebrieflythebenefitsoftourismStepsFocusonWorldTourismOrganization&KeyBenefitsofTourismGuests’Arrival2PassagesTimeAllocationsFrameworkConceptualAWorldTourismOrganization&KeyBenefitsofTourism(3periods)Guests’Arrival(3periods)Unit1WorldTourismOrganizationTeachingDifficultiesUsagesDifficultiesTheNewWordsSomeUsefulExpressionsTeachingMethodsMethodsTeacher’sExplanationsDiscussingExercisesQuestionsTeachingProceduresWorldTourismOrganization&KeyBenefitsofTourism

Step1LeadinginWhathavelearnedaboutWTO?

Howmanybenefitsoftourismareknowntothegovernmentsandpeople?

Hint:BothReadingAndReadingBareconcernedwithWTO.WTO’saimistostimulateeconomicgrowthandjobcreation,provideincentiveforprotectingtheenvironmentandheritageofdestination,andpromotepeaceandunderstandingamongallthenationsoftheworld.KeyBenefitsofTourismExportEarningsInternationaltourismistheworld’slargestexportearnerandanimportantfactorinthebalanceofpaymentsofmanycountries.ForeigncurrencyreceiptsfrominternationaltourismreachedUS$476billionin2000,outstrippingexportsofpetroleumproducts,motorvehicles,telecommunicationsequipment,textilesoranyotherproductorservice.EmploymentTravelandtourismisanimportantjobcreator,employingan

estimated100millionpeoplearoundtheworld.Thevastmajorityoftourismjobsareinsmallormedium-sized,family-ownedenterprises.Researchshowsthatjobcreationintourismisgrowing1.5timesfasterthananyotherindustrialsector.RuralOpportunities

Tourismjobsandbusinessesareusuallycreatedinthemostunderdevelopedregionsofacountry,helpingtoequalizeeconomicopportunitiesthroughoutanationandprovidinganincentiveforresidentstoremaininruralareasratherthanmovetoovercrowdedcities.InfrastructureInvestmentTravelandtourismstimulatesenormousinvestmentsinnewinfrastructure,mostofwhichhelpstoimprovethelivingconditionsoflocalresidentsaswellastourists.Tourismdevelopmentprojectsoftenincludeairports,roads,marinas,sewagesystems,watertreatmentplants,andrestorationofculturalmonuments,museumsandnatureinterpretationcentres.TaxRevenuesThetourismindustryprovidesgovernmentswithhundredsofmillionsofdollarsintaxrevenueseachyearthroughaccommodationandrestauranttaxes,airportusers’fees,salestaxes,airportusers’fees,salestaxes,salestaxes,parkentrancefees,employeeincometaxandmanyotherfiscalmeasures.GrossDomesticProduct(GDP)Internationalanddomestictourismcombinedgeneratesupto10percentoftheworld’sGrossDomesticProduct(GDP)andaconsiderablyhighershareinmanysmallnationsanddevelopingcountries.affiliaten.附屬機構；會員

equalizev.使…相等

forumn.論壇

heritagen.遺產(chǎn)

impactn.沖擊

incentivea.鼓勵的、刺激的

infrastructuren.基礎設施know-hown.技能、實際知識、本事

marinan.小船塢

monumentn.紀念碑，紀念館遺跡，遺址

outstrippinga.超過的

revenuen.收益，收入

sewagen.污水Step2LearnNewWordsandExpressionsStep3ReadthePassageandDiscussWhatistheaimoftheWorldTourismOrganization?

Whyisinternationaltourismregardedastheworld’slargestexportearner?Howdoestourismbenefitthelivingconditionsoflocalresidentsaswell?

WTO’saimistostimulateeconomicgrowthandjobcreation,provideincentiveforprotectingtheenvironmentandheritageofdestinations,andpromotepeaceandunderstandingamongallthenationsoftheworld.Itisbecauseforeigncurrencyreceiptsfrominternationaltourismreached$476billionin2000.outstrippingexportsofpetroleumproducts,motorvehicles,telecommunicationsequipment,textilesoranyotherproductorservice.Travelandtourismstimulatesenormousinvestmentsinnewinfrastructurewhichoftenincludesairports,roads,marinas,sewagesystems,watertreatmentplans,restorationofculturalmonuments,museumsandnatureinterpretationcenters.Theseprojectsarecloselyconcernedwiththelivingconditionsoflocalresidents.Step4LearnthePatternsandStructures過去分詞做后置定語過去分詞做后置定語的用法，是專門用途英語的特征之一。這種用法經(jīng)常出現(xiàn)在旅游英語的專業(yè)文獻中。過去分詞作后置定語可以看成是一個縮合了的定語從句。例如：課文中的第3段可以理解為：WithitsheadquartersinMadrid,Spain,WTOisaninter-governmentalbodywhichisentrustedbytheUnitedNationstowardsthepromotionanddevelopmentoftourism.世界旅游組織的總部設在西班牙的馬德里，它是附屬于聯(lián)合國，旨在促進和發(fā)展旅游事業(yè)的政府間組織。又如，課文中的最后1段第1句可以理解為：Internationalanddomestictourismwhicharecombinedgenerateupto10percentoftheworld’sGrossDomesticProduct…國際旅游和國內旅游的產(chǎn)值加在一起，占全世界國內生產(chǎn)總值10%。Step5ExercisesCHECKYOURUNDERSTANDINGMarkthefollowingstatementswith“T”fortrueand“F”forfalse.()1.WTO’smembershipispurelyonthegovernmentlevel.()2.Morethanthreesectorsofcompaniesarementionedinthepassage.()3.WTOisalsoentrustedtoregulatetheglobaltouristenterprisesandtheinternationaltouristmarket.()4.Itisbelievedthatthegovernmentplaysanimportantroleintourism.()5.ThereceiptfrominternationaltourismhasreachedUS$476billionforthepast16years.()6.TheWorldTourismOrganizationpredictstheinternationalarrivalswillamounttomorethanonebillionby2010.()7.Taxrevenuesfromtourismindustryincludeaccommodationandrestauranttaxes,parkentrancefees,touristbusrents,airportusers’fees,andemployeeincometax.()8.Itissaidthatwiththedevelopmentoftourismmoreandmoreruralresidentswillmovetobigcitiesforemployment.TTTTFFFFListeningandSpeaking:Guests’ArrivalStep1LeadinginPretendyouareatouristformAmerica,whatareyougoingtodointheairportafteryouarrivedinChina?Step2LearnNewWordsandExpressionsgroupvisa團隊簽證ConsulateGeneral總領事館Chinaentrycards中國入境登記卡Icannotfindmyothercheckedluggage.

我找不到托運的另一件行李。Youwillreceivecompensationfromtheairlines.

您將獲得航空公司方面的賠償。customsdeclarationfrom海關申報單nothingthatIamawareof我不知道有什么需要申報。Youdon’tneedtodeclareyourpersonalbelongings.

您的自用物品不需申報。theGreenChannel綠色通道OrientalTourCompany東方旅游公司Thetourcoachiswaitinginthepark.

旅游車在停車場等候。Step3ListentotheDialoguesandPracticeSampleConversation1:ImmigrationattheAirport.

(Mr.Smith’stourgroupgoesthroughimmigrationproceduresasagroup.)A:ImmigrationOfficerB:Mr.Brown,Mr.GreenandtheothersSampleConversation2:LuggageClaim)A:ClerkB:Mr.Brown(Passengersarecollectingtheircheck-inluggageintheclaimareaattheAirport.)SampleConversation3:GoingthroughCustomsA:CustomsOfficerB:Mr.Jordan

C:Mrs.Jordan(Mr.TheJordanshavegotfilledinthecustomsdeclarationform.)SampleConversation4:GreetingGuestsA:Mr.LiuB:ManagerC:Mr.Smith(Mr.Liu,theChinesetourguide,andhismanagerhavecometotheairportlobbyoutsidethecustomstomeetMr.Smithandtheothergroupmembers.)Step4LearnUsefulExpressionsandPatternsUSEFULEXPRESSIONSANDPATTERNS

1.Iamatransitpassengerforthisflight.2.IamatransitpassengergoingtoJapan.3.DoIhavetogothroughanyotherformalities?4.Pleaseshowyourpassport.5.Ihavelostmyluggage.6.Pleaseshowmeyourluggagetag.7.Pleasefillinthisformforyourlostluggage.8.Wewilltryourbesttotraceit.9.Haveyougotanythingtodeclare?10.Youdon’thavetopayduty(關稅)onpersonalbelongings.11.Wouldyoumindopeningyoursuitcase?12.WherewouldIgothroughthecustoms?13.Hownicetoseeyouagain.14.IsthisyourfirsttriptoChina?15.Ihopeyouhaveapleasanttrip.16.IwillenjoymystayinBeijing.Step5ExercisesCompletethefollowingdialoguesbytranslatingtheChineseintoEnglish.

(A:RepresentativeB:Guest)A:Goodmorning,sir.I’mtheairportrepresentativeofGreatWallHotel.YoumustbeMr.Bush.B:是啊，我正是。您來機場接我，太好了。

.A:Mypleasure,sir.We’vebeenexpectingyou.Youhadawonderfultrip,didn’tyou?B:嗯，飛行時間夠長的，說起來大概飛了10個小時而且中途沒停。

.A:So,shallwegostraighttothehotel?

(您可以先好好休息一下，然后我再陪您游覽當?shù)孛麆俟袍E。)

.B:Oh,thankyou.A:You’rewelcome.And(請讓我?guī)湍岚?。請跟我這邊走。)

.Yes,Iam.It’sverykindofyoutocometomeetattheairportWell,itwasaprettylongtrip.Say,almosttenhourswithoutstopYoucanhaveagoodrestandI’llshowyouinterestingplaceshereafterwardsPleaseletmecarrythebagforyou.Followmethisway,pleaseHomeworkTRANSLATIONTranslatethefollowingsentencesintoChinese,payingspecialattentiontotheparticiplesused.1.TheWorldTourismOrganizationistheleadinginternationalorganizationinthefieldoftravelandtourism.

世界旅游組織是國際旅游業(yè)的權威組織。

2.WithitsheadquartersinMadrid,Spain,WTOisaninter-governmentalbodyentrustedbytheUnitedStatedNationstowardsthepromotionanddevelopmentoftourism.

世界旅游組織的總部設在西班牙的馬德里。它是附屬于聯(lián)合國、旨在促進和發(fā)展旅游業(yè)的政府間組織。

3.Tourismistheworld’slargestindustrywithnosignsofslowingdowninthe21stcentury.

旅游業(yè)是當今世界規(guī)模最大、持續(xù)增長的產(chǎn)業(yè)。沒有任何征兆顯示旅游業(yè)會在21世紀發(fā)展緩慢。4.Internationaltourismisthelargestexportearnerandanimportantfactorinthebalanceofpaymentsofmanycountries.

國際旅游是世界上最大的出口創(chuàng)匯行業(yè)，是許多國家實現(xiàn)收支平衡的一個重要因素。

5.Thevastmajorityoftourismjobsareinsmallormedium-sized,family-ownedenterprises.

大多數(shù)旅游從業(yè)人員是中小企業(yè)和家庭所有制企業(yè)工作。6.Travelandtourismstimulatesenormousinvestmentsinnewinfrastructure,mostofwhichhelpstoimprovethelivingconditio