軟件立項建議書

.{項目名稱}立項建議書文件狀態(tài)：文件標識：Company-Project-PIM-PROPOSAL[√]草稿當前版本：X.Y[]正式發(fā)布作者：[]正在修改完成日期：Year-Month-Day機構公開信息..版 本 歷 史版本/狀態(tài) 作者 參與者 起止日期 備注..目錄立項建議書........................................................10.文檔介紹......................................................50.1.文檔目的....................................................50.2.文檔范圍....................................................50.3.讀者對象....................................................50.4.參考文獻....................................................50.5.術語與縮寫解釋..............................................51.產(chǎn)品介紹......................................................61.1.產(chǎn)品定義....................................................61.2.產(chǎn)品開發(fā)背景................................................61.3.產(chǎn)品主要功能和特色..........................................61.4.產(chǎn)品范圍....................................................62.市場概述......................................................62.1.客戶需求....................................................62.2.市場規(guī)模與發(fā)展趨勢..........................................73.產(chǎn)品發(fā)展目標..................................................74.產(chǎn)品技術方案..................................................74.1.產(chǎn)品體系結構................................................74.2.關鍵技術....................................................75.產(chǎn)品優(yōu)缺點分析................................................76.MAKE-OR-BUY決策...............................................87.項目計劃......................................................87.1.項目團隊....................................................87.2.軟件硬件資源估計............................................87.3.成本估計....................................................97.4.進度表......................................................98.市場營銷計劃..................................................98.1.產(chǎn)品贏利模式和銷售目標......................................98.2.促銷和滲透方式........