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文檔簡(jiǎn)介
BUSINESSWRITING
商務(wù)英語寫作
2021/5/91Chapter4
OrdersandConfirmationLetters
訂單與確認(rèn)函2021/5/92Orders
訂單Anorderintradeisdefinedas“arequestbyacustomerforacompanytosupplygoodsorservice”.Itistheresultofanofferoracounter-offerwithapositiveacceptance.Anorderletterisimportantandwidelyusedtocompleteatransaction.Orderlettersneedtobeclearandconcisetoavoidconfusion.Besidessufficientinformationmustbeprovidedsothattherewillbenofurtherquestionsabouttheorder.2021/5/93Questions?Whatisanorder?
arequestbyacustomerforacompanytosupplygoodsorserviceGood-neworbadnews?
Good-newHowtogetanorder?
offerandcounter-offer報(bào)盤及還盤
2021/5/94TobeeffectiveCorrectClearConciseCompleteConciseCourteous2021/5/95Howtowriteaneffectiveorderletter?Orderlettersusuallyfollowthefollowingstepsinwriting▼Openwithreferencetosomepreviouscontactssuchascatalogue,orphonecall,exhibitionortradefair,etc.Thishelpsthereaderfindouttheintentionoftheletter.▼Describetheorder▼Mentionpaymentanddelivery▼Expresscourtesy2021/5/96Confirmation
letters確認(rèn)函Whenacompanyreceivesanorderletterororderform,itoftenrespondswithaconfirmationletter.Confirmationletteralsousesdirectorderofwriting.Itmustbeclearandspecificaboutwhatisbeingconfirmedorwhatisbeingchanged.2021/5/97Theletterusuallycontainsthefollowingparts:▼Thanksfortheorder▼Favorablecommentontheitemsrequired▼Assuranceofyourbestattention▼Otheritemswhichmaybeofinteresttothebuyer▼Hopeforfurtherorder2021/5/98Whenyouareunabletoaccepttheorder,youshouldreplyintimeeithertodeclinetheorderortomakeacounter-offer.Theletterofthiskindusuallycoversthesecontents:▼Thanksfortheorder▼Properreasonstodeclinetheorderwithregret▼Recommendationofotheritemsasareplacementorpresentationofcounter-offer▼Hopetoservethebuyerinfuture.2021/5/99LetterAPlacingOrderforTea
DearMr.Keynold:FromthesamplessentusonJuly6th,wehavemadeselectionsandhavethepleasureofhandingyouthefollowingorder,CIFKeelung:500chestsWestLakeLongjingTea–US$2,000500sacksLijiangLanguirenTea–US$2,200
SampleAnalysis2021/5/910
Wehavealreadyappliedforimportlicenseandletterofcreditforthisorderandwillinformyouthereferencenumbersofbothassoonasourapplicationshavebeenapprovedbythegovernmentagenciesconcerned.Sinceweneedthegoodsquiteurgently,pleaseeffectshipmentonemonthafterreceiptofourL/C.YoursSincerely,2021/5/911SampleCIFCFRFOBimportlicenseletterofcreditreferencenumberseffectshipment樣品到岸價(jià)=Cost+Insurance+Freight成本加運(yùn)費(fèi)=Cost+Freight離岸價(jià)=freeonboard
進(jìn)口許可證信用證參考號(hào),序列號(hào),編號(hào)裝貨2021/5/912貿(mào)易術(shù)語—CIFCIF是COST,INSURANCE,ANDFREIGHT(NAMEDPORTOFDESTINATION)三個(gè)單詞的第一個(gè)字母大寫組成,中文意思為成本加保險(xiǎn)費(fèi)加運(yùn)費(fèi)(指定目的港),指當(dāng)貨物在裝運(yùn)港越過船舷時(shí),(實(shí)際為裝運(yùn)船艙內(nèi)),賣方即完成交貨。貨物自裝運(yùn)港到目的港的運(yùn)費(fèi)保險(xiǎn)費(fèi)等由賣方支付,但貨物裝船后發(fā)生的損壞及滅失的風(fēng)險(xiǎn)由買方承擔(dān)。2021/5/913比較CFR中賣方必須支付將貨物運(yùn)至指定的目的港所需的運(yùn)費(fèi)和費(fèi)用,但交貨后貨物滅失或損壞的風(fēng)險(xiǎn)及由于各種事件造成的任何額外費(fèi)用即由賣方轉(zhuǎn)移到買方。但是,在CIF條件下,賣方還必須辦理買方貨物在運(yùn)輸途中滅失或損壞風(fēng)險(xiǎn)的海運(yùn)保險(xiǎn)。因此,由賣方訂立保險(xiǎn)合同并支付保險(xiǎn)費(fèi)。買方應(yīng)注意到,CIF術(shù)語只要求賣方投保最低限度的保險(xiǎn)險(xiǎn)別。如買方需要更高的保險(xiǎn)險(xiǎn)別,則需要與賣方明確地達(dá)成協(xié)議,或者自行作出額外的保險(xiǎn)安排。2021/5/914貿(mào)易術(shù)語—CFRCFR/CNF是COSTANDFREIGHT三個(gè)單詞的其中一個(gè)字母組合而成,中文意思為:成本加運(yùn)費(fèi),指定目的港。COSTANDFREIGHT(…namedportofdestination)成本加運(yùn)費(fèi)(…指定目的港)CFR是指賣方必須在合同規(guī)定的裝運(yùn)期內(nèi),在裝運(yùn)港將貨物交至運(yùn)往指定目的港的船上,負(fù)擔(dān)貨物越過船舷為止的一切費(fèi)用和貨物滅失或損壞的風(fēng)險(xiǎn),并負(fù)責(zé)租船或訂艙,支付抵達(dá)目的港的正常運(yùn)費(fèi)。2021/5/915貿(mào)易術(shù)語—FOBFOB是國際貿(mào)易中常用的貿(mào)易術(shù)語之一。FOB的全文是FreeOnBoard(…namedportofshipment),即船上交貨(…指定裝運(yùn)港),習(xí)慣稱為裝運(yùn)港船上交貨。按此術(shù)語成交,由買方負(fù)責(zé)派船接運(yùn)貨物,賣方應(yīng)在合同規(guī)定的裝運(yùn)港和規(guī)定的期限內(nèi),將貨物裝上買方指定的船只,并及時(shí)通知買方。貨物在裝船時(shí)越過船舷,風(fēng)險(xiǎn)即由賣方轉(zhuǎn)移至買方。在FOB條件下,賣方要負(fù)擔(dān)風(fēng)險(xiǎn)和費(fèi)用,領(lǐng)取出口許可證或其他官方證件,并負(fù)責(zé)辦理出口手續(xù)。采用FOB術(shù)語成交時(shí),賣方還要自費(fèi)提供證明其已按規(guī)定完成交貨義務(wù)的證件,如果該證件并非運(yùn)輸單據(jù),在買方要求下,并由買方承擔(dān)風(fēng)險(xiǎn)和費(fèi)用的情況下,賣方可以給予協(xié)助以取得提單或其他運(yùn)輸單據(jù)。2021/5/916
Dear
Mr.Samson
White:
Thank
you
foryouresteemedorderdatedOctober15th,2008for
500chestsWestLakeLongjingTea—US$2,000
500
sacks
Lijiang
Languiren
Tea
—
US$2,200
Ourbestattentionhasbeenpaidtotheexecutionofthisorder,andwehaveshippedtheteabym/s(motorship)“Pioneer”,leavinghereforKeelongtoday.Wearesurethatthegoodswillreachyousafelyandwillgiveyoueverysatisfaction.LetterBConfirminganOrderforTea
bym/s(MS)由/經(jīng)“先鋒號(hào)”(內(nèi)燃機(jī))輪船裝運(yùn)youresteemedorder貴公司的訂單2021/5/917
AccordingtothetermsofL/C,wehavedrawnuponyoufortheamountofinvoice,US$4200,atthreemonths,sightuponyouthroughBankofChina,KeelongBranch,andwetrustyouwillmeetthebillonpresentation.
Wehopethistransactionwillleadtoanenduringrelationshipbetweenus.Yourssincerely,RoseKeynoldthetermsofL/C:信用證條款drawupon:向……開具發(fā)票meetthebillonpresentation:見票即付我方已通過中國銀行基隆分行按發(fā)票金額向貴方開出4200美元的匯票。我方希望貴方見票即付。2021/5/918QuestionsforComprehension1.Dothelettersusedirectorder?2.Howdoesthefirstparagraphineachletterbegin?3.Dothelettersincludenecessaryexplanationsabouttheirpurposes?4.Dotheybothendwithgoodwillwordsadaptedtotheparticularcase?5.Whatisthepurposeofeachletter?6.Howdotheauthorsfulfilltheirtask?7.Whatareincludedineachletter?8.Listtheoutlinesforeachletter.9.Inwhatsituationisanorderwritten?10.Canyousumuptherequirementsforlettersoforderandconfirmationoforderingeneral?2021/5/9191PlacinganorderDearMr.Lion:ReffferingtoyourletterofMarch1,weshallbegladifyouwillsendusbymotorshipthefollowingbeforeApril15:150doz.Tiantanggents’umbrellas$80perdoz.200doz.Tiantangladies’ultraviolet-proofumbrellas$100perdoz.Pleasetakecarethatthegoodsarecarefullypacked.Insurancewillbeeffectedbyourselves.SampleAnalysis2021/5/920Youmaydrawuponusfortheamountofinvoice.1Yoursverytruly,KevinSmith1按發(fā)票金額向我方開具匯票2021/5/9212PlacinganorderOrderNo.468To:MessrsWangYun209HongyanRoadDalian,ChinaPleaseshipthefollowingmerchandise:2021/5/922QuantityItemsCatalogNo.Prices25bedsheets,3'6",blue75$1.25each25bedsheets,3'6",primrose82$1.50each50Pillowcases,blue117$0.60each50Pillowcases,primrose121$0.60each2021/5/923Delivery:NolaterthanDecember1.Payment:AgainstLetterofCredittobeestablishedinaccordancewithouragreement.Pleaseinformusofthedefinitedeliverydataandyourcooperationwillbeappreciated.Yoursincerely,MaryBrown2021/5/9243ComfirminganorderDearMr.Black:ThankyouforyourletterofOctober22,2012,togetherwithonecopyofyourOrderConfirmationNo.s/826for1,000tonsofYingkouMagnesia.EnclosedaretwocopiesofourContractNo.Magnesia鎂砂2021/5/925MY-0857foryoursignature.Pleasesignandreturnonesignedcopy.Sofarasdeliveryisconcerned,wewilltryourutmosttoshipthetotalquantityasyourequested,ifyourL/Carriveshereintime.Therefore,pleasearrangetheestablishmentofL/Catyourearliestconveniencesothatearlyshipmentcanbemade.2021/5/926weappreciatetheopportunitytoprovideourproductstoyouandaregratefulforyourconfidenceinourcompany.Sincerelyyours,DavidZhang2021/5/9274ConfirminganorderDearHugo:
Thankyouforyoure-mailconcerningtheorderdatedJune6.HerewehaveenclosedourOrderNo.ST/66689foryourpromptandcarefulattention.2021/5/928Yourpricesof$1.50peryardforPattern67and$2.40peryardforPattern86areacceptabletous,butyoumustkeepyourquotationforPattern89at$2.00.Asstatedintheoeder,youshoulddeliverthegoodstousinJuly,andyouaresupposedtogetpaymentbyLetterofCreditinWashingtonD.C.againstdocuments.2021/5/929Wewilldoourbestwiththesegoods,andifsalesaresatisfactory,weshallmakeyourbrandoneofourstandardlines.Yoursincerely.JamesWang2021/5/9301.PlacinganOrder
DearSirs:Wehavegotyourletterof12Julyandreceivedpatternsofyourcottonprints.We’dliketoorderthefollowingitems:
Quantity
PatternNo.
Prices400meters28$200permeter500meters48 $150permeter300meters69$120permeterWearelookingforwardtoyourreply.Sincerelyyours,Contrast
Poor?1.提及收到的信函和印花布樣品。2.訂貨如下。3.訂單具體內(nèi)容。
4.盼早復(fù)。2021/5/931
DearMr.Lock:Thankyouforyourletterof12Julyandpatternsofyourcottonprints.Wefindbothqualityandpricessatisfactoryandarepleasedtoorderthefollowingitems:
Quantity
PatternNo.
Prices(net)400meters28US$200permeter500meters48US$150permeter300meters69US$120permeterImproved?
1.感謝來函和寄來的印花布樣品。2.表示對(duì)質(zhì)量和價(jià)格滿意,定貨如下。3.提供訂單具體內(nèi)容。2021/5/932
Ourusualtermsofpaymentareonemonthfromdateofinvoice.WehopetogetthegoodsbeforeJuly31.Shouldyouwishtomakeenquiriesconcerningourfinancialstanding,youmayrefertotheAZYCo.,Ltd,withwhomwehavehaddealingsformanyyears.Wearesureyourcottonprintswillfindagoodmarketinourareaandhopetoplacefurtherandlargerorderswithyouinthefuture.Sincerelyyours,
4.告知付款條件與交貨日期。5.提供可以提供自己資信情況的公司名稱。
6.表達(dá)對(duì)未來生意的信心。2021/5/933這是客戶首次定購印花布的訂購函。為同一件事情寫的兩個(gè)信函,由于采取的策略不同,讀后效果也不同。前一封寫得過于簡(jiǎn)單,內(nèi)容殘缺模糊,比如,只寫了價(jià)格,但沒有指出付款條件,交貨時(shí)間也不清楚,而且語氣生硬,語言有些陳腐,缺乏個(gè)性。改進(jìn)后的內(nèi)容完整,語氣客氣友好,訂購商的訂單中商品品名、價(jià)格、數(shù)量、交貨時(shí)間、付款條件都不少。而且由于是首次打交道,付款采用的是賒賬,所以給對(duì)方提供進(jìn)行資信調(diào)查的方便,很重要。結(jié)尾有針對(duì)性。2021/5/9342.ConfirminganOrder
DearSirs:Weareinreceiptofyourorderdated20July.Wearegladtosupplythegoodsyouordered.
Quantity
PatternNo.
Prices400meters28US$200permeter500meters48 US$150permeter300meters69US$120permeter
Wecansupplythegoodsfromourcurrentstock.
Sincerelyyours,1.告知接到對(duì)方訂單。2.表示愿意提供所訂貨物。3.提供訂單具體內(nèi)容。4.告知有現(xiàn)貨可供。
Poor?2021/5/935
DearMr.MarySmith:Welcomeyouasoneofourcustomers.Wewanttosayhowpleasedweweretoreceiveyourorderdated20Julyforcottonprints.
WeconfirmsupplyoftheprintsatthepricesstatedinyourorderandarearrangingfordispatchnextweekbyLinerGullantrytoHongkong.Ifyoucaneffectpaymentswithintendaysfromthedateofinvoice,wewillprovideyou2%discount.Weareconfidentwhenthegoodsreachyou,youwillfindthattheyarecompletelysatisfactorytoyou.Improved
1.歡迎對(duì)方訂貨,表達(dá)接到對(duì)方訂單的喜悅心情。2.確認(rèn)提供訂單規(guī)定的商品,并告組織裝船安排。3.告知折扣條件。4.促銷。
2021/5/936
Asyoumaynotbeawareofthewiderangeofgoodswedealin,weareenclosingacopyofourcatalogandhopethatourhandlingofthisorderwillleadtofurtherbusinessbetweenusandmarkthebeginningofahappycooperationinthefuture.Yourssincerely,6.表達(dá)繼續(xù)開展并擴(kuò)大雙方貿(mào)易的意愿。
5.意在推銷其它產(chǎn)品種類。2021/5/937這是對(duì)客戶首次定購印花布的確認(rèn)函。第一封有數(shù)量、貨號(hào)和單價(jià),但沒有提及價(jià)格條件,交貨時(shí)間。語言有些陳腐,Weareinreceiptof…。改進(jìn)后的內(nèi)容完整,針對(duì)訂單的內(nèi)容,一一作答,語氣熱情。結(jié)尾展望未來,表示要把此次交易作為將來長(zhǎng)期合作的開端,有助于雙方友好感情的建立。2021/5/9381.AboutordersAstoatrialorder,wearedelightedtogiveyouasmallorderfor150setsofyourAirConditionersAC/106.Pleasenotethatthegoodsaretobesuppliedinaccordancewithyoursamples.作為試訂單,我們欣然小量訂購貴公司樣本AC106號(hào)空調(diào)機(jī)150臺(tái),請(qǐng)注意貨品必須與樣品一致。UsefulSentencePatterns2021/5/939ThankyouverymuchforyourletterofApril2withacatalogandpricelist.Wehavechosen6assortments.PleasetakepleasureinenclosingourorderNo.123.感謝貴方4月2日附有產(chǎn)品目錄及價(jià)目表之來函,我方已決定選訂6個(gè)品種,并隨函附上訂單第123號(hào),請(qǐng)查收。2021/5/940WearepleasedtoreceiveyourpromptreplytoourenquirydatedAugust10aboutthecaptionedcannedfoodandherebyplaceanorderwithyouasperourPurchaseOrderenclosed.很高興收到你方對(duì)我方8月10日有關(guān)標(biāo)題罐裝食品的答復(fù),特此向你方訂貨,請(qǐng)依據(jù)我方隨函附上的訂貨單。2021/5/941Althoughprevailingpricesaresomewhathigher,inviewofourlong-standingrelationshipwearepreparedtoaccepttheorderonthesametermsasbefore.鑒于貴公司長(zhǎng)年惠顧,雖然現(xiàn)時(shí)市價(jià)較前調(diào)升,但本公司仍會(huì)按上次訂單所列條件處理此次訂單。2021/5/942Wearepleasedbyyourpromptreplytoourinquiryof…aboutthecaptionedcommodityandnowwishtoorderfromyouasperourPurchaseOrderenclosed.很高興收到貴方對(duì)我們……有關(guān)標(biāo)題所例商品的詢價(jià)的迅速答復(fù),現(xiàn)按購貨訂單向您方訂購。2021/5/9432.AboutopeningL/CWefindyourtermssatisfactory,andlookforwardtoreceivingtheabovementionedgoodswithinonemonthofyourreceiptofthisorder.Payment,asusual,willmadebyirrevocableletterofcredit.貴方提出的條款我們很滿意,謹(jǐn)希望在貴方收到此訂單后一個(gè)月之內(nèi)收到上述產(chǎn)品。我們將按慣例用不可撤消信用證付款。2021/5/944Asweareinanurgentneedofthecommodityforthecomingsalesseason,pleasefaxyouracceptance.Uponreceiptofwhich,wewillopenanirrevocableL/CthroughtheBankofChina.由于我們急需此種商品在即將到來的銷售季節(jié)中應(yīng)市,請(qǐng)把接受訂貨的傳真電報(bào)開到我處,待收妥后,我方將通過中國銀行開出不可撤消信用證。2021/5/9453.ProvidingstockinformationWithregardtostocklines,weareenclosingalistforyourinformation.Shouldyoubeinterestedinanyofthese,pleaseletusknowyourrequirements,statingquantity,styleandsize.現(xiàn)隨函附上本公司存貨清單以供參考。如欲訂購任何產(chǎn)品,請(qǐng)告知所需貨品之?dāng)?shù)量、式樣和尺碼,本公司將竭誠為您服務(wù)。2021/5/946Weregretthat,owingtoashortageofstocks,weareunabletofillyourorder.Wewill,however,contactyoubyfaxoncesupplyimproves.因?yàn)榇尕浂倘?,未能供?yīng)貴公司所需產(chǎn)品,特此致歉。一旦供應(yīng)情況改善,我們將電傳通知貴公司。2021/5/9473).Wewouldbegratefulifyoucouldarrangeearlyshipmentofthisrepeatorderasweareinurgentneedofthegoods.Ifthegoodsaren
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