Unit1-Advertising-Reading語言點四步教學法-牛津譯林版必修4課件

Unit1AdvertisingModule4ReadingUnit1Module4ReadingLearningobjectives1.MastertheusageofKeywords,phrasesandsentencesinthetext.2.Applythelanguagepointsintopracticaluse.Learningobjectives1.MasterthlanguagepointslanguagepointsStepIExpressionsandphrasesSelf-studyguidance1RefertotheEnglishbookandfindoutthefollowingusefulexpressions.StepI對…習以為常，習慣于如此…以至于做關于…的研究和某人分享某物說服某人做某事相信，信仰…商業(yè)廣告公益廣告9.為…付錢10.旨在做某事11.保護…以免受…12.意識到…13.即使14.欺騙某人做某事對…習以為常，習慣于9.為…付錢對…習以為常，習慣于如此…以至于做關于…的研究和某人分享某物說服某人做某事相信，信仰…商業(yè)廣告公益廣告beusedto…so…that…doresearchon…sharesth.withsb.persuadesb.todosth.believein…commercialadvertisementspublicserviceadvertisements

對…習以為常，習慣于beusedto…9.為…付錢10.旨在做某事11.保護…以免受…12.意識到…13.即使14.欺騙某人做某事payfor…bemeanttodosth.protect…from…beawareof…eveniffoolsb.intodoingsth.9.為…付錢payfor…StepIIKeywords&PhrasesSelf-studyguidance2

TranslatethefollowingsentencesintoChineseandrefertotheEnglishpaperordictionarythennoticetheusageoftheunderlinedwords.Wearesousedtothemthatweoftendonotevenrealizehowmanyweseeandhearinaday.Anadvertisementuseswordsandpicturestopersuadepeopletobuyaproductorservice,ortobelieveinanidea.PSAsareoftenrunforfree,andaremeanttoeducatepeopleabouthealth,safety,oranyotherproblemthataffectspublicwelfare.Thisstatementtriestofoolyouintoassumingthatthetoothpastecuresbadbreath,yetitdoesnotsaythat!StepIIKeywords&PhrasesSPresentation

1.Wearesousedtothemthatweoftendonotevenrealizehowmanyweseeandhearinaday.

beusedtosth./doingsth.—習慣于做某事

usedtodosth.—過去常常做某事

beusedtodosth—被用來…e.g.Iamnotquiteusedtolivinghere/citylife.IusedtoliveinNanjing.

Presentationbeusedtosth.Ex:Thenewmachine_____production.HoweverI_____it.isusedtoincrease;amnotusedtocontrollingisusedtoincreasing;don’tusedtocontrolusedtoincrease;don’tusedtocontrolusedtoincreasing;amnotusedtocontrolA

點撥拓展usev./n.beof(no)use=beuseful/uselessIt’snousedoingsth.做某事沒有意義It’snousecryingoverthespiltmilk.make(full/good)useof…充分利用…Ex:Thenewmachine_____produ2.Anadvertisementuseswordsandpicturestopersuadepeopletobuyaproductorservice,ortobelieveinanidea.

persuadevt.勸說，說服;使信服persuadesb.todo/intodoingsth.說服某人做某事persuadesb.outof(doing)sth.說服某人不要做某事persuadesb.ofsth./that從句使某人相信…他說服他妻子學做中國菜。HepersuadedhiswifetolearnChinesecooking.老師說服我們保持教室的整潔。Ourteacherpersuadedusintokeepingourclassroomclean.adj.persuasive有說服力的，令人信服的apersuasivearticle有說服力的文章2.Anadvertisementuseswords

believe與believeinbelieve相信，認為有可能believein相信某物的存在；信任某人Manypeopledon’tbelieveinGod.Practice:believe/believeinIdon’t________ghosts.I_______thatstoriesofghostsweremadeupbyhumanbeings.I_____whathesaidjustnow,butIdon’t_______him.

believeinbelieve

believe

believeinbelieve與believeinbelieve

3.PSAsareoftenrunforfree,andaremeanttoeducatepeopleabouthealth,safety,oranyotherproblemthataffectspublicwelfare.

bemeantto=aimtodo=beintendedtodo

旨在，目的是Whathesaidatthemeeting____makeussupporthisidea.A.meanttoB.meanstoC.wasmeanttoD.ismeanttoC

mean---meant---meant

3.PSAsareoftenrunforfremean1)vt./vi.本意是，意味，打算meantodosth.打算做某事meandoing意味著，意思是bemeantfor…專供…,為…而準備的I’msorry,butIdidn’tmeantohurtyou.錯過了這班車意味著再等十分鐘。Missingthebusmeanswaitingforanothertenminutes.Thefashionmagazineismeantforyoungwomen.2)adj.吝嗇的，自私的，卑鄙的他是個自私的人。Heisameanman.mean1)vt./vi.本意是，意味，打算4.Thisstatementtriestofoolyouintoassumingthatthetoothpastecuresbadbreath,yetitdoesnotsaythat!IfeltafoolwhenIrealizedmymistake.Youdon’tfoolme.Don’tbefooledintothinkingtheyaregoingtochangeanything.

fooln.傻瓜，蠢人

v.欺騙，愚弄foolsb.intodoingsth.4.ThisstatementtriestofoocureWillyoubeabletocurehimofhisdisease,Doctor?Ifinallymanagedtocurethenoiseinmycar.Thebestcureforunhappinessistodevoteyourselftoyourwork.Thisisapossiblecuretofightoffcancer.acureforpovertyv.治愈，治好v.解決（問題）n.治療，療法n.治療，療法，藥物n.（解決問題的）措施acureforsth.…的療法，…的對策

curesb.ofsth.

治愈某人的…病，矯正，改正某人的不良行為cureWillyoubeabletocureh

StepⅢMainanddifficultsentencesCooperationanddiscussion重難句剖析Wearesousedtothemthatweoftendonotevenrealizehowmanyweseeandhearinaday.Acommercialadvertisementisonewhichsomeonehaspaidfortopromoteaproductorservice.重難句剖析Wearesousedtothemth1.Wearesousedtothemthatweoftendonotevenrealizehowmanyweseeandhearinaday.

so…that從句…這里的that從句是_______從句

常用結構（1）so+adj./adv.+that-C（2）so+adj.+a/an+單數(shù)名詞+that-C（3）so+many/few+復數(shù)名詞/much/little+不可數(shù)名詞+that-C拓展：such…that…也可引導結果狀語從句such+(a/an)+(adj.)+名詞+that-CHereceived__littleeducation____hewasunfitforthejob.Hehasmade_____greatprogress_____theteachersarepleasedwithhim.當so+adj./adv.,such+n.置于句首，主句要用部分倒裝Somuchdidtheyeatthattheycouldnotmove.結果狀語多多少少要用sosothatsuchthat1.Wearesousedtothemthat1.Sosudden__thattheenemyhadnotimetoescape.didtheattackB.theattackdidC.wastheattackD.theattackwas

2.____atthenewsthatIdidn’tknowwhattosaytocomforther.A.Sosadshelooked B.SosaddidshelookC.SosadlyshelookedD.SosadlydidshelookShewassoexcited____shegotthenewsthatshewasadmittedintoBeijinguniversity.AthatBwhenCwhatDitCB1.Sosudden__thattheenemy2.Acommercialadvertisementisonewhichsomeonehaspaidfortopromoteaproductorservice.商業(yè)廣告是廣告客戶支付費用來促銷某種產品或者服務項目的廣告。不定代詞one在定語從句中，可以用來表示或指代任何一種前文所提到的事物（可數(shù)名詞的單數(shù)形式）。這是一種泛指，說明事物的類別。

one泛指，可數(shù)名詞，單數(shù)2.AcommercialadvertisementHerhusbandisamiddleschoolteacher,onewhoisverypopularwithyoungmen.ThewineshopthathisgrandfatherusedtohavefiftyyearsagowasonewhichcouldbefoundineverysmalltowninEngland.one=amiddleschoolteacherone=awineshopHerhusbandisamiddleschool辨析one,ones,those,that,itone=a/an+n.單數(shù)，泛指，同類不同物ones是one的復數(shù)形式泛指those=theones=the+n.復數(shù)，同類特指that=the+n.單數(shù)，同類特指it同一件事物Ilikethevasebetterthan___inanothershop.ThecomputersinourschoolareconnectedtotheInternetwhile____intheirschoolaren’t.ACDplayermadeinJapancostsmorethan___madeinChina.IboughtadictionarythreeyearsagoandIamstillusing____now.

that/theonethose/theonesoneit辨析one,ones,those,that,itone=[考例]1.—Thereisstillacopyofthebookinthelibrary.Willyougoandborrow______?—No,I’dratherbuy______inthebookstore. A.it;one B.one;one C.one;it D.it;it2.Adaptingtonewenvironmentisabasicskillinlife,____youmustlearnevenatanearlyage.AthatBoneCwhatDit[考例]Practice

Self-assessmentPracticeSelf-assessment

ConsolidationWe_______________themthatweoftendonotevenrealizehowmanyweseeandhearinaday.2.AfterI___________________onadvertisements,Ihavesomeveryimportantinformationto___________you.3.Anadvertisementuseswordsandpicturesto_____________________buyaproductorservice,orto_____________anidea.4.PSASareoftenrun__________,and____________educatepeopleabouthealth,