mcountdownin強(qiáng)音盛典嘉華report fornivea

上海雄勢達(dá)文化傳播有限公司MCountdowninChinaReportforNIVEAContent1234Warm-UpOn-SitePR&MediaSocialMediaFirstPartWarm-UpWarm-upwithNIVEAWarm-upwithNIVEASecondPartOn-SiteExecutionMCDinChinaCarnivalMorethan5,000㎡fortotalcarnivalarea9:30–17:30alldayeventforinteraction&artshowMorethan5,000fanscometoCarnivalon5.2816BrandBooths,30boothsforartistsandfansTaylor-madegifts&brochuresforMCDinChinaMCDinChinaCarnivalMorethan5,000㎡fortotalcarnivalarea9:30–17:30alldayeventforinteraction&artshowMorethan5,000fanscometoCarnivalon5.2816BrandBooths,30boothsforartistsandfansTaylor-madegifts&brochuresforMCDinChinaMCDinChinaCarnivalMorethan5,000㎡fortotalcarnivalarea9:30–17:30alldayeventforinteraction&artshowMorethan5,000fanscometoCarnivalon5.2816BrandBooths,30boothsforartistsandfansTaylor-madegifts&brochuresforMCDinChinaNIVEABoothinMCDCarnivalNIVEABooth–6*6㎡incenterareaMorethan5,000fansinCarnivalon5.2850%ofthemcometoNIVEA

BoothNIVEABoothinMCDCarnivalNIVEABooth–6*6㎡incenterareaMorethan5,000fansinCarnivalon5.2850%ofthemcometoNIVEA

BoothNIVEAinteractioninMCDCarnivalNIVEA

×MAXFACTORX

SpecialinteractionwithMCDinChinaFans–化妝護(hù)膚小課堂Morethan1,000fansexperiencemakeupcourse&NIVEA大白罐NIVEA

×MAXFACTORX

QRCodeScanon-sitetodrivesalesNIVEAinteractioninMCDCarnivalNIVEA

×MAXFACTORX

SpecialinteractionwithMCDinChinaFans–化妝護(hù)膚小課堂Morethan1,000fansexperiencemakeupcourse&NIVEA大白罐NIVEA

×MAXFACTORX

QRCodeScanon-sitetodrivesalesNIVEAinteractioninMCDCarnivalNIVEA

×MAXFACTORX

SpecialinteractionwithMCDinChinaFans–化妝護(hù)膚小課堂Morethan1,000fansexperiencemakeupcourse&NIVEA大白罐NIVEA

×MAXFACTORX

QRCodeScanon-sitetodrivesalesNIVEATmallLiveinMCDCarnivalNIVEATmallLive–interaction

areaVIPMorethan1,000fanscomeforticketssigning/Q&Aon5.28T-ARA\JUNJIN\GFRIENDattendtheinteractionNIVEATmallLiveinMCDCarnivalNIVEATmallLive–interaction

areaVIPMorethan1,000fanscomeforticketssigning/Q&Aon5.28T-ARA\JUNJIN\GFRIENDattendtheinteractionMCDConcertinMercedesBenzCenterNIVEAVIPTickets–TOTALvalueRMB450,000NIVEAVIPTicketsarea–infield1stRow

Morethan17,000fansinMCDConcerton5.28TencentVideoOn-LiveforNIVEAbrandbroadcastingtoonlinefansMCDConcertinMercedesBenzCenterNIVEAVIPTickets–TOTALvalueRMB450,000NIVEAVIPTicketsarea–infield1stRow

Morethan17,000fansinMCDConcerton5.28TencentVideoOn-LiveforNIVEAbrandbroadcastingtoonlinefansMCDConcertinMercedesBenzCenterNIVEAVIPTickets–TOTALvalueRMB450,000NIVEAVIPTicketsarea–infield1stRow

Morethan17,000fansinMCDConcerton5.28TencentVideoOn-LiveforNIVEAbrandbroadcastingtoonlinefansMCDConcertinMercedesBenzCenterNIVEAVIPTickets–TOTALvalueRMB450,000NIVEAVIPTicketsarea–infield1stRow

Morethan17,000fansinMCDConcerton5.28TencentVideoOn-LiveforNIVEAbrandbroadcastingtoonlinefansSpecialAwarding–NIVEAtoChrisLeeNIVEASpecialAwarding–MostPopularSingerinAsia

（ChrisLee李宇春）BeiersdorfChinaGMMr.ZhangawardtoChrisLeeChrisSpecialthankstoNIVEA&fans,takegroupphotoTencentVideoOn-LiveforNIVEAbrandbroadcastingtoonlinefansSpecialBrandPromotion–MCBroadcastingNIVEA“妮維雅大白罐”TmallStorespecialpromotion3timesbroadcastedbyMCWill&鬼鬼吳映潔NIVEAADrepeat5timesbeforeMCDinChinaconcertstartsSpecialsponsorthanksbyMCSpecialBrandPromotion–MCBroadcastingNIVEA“妮維雅大白罐”TmallStorespecialpromotion3timesbroadcastedbyMCWill&鬼鬼吳映潔NIVEAADvideorepeat5timesbeforeMCDinChinaconcertstartsSpecialsponsorthanksbyMCSpecialBrandPromotion–MCBroadcastingNIVEA“妮維雅大白罐”TmallStorespecialpromotion3timesbroadcastedbyMCWill&鬼鬼吳映潔NIVEAADvideorepeat5timesbeforeMCDinChinaconcertstartsSpecialsponsorthanksbyMCNIVEAOtherBenefitforMCDSpecialPortraitsUsageforMCDinChinaArtists(2016.5.1–2016.12.31)1)MCDinChinaofficialPosters&LOGO2)KoreanartistsportraitswithMCDinChinaLOGO

3)MCDinChinaheadlineforNIVEAonline&offlinepromotionbutnocelebrityelementsNIVEAOtherBenefitforMCDSpecialPortraitsUsageforMCDinChinaArtists–2016.5.1–2016.12.311)MCDinChinaofficialPosters&LOGO2)11groupsofKoreanartistssingleportraitswithMCDinChinaLOGO

3)MCDinChinaheadlineforNIVEAonline&offlinepromotionbutnocelebrityelementsThirdPartPR&MediaPR&MediaMilkismorethanjustamagazine,itisanewsletter.Itsharestheirinterestsinfashionandsportswitheachother,includingthosewhicharebeingoverlookedbythemainstream.SinceJuly2001,Milkhasalwaysstaysinthefrontlineoftrends.Milkisthecombinationofdesignandstyle,hopingtoopenupthediversitiesofchoiceforyouthnowadays.Circulation:450,000CopiesPRValue:93,300PR&MediaPR&MediaBusBusStation昌里路洪山路東昌路東昌路浦東南路東方路東方路浦電路東方路上海兒童醫(yī)學(xué)中心浦電路浦電路浦東南路浦建路仁濟(jì)醫(yī)院乳山路東昌路地鐵站商城路梅園新村銀城西路(陸家嘴環(huán)路)東方明珠張楊路新上海商業(yè)城(第一八佰伴)乳山路東昌路地鐵站張楊路第一八佰伴KtvMediaMetroStationShoppingMallNanJingWestRoadFourthPartSocialMediaSocialMedia（前期宣傳）轉(zhuǎn)發(fā)：87

評論：233

點(diǎn)贊：425轉(zhuǎn)發(fā)：26

評論：509

點(diǎn)贊：856SocialMedia（前期宣傳）轉(zhuǎn)發(fā)：742

評論：138

點(diǎn)贊：812轉(zhuǎn)發(fā)：247

評論：66

點(diǎn)贊：334SocialMedia（前期宣傳）轉(zhuǎn)發(fā)：89

評論：35

點(diǎn)贊：834轉(zhuǎn)發(fā)：80

評論：49

點(diǎn)贊：741SocialMedia（前期宣傳）轉(zhuǎn)發(fā)：43

評論：62

點(diǎn)贊：417轉(zhuǎn)發(fā)：92

評論：30

點(diǎn)贊：476SocialMedia（前期宣傳）轉(zhuǎn)發(fā)：50

評論：148

點(diǎn)贊：568轉(zhuǎn)發(fā)：17

評論：67

點(diǎn)贊：356SocialMedia（前期宣傳）SocialMedia（前期宣傳）SocialMedia（前期宣傳）SocialMedia（前期宣傳）SocialMedia（前期宣傳）SocialMedia（前期宣傳）SocialMedi