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1、Management Information Systems, 12e (Laudon)Chapter 1 Information Systems in Global Business Today1) Internet advertising is growing at approximately 10 percent a year.2) 互聯(lián)網(wǎng)廣告每年增長約10%。Answer: TRUEDiff: 3Page Ref: 6AACSB: Reflective ThinkingCASE: ContentObjective: 1.13) Developing a new product, ful
2、filling an order, and hiring a new employee are examples of business processes. 4) 開發(fā)新產(chǎn)品, 完成訂單, 雇傭新員工是業(yè)務(wù)流程的例子。Answer: TRUEDiff: 1Page Ref: 11AACSB: Reflective ThinkingCASE: ContentObjective: 1.33) A fully digital firm produces only digital goods or services.全數(shù)字公司只生產(chǎn)數(shù)碼產(chǎn)品或服務(wù)。Answer: FALSEDiff: 2Page R
3、ef: 11AACSB: Reflective ThinkingCASE: ContentObjective: 1.14) A business model describes how a company produces, delivers, and sells a product or service to create wealth.Answer: TRUEDiff: 1Page Ref: 13AACSB: Reflective ThinkingCASE: ContentObjective: 1.35) Information technology (IT) consists of al
4、l the hardware that a firm needs to use in order to achieve its business objectives, whereas information systems consist of all the software and business processes needed.Answer: FALSEDiff: 2Page Ref: 15AACSB: Use of ITCASE: ContentObjective: 1.36) Computers are only part of an information system.An
5、swer: TRUEDiff: 1Page Ref: 17AACSB: Use of ITCASE: ContentObjective: 1.37) Information systems literacy describes the behavioral approach to information systems, whereas computer literacy describes the technical approach.Answer: FALSEDiff: 1Page Ref: 17AACSB: Use of ITCASE: ContentObjective: 1.38) T
6、he dimensions of information systems are management, organizations, and information technology.Answer: TRUEDiff: 2Page Ref: 18AACSB: Reflective ThinkingCASE: ContentObjective: 1.39) Knowledge workers assist with paperwork at all levels of the firm.Answer: FALSEDiff: 1Page Ref: 18AACSB: Reflective Th
7、inkingCASE: ContentObjective: 1.210) There are four major business functions: Sales and marketing; manufacturing and production; finance and accounting; and information technology.Answer: FALSEDiff: 1Page Ref: 18-19AACSB: Reflective ThinkingCASE: ContentObjective: 1.211) In order to understand how a
8、 specific business firm uses information systems, you need to know something about the hierarchy and culture of the company.Answer: TRUEDiff: 2Page Ref: 19-20AACSB: Analytic SkillsCASE: AnalysisObjective: 1.312) Business processes are logically related tasks for accomplishing tasks that have been fo
9、rmally encoded by an organization.Answer: FALSEDiff: 2Page Ref: 19AACSB: Reflective ThinkingCASE: ContentObjective: 1.313) A substantial part of management responsibility is creative work driven by new knowledge and information.Answer: TRUEDiff: 1Page Ref: 20AACSB: Reflective ThinkingCASE: ContentOb
10、jective: 1.214) Intranets allow firms to work easily with third-party suppliers and vendors.Answer: FALSEDiff: 2Page Ref: 21AACSB: Use of ITCASE: ContentObjective: 1.215) An IT infrastructure provides the platform on which the firm can build its information systems.Answer: TRUEDiff: 1Page Ref: 21AAC
11、SB: Use of ITCASE: ContentObjective: 1.316) UPS's use of Web-based tools that allow customers to embed UPS functions such as tracking and cost calculations into their own Web sites was an information systems solution used to achieve customer intimacy.Answer: TRUEDiff: 3Page Ref: 13, 22AACSB: Ana
12、lytic SkillsCASE: AnalysisObjective: 1.217) Studies have consistently shown that firms who invest greater amounts in information technology receive greater benefits than firms that invest less.Answer: FALSEDiff: 2Page Ref: 26AACSB: Use of ITCASE: ContentObjective: 1.418) Government and private secto
13、r standards are examples of complementary social assets required to optimize returns from IT investments.Answer: TRUEDiff: 2Page Ref: 27AACSB: Reflective ThinkingCASE: ContentObjective: 1.419) A firm that invests in efficient business processes is making an investment in organizational complementary
14、 assets.Answer: TRUEDiff: 2Page Ref: 27AACSB: Reflective ThinkingCASE: ContentObjective: 1.420) The behavioral approach to information systems leaves aside technical solutions to instead analyze the psychological, social, and economic impacts of systems.Answer: TRUEDiff: 2Page Ref: 29AACSB: Reflecti
15、ve ThinkingCASE: ContentObjective: 1.321) The six important business objectives of information technology are new products, services, and business models; customer and supplier intimacy; survival; competitive advantage; operational excellence; and信息技術(shù)的六重要業(yè)務(wù)1目標(biāo)是新產(chǎn)品、服務(wù)和商業(yè)模式; new products,new services,
16、new business models2客戶和供應(yīng)商的親密關(guān)系; customer and supplier intimacy3生存;survival4競爭優(yōu)勢; competitive advantage5操作卓越; operational excellence6改進決策。improved decision making.A) 提高靈活性。B) 改進決策。C) 改進商業(yè)做法。D) 提高效率。A) improved flexibility.B) improved decision making.C) improved business practices.D) improved efficie
17、ncy.Answer: BDiff: 1Page Ref: 12AACSB: Use of ITCASE: ContentObjective: 1.222) Dell Computer's use of information systems to improve efficiency and implement "mass customization" techniques to maintain consistent profitability and an industry lead illustrates which business objective?戴
18、爾計算機使用信息系統(tǒng)提高效率和實施 "大規(guī)模定制" 技術(shù)以保持持續(xù)的盈利能力和行業(yè)領(lǐng)先地位, 說明了哪些業(yè)務(wù)目標(biāo)?competitive advantage競爭優(yōu)勢A) 提高靈活性B) 改進的商業(yè)做法C) 競爭優(yōu)勢D) 生存A) improved flexibilityB) improved business practicesC) competitive advantageD) survivalAnswer: CDiff: 3Page Ref: 14AACSB: Use of ITCASE: SynthesisObjective: 1.223) The use of in
19、formation systems because of necessity describes the business objective ofA) survival.生存-企業(yè)的經(jīng)營目標(biāo)是生存business objective=survivalB) improved business practices.C) competitive advantage.D) improved flexibility.利用信息系統(tǒng)的必要性, 說明了企業(yè)的經(jīng)營目標(biāo)A) 生存。B) 改進商業(yè)做法。C) 競爭優(yōu)勢。D) 提高靈活性。Answer: ADiff: 2Page Ref: 14AACSB: Use
20、of ITCASE: ContentObjective: 1.224) Which of the following choices may lead to competitive advantage: (1) new products, services, and business models; (2) charging less for superior products; (3) responding to customers in real time?以下哪種選擇可能導(dǎo)致競爭優(yōu)勢: (1) 新產(chǎn)品、服務(wù)和商業(yè)模式;(2) (2) 對上級產(chǎn)品收費少;(3) (3) 實時響應(yīng)客戶?A)
21、1 只B) 1 和2C) 2 和3D) 1、2和3A) 1 onlyB) 1 and 2C) 2 and 3D) 1, 2, and 3Answer: DDiff: 3Page Ref: 14AACSB: Analytic SkillsCASE: AnalysisObjective: 1.225) Verizon's implementation of a Web-based digital dashboard to provide managers with real-time information such as customer complaints投訴 is an examp
22、le ofA) improved flexibility.B) improved decision making.=Verizon-complaintsC) improved efficiency.D) customer and supplier intimacy.Verizon 實施一個基于 Web 的數(shù)字儀表板, 為管理人員提供實時信息, 如客戶投訴, 是A) 提高靈活性。B) 改進決策。C) 提高效率。D) 客戶和供應(yīng)商的親密關(guān)系。Answer: BDiff: 2Page Ref: 14AACSB: Use of ITCASE: AnalysisObjective: 1.226) The
23、 move of retail banking to use ATMs after Citibank unveiled its first ATMs illustrates the use of information systems to achieve which business objective?在花旗銀行推出第一款自動取款機后, 零售銀行使用 atm 機的舉動說明了利用信息系統(tǒng)實現(xiàn)業(yè)務(wù)目標(biāo)的方法。A) 提高效率B) 客戶和供應(yīng)商的親密關(guān)系C) 生存survival-citibank- survival-ATM花旗銀行ATM說明生存D) 競爭優(yōu)勢A) improved efficie
24、ncyB) customer and supplier intimacyC) survivalD) competitive advantageAnswer: CDiff: 2Page Ref: 14AACSB: Use of ITCASE: AnalysisObjective: 1.227) Which of the following objectives best describes the business strategy behind the development of smart grid輸電網(wǎng) initiatives by power companies, as discuss
25、ed in the chapter case?A) operational excellence運營精益化-smart grid!power companiesB) new products and services C) competitive advantageD) customer support 以下哪個目標(biāo)最好地描述電力公司開發(fā)智能電網(wǎng)計劃背后的業(yè)務(wù)策略, 如本章所述?A) 業(yè)務(wù)精益求精B) 新產(chǎn)品和服務(wù)C) 競爭優(yōu)勢D) 客戶支持Answer: ADiff: 2Page Ref: 36-37AACSB: Analytic SkillsCASE: AnalysisObjective:
26、 1.228) The three activities in an information system that produce the information organizations use to control operations are在一個信息系統(tǒng)中進行的三項活動產(chǎn)生了用于控制操作的信息組織, 這是A) 信息檢索、研究和分析。B) 輸入、輸出和反饋。C) 輸入、處理和輸出。Input processing outputD) 數(shù)據(jù)分析、處理和反饋。A) information retrieval, research, and analysis.B) input, output,
27、 and feedback.C) input, processing, and output.D) data analysis, processing, and feedback.Answer: CDiff: 1Page Ref: 16AACSB: Use of ITCASE: ContentObjective: 1.329) Order data for baseball tickets and bar code data are examples ofA) raw input.原始輸入-棒球B) raw output.C) customer and product data.D) sale
28、s information.訂購數(shù)據(jù)為棒球票和條形碼數(shù)據(jù)是例子A) 原始輸入。B) 原始產(chǎn)出。C) 客戶和產(chǎn)品數(shù)據(jù)。D) 銷售信息。Answer: ADiff: 1Page Ref: 16AACSB: Use of ITCASE: ContentObjective: 1.330) The average number of tickets sold daily online is an example of每天平均數(shù)量的門票在線銷售A) input.B) raw data.C) meaningful information.非常有意義的信息-是屬于棒球D) feedback.每天在線銷售的門票
29、平均數(shù)量是A) 輸入。B) 原始數(shù)據(jù)。C) 有意義的信息。D) 反饋意見。Answer: CDiff: 1Page Ref: 16AACSB: Use of ITCASE: AnalysisObjective: 1.331) Output-要先被 processed 然后才可以-outputA) is feedback that has been processed to create meaningful information.B) is information that is returned to appropriate members of the organization to h
30、elp them evaluate the input stage.C) transfers data to the people who will use it or to the activities for which it will be used.D) transfers processed information to the people who will use it or to the activities for which it will be used.輸出A) 是已處理以創(chuàng)建有意義的信息的反饋。B) 是返回給組織的適當(dāng)成員以幫助他們評估輸入階段的信息。C) 將數(shù)據(jù)傳送
31、給將使用它的人員或用于其將使用的活動。D) 將被處理的信息轉(zhuǎn)交給將使用它的人或?qū)⒈皇褂玫幕顒?。Answer: DDiff: 1Page Ref: 16AACSB: Use of ITCASE: ContentObjective: 1.332) Converting raw data into a more meaningful更有意義 form is called processingA) capturing.B) processing.C) organizing.D) feedback.將原始數(shù)據(jù)轉(zhuǎn)換為更有意義的形式稱為A) 捕獲。B) 處理。C) 組織。D) 反饋意見。Answer: BD
32、iff: 1Page Ref: 16AACSB: Use of ITCASE: ContentObjective: 1.333) An example of raw data from a national chain of automobile stores would beRaw data-RAV4A) an average of 13 Toyotas are sold daily in Kentucky.B) 30 percent increase in Toyota RAV 4 sales during September in Kentucky.C) 1 Toyota RAV4 so
33、ld March 3, 2008 in Louisville, Kentucky.D) all of the above.一個來自國家連鎖汽車商店的原始數(shù)據(jù)的例子將是A) 平均每天在肯塔基州銷售13豐田。處理PEOCESSB) 豐田 RAV 4 9月在肯塔基州的銷售額增加了30%。OUTPUTC) 1 豐田 RAV4 2008年3月3日在肯塔基州路易斯維爾售出。INPUTD) 以上所有。Answer: CDiff: 3Page Ref: 16AACSB: Use of ITCASE: AnalysisObjective: 1.334) The field that deals with beh
34、avioral issues as well as technical issues surrounding the development, use, and impact of information systems used by managers and employees in the firm is called MIS處理行為問題的領(lǐng)域以及圍繞公司經(jīng)理和雇員所使用信息系統(tǒng)的開發(fā)、使用和影響的技術(shù)問題稱為A) information systems literacy.B) information systems architecture.C) management informat
35、ion systems.D) information technology infrastructure.處理行為問題的領(lǐng)域以及圍繞公司經(jīng)理和雇員所使用信息系統(tǒng)的開發(fā)、使用和影響的技術(shù)問題稱為A) 信息系統(tǒng)識字率。B) 信息系統(tǒng)結(jié)構(gòu)。C) 管理信息系統(tǒng)。D) 信息技術(shù)基礎(chǔ)設(shè)施。Answer: CDiff: 2Page Ref: 17-18AACSB: Reflective ThinkingCASE: ContentObjective: 1.535) In a hierarchical organization, the upper levels consist ofA) managerial
36、and professional employees.B) managerial, professional, and technical employees.管理的,專業(yè)的,技術(shù)的C) professional and operational employees.D) managerial, professional, and operational employees.Answer: B在分層組織中, 上層由A) 管理人員和專業(yè)雇員。B) 管理人員、專業(yè)人員和技術(shù)人員。C) 專業(yè)和業(yè)務(wù)雇員。D) 管理、專業(yè)和業(yè)務(wù)雇員。Diff: 2Page Ref: 18AACSB: Reflective
37、 ThinkingCASE: ContentObjective: 1.236) Which of the following business objectives best describes the strategy behind the use of technology in the new Yankee Stadium?A) competitive advantageB) improved decision makingC) new products and services新產(chǎn)品和新服務(wù),紐約洋基隊D) survival以下哪一項業(yè)務(wù)目標(biāo)最好地描述了在新?lián)P基體育場使用技術(shù)背后的策略
38、?A) 競爭優(yōu)勢B) 改進決策C) 新產(chǎn)品和服務(wù)D) 生存Answer: CDiff: 3Page Ref: 3-4, 12-15AACSB: Analytic SkillsCASE: AnalysisObjective: 1.237) The fundamental set of assumptions, values, and ways of doing things that has been accepted by most of a company's members is called its cultureA) culture.-假使assumption,價值values
39、,做事方式ways-call文化cultureB) environment.C) atmosphere.D) values.一組基本的假設(shè)、價值和做事方式被公司的大多數(shù)成員接受, 稱為其A) 文化。B) 環(huán)境。C) 氣氛。D) 值。Answer: ADiff: 1Page Ref: 20AACSB: Reflective ThinkingCASE: ContentObjective: 1.238) Thomas Friedman's declaration that the world was now "flat" meant thatA) the Internet
40、 has reduced the economic advantages of developed countries.降低了優(yōu)勢B) globalization is starting to offer less advantage to large corporations.C) the global economy is increasingly commanded by fewer and larger corporations.D) global capitalism is homogenizing culture and business practices throughout
41、the world.Answer: A托馬斯·弗里德曼的聲明, 世界現(xiàn)在是 "平坦" 意味著,因特網(wǎng)減少了經(jīng)濟的優(yōu)勢A) 因特網(wǎng)降低了發(fā)達(dá)國家的經(jīng)濟優(yōu)勢。B) 全球化正開始對大型企業(yè)帶來較少的好處。C) 全球經(jīng)濟日益受到越來越多的公司的指揮。D) 全球資本主義是世界各地文化和商業(yè)慣例的均勻化。Diff: 1Page Ref: 8AACSB: Reflective ThinkingCASE: ContentObjective: 1.239) Data management technology consists of the管理物理存儲的媒體A) physical
42、hardware and media used by an organization for storing data.B) detailed, preprogrammed instructions that control and coordinate the computer hardware components in an information system.C) software governing the organization of data on physical storage media.D) hardware and software used to transfer
43、 data.數(shù)據(jù)管理技術(shù)由A) 組織用于存儲數(shù)據(jù)的物理硬件和媒體。B) 在信息系統(tǒng)中控制和協(xié)調(diào)計算機硬件組件的詳細(xì)、預(yù)先安排的指令。C) 管理物理存儲媒體數(shù)據(jù)的軟件。D) 用于傳輸數(shù)據(jù)的硬件和軟件。Answer: CDiff: 2Page Ref: 20AACSB: Use of ITCASE: ContentObjective: 1.340) The hardware and software used to transfer data in an organization is calledA) data management technology.B) networking and da
44、ta management technology.C) data and telecommunications technology.D) networking(software) and telecommunications technology(hardware)聯(lián)網(wǎng)和電信技術(shù)用于在組織中傳輸數(shù)據(jù)的硬件和軟件稱為網(wǎng)絡(luò)和電信D) 聯(lián)網(wǎng)和電信技術(shù)。Software and hardwareAnswer: DDiff: 2Page Ref: 20AACSB: Use of ITCASE: ContentObjective: 1.341) Networking and telecommunicat
45、ions technologies, along with computer hardware, software, data management technology, and the people required to run and manage them, constitute an organization'sA) data management environment.B) networked environment.C) IT infrastructure.信息技術(shù)基礎(chǔ)建設(shè)-軟件-硬件-數(shù)據(jù)D) information system.網(wǎng)絡(luò)和電信技術(shù)以及計算機硬件、軟件
46、、數(shù)據(jù)管理技術(shù)以及運行和管理它們所需的人員構(gòu)成了一個組織的A) 數(shù)據(jù)管理環(huán)境。B) 網(wǎng)絡(luò)環(huán)境。C) IT 基礎(chǔ)設(shè)施。IT infrastructureD) 信息系統(tǒng)。Answer: CDiff: 2Page Ref: 21AACSB: Use of ITCASE: ContentObjective: 1.342) An example of a business using information systems to create new products and services is企業(yè)使用信息系統(tǒng)創(chuàng)建新產(chǎn)品和服務(wù)的一個例子是蘋果A) Wal-Mart's RetailLink
47、system.B) the Mandarin Oriental hotel's customer-preference tracking system.C) Verizon's Web-based digital dashboard.D) Apple Inc.'s iPod.-信息系統(tǒng)-新產(chǎn)品-新服務(wù)Answer: DDiff: 3Page Ref: 13AACSB: Use of ITCASE: AnalysisObjective: 1.143) An example of a business using information systems to attain
48、operational excellence卓越運營 is企業(yè)使用信息系統(tǒng)實現(xiàn)卓越運營的一個例子是A) Wal-Mart's RetailLink system.-operational excellence沃爾瑪-卓越運營B) the Mandarin Oriental hotel's customer-preference tracking system.C) Verizon's Web-based digital dashboard.D) Apple Inc.'s iPod.Answer: ADiff: 3Page Ref: 12AACSB: Use of
49、 ITCASE: AnalysisObjective: 1.144) An example of a business using information systems for customer and supplier intimacy親密關(guān)系 is一個企業(yè)使用信息系統(tǒng)為客戶和供應(yīng)商的親密關(guān)系的例子是A) Wal-Mart's RetailLink system.B) the Mandarin Oriental hotel's customer-preference tracking system.文華東方酒店-客戶與供應(yīng)商親密C) Verizon's Web-ba
50、sed digital dashboard.D) Apple Inc.'s iPod.Answer: BDiff: 2Page Ref: 13-14AACSB: Use of ITCASE: AnalysisObjective: 1.145) Maintaining the organization's financial records is a central purpose of which main business function?維持本組織的財務(wù)記錄是主要業(yè)務(wù)職能的中心目的?A) 制造和核算B) 財務(wù)和會計C) 銷售和制造D) 金融和銷售A) manufactur
51、ing and accountingB) finance and accountingC) sales and manufacturingD) finance and salesAnswer: BDiff: 1Page Ref: 19AACSB: Reflective ThinkingCASE: ContentObjective: 1.246) Based on the examples in the chapter, if you were asked to formulate a plan for a regional drive-in restaurant chain's eff
52、orts to use information technology to develop a loyal customer base, what would be the best use of information technology from the list below?A) Use IT to increase supplier loyalty.B) Use IT to increase operational efficiency.C) Use IT to create new products and business models.D) Use IT to help sur
53、vive government reporting requirements.E) Use IT to achieve customer intimacy.使用IT來達(dá)到客戶親密關(guān)系根據(jù)本章的例子, 如果有人要求你制定一個區(qū)域內(nèi)的餐飲連鎖店努力利用信息技術(shù)開發(fā)一個忠誠的客戶群的計劃, 那么從下面的列表中最好使用信息技術(shù)是什么?A用它來增加供應(yīng)商的忠誠度。B) 利用它提高運營效率。C) 利用它來創(chuàng)造新的產(chǎn)品和商業(yè)模式。D) 利用它來幫助維持政府的報告要求。E) 使用它來實現(xiàn)客戶的親密關(guān)系。Answer: EDiff: 3Page Ref: 12-15AACSB: Use of ITCASE: E
54、valuationObjective: 1.247) Which of the following would not be a complementary asset for a solar panel太陽能 manufacturer? 集中分層centralized對于太陽能電池板制造商來說, 下列哪一個不是互補資產(chǎn)?A) 國際太陽能設(shè)備認(rèn)證標(biāo)準(zhǔn)B) 政府為綠色技術(shù)提供的資金C) 集中的分層決策D) 創(chuàng)新驅(qū)動的管理團隊A) international solar equipment certification standardsB) government funding for green
55、 technologyC) centralized hierarchical decision making D) innovation-driven management teamAnswer: CDiff: 2Page Ref: 27AACSB: Analytic SkillsCASE: SynthesisObjective: 1.448) The temp agency that you own is having serious difficulties placing temps because few of them are familiar with Internet research. Investing in training software to enhance your workers' skills is an example of using technology to achieve which business objective?A) cu
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