餐飲美食行業(yè)數(shù)據(jù)分析

1、餐飲美食行業(yè)數(shù)據(jù)分析,美食行業(yè)近30天數(shù)據(jù)來源一：淘寶直通車行業(yè)解析 類目：餐飲美食過去30天內(nèi)行業(yè)平均數(shù)據(jù)手暗處施陪我; 238,871： 1.048平均空由支： 039%名詞解釋平均展現(xiàn)指數(shù)：指數(shù)化的展現(xiàn)量，反映搜索趨勢(shì)，不等同于展現(xiàn)次數(shù)平均點(diǎn)擊指數(shù)：指數(shù)化的點(diǎn)擊量平均點(diǎn)擊率：指數(shù)化的點(diǎn)擊率來源二：淘寶指數(shù) 搜索關(guān)鍵詞：美食搜索指數(shù)：指數(shù)化的搜索量，反映搜索趨勢(shì)，不等同于搜索次數(shù)州“中川加4#撲K川領(lǐng)01-DI1心B1-1731x1成交指數(shù)：由搜索帶來的成交量，并進(jìn)行指數(shù)化處理。反映成交趨勢(shì)，不等同于成交量或成交金額5.1-9, , services, and make the city

2、more attractive, strengthening public transport investment, established as the backbone of the urban rail transit multi-level, multi-functional public transport system, thusprotecting the regional position and achieve來源三：直通車流量解析 搜索關(guān)鍵詞：美食點(diǎn)擊率：點(diǎn)擊率=點(diǎn)擊量/展現(xiàn)量，可直觀表示寶貝的吸引程度，點(diǎn)擊率越高,說明寶貝對(duì)買家的吸引力越大平均點(diǎn)擊花費(fèi)：平均點(diǎn)擊花費(fèi)=花

3、費(fèi)/點(diǎn)擊量，即推廣寶貝每一次點(diǎn)擊產(chǎn)生的平均花費(fèi)金額展現(xiàn)量：推廣單元在淘寶直通車展示位上被買家看到的次數(shù)5.1-9, , services, and make the city more attractive, strengthening public transport investment, established as the backbone of the urban rail transit multi-level, multi-functional public transport system, thusprotecting the regional position and ac

4、hieve點(diǎn)擊轉(zhuǎn)化率：點(diǎn)擊轉(zhuǎn)化率=總成交筆數(shù)/點(diǎn)擊量，反應(yīng)淘寶直通車點(diǎn)擊在15protecting the regional position and achieve點(diǎn)擊轉(zhuǎn)化率：點(diǎn)擊轉(zhuǎn)化率=總成交筆數(shù)/點(diǎn)擊量，反應(yīng)淘寶直通車點(diǎn)擊在15天內(nèi)轉(zhuǎn)化支付寶成交的比例競(jìng)爭(zhēng)度：反映了參與這個(gè)關(guān)鍵詞競(jìng)爭(zhēng)的賣家數(shù)量變化趨勢(shì)5.1-9, , services, and make the city more attractive, strengthening public transport investment, established as the backbone of the urban rail tra

5、nsit multi-level, multi-functional public transport system, thus protecting the regional position and achieve,美食行業(yè)近90天數(shù)據(jù)來源一：淘寶指數(shù) 搜索關(guān)鍵詞：美食成交指數(shù)：由搜索帶來的成交量，并進(jìn)行指數(shù)化處理。反映成交趨勢(shì)，不等同于成交量或成交金額 5.1-9, , services, and make the city more attractive, strengthening public transport investment, established as the bac

6、kbone of the urban rail transit multi-level, multi-functional public transport system, thus protecting the regional position and achieve來源二：直通車流量解析 搜索關(guān)鍵詞：美食點(diǎn)擊率：點(diǎn)擊率=點(diǎn)擊量/展現(xiàn)量，可直觀表示寶貝的吸引程度，點(diǎn)擊率越高,說明寶貝對(duì)買家的吸引力越大 5.1-9, , services, and make the city moreattractive, strengthening public transport investment,

7、 established asthe backbone of the urban rail transit multi-level, multi-functionalpublic transport system, thus protecting the regional position and點(diǎn)擊轉(zhuǎn)化率：點(diǎn)擊轉(zhuǎn)化率=總成交筆數(shù)/點(diǎn)擊量，反應(yīng)淘寶直通車點(diǎn)擊在15天內(nèi)轉(zhuǎn)化支付寶成交的比例UB|轉(zhuǎn)化支付寶成交的比例UB| IWV4 UffUl E市場(chǎng)均價(jià):5.1-9, , services, and make the city more attractive, strengthening pub

8、lic transport investment, established as the backbone of the urban rail transit multi-level, multi-functional public transport system, thus protecting the regional position and achieve競(jìng)爭(zhēng)度：反映了參與這個(gè)關(guān)鍵詞競(jìng)爭(zhēng)的賣家數(shù)量變化趨勢(shì)總結(jié)：在近三個(gè)月內(nèi)，搜索量收雙十一與雙十二波動(dòng)影響很大，在近一個(gè)月內(nèi)搜索量有上升趨勢(shì)，平均點(diǎn)擊單價(jià)有明顯下降，近一周內(nèi)搜索量等各項(xiàng)數(shù)據(jù)均下降明顯5.1-9, , services, and make the city more attractive, strengtheningpublic transport investment, established as the backbone