哈根達(dá)斯簡(jiǎn)介1課件

ReubenMattus

History“H?agen-Dazs”thebirthofpurelyaccidental純屬偶然.RubensistheinventorofH?agen-Dazs,whoisnowinPoland波蘭.In1921,RubensandhismotherimmigratedtoNewYorkandbegansellingfruitice.Withthedevelop-mentoficebox冰箱,Rubens’scareerhasalsoexpanded.The1950s,somebusinessmenhavetriedmanywaystoreducethepricesoficeinordertomeetthedemands滿(mǎn)足需要ofconsumers,forexample,addingpreservatives防腐劑andincreasingtheaircontent空氣含量intotheice.However,Heusedthepure

andnatural

materialstocreatethebesticecream.In1961,hecalledhisicecreamH?agen-DazswhichisfromaDanish(丹麥).Inhisopinions,thisnamecouldawakethefeelingoffresh,natural,healthyandhigh-quality.AndtheearliestH?agen-Dazsicecreamhadvanilla(香草),chocolateandcoffeethreetastes,thisisthefirstHaagen-Dazsthreetastes.Nowadays,itsproductsthroughouttheUnitedStatesandSouth-eastAsia,sellingthebestin44countries.StoresthroughoutNewYork,London,Paris,Tokyoandotherplaces,withannualsales年度銷(xiāo)售量ofmorethan1billionUSdollars.H?agen-Dazsbecomesoneoftheworld'smostpopularicecreambrand.AllkindsofproductsIcecreamIceCreamMoonCakeTheyweremadeupofvanillaandstrawberryicecream.以黑巧克力、白巧克力、奶巧克力為外皮，分別裹以香草、草莓和cookies&creamicecream.來(lái)自世界各地的經(jīng)典口味，再裹以芒果雪芭

草莓巧克力、藍(lán)莓巧克力、等脆皮內(nèi)蘊(yùn)八種進(jìn)口冰淇淋口味：芒果、哈密瓜、草莓、意大利甜酒蜜果、仲夏野莓、香草、夏威夷果仁、咖啡。IceCream’sChaffyDish

Inthelightofservingorder:1.湯底是以純巧克力煮溶，再加上牛奶、少許桔子甜酒熬成濃稠的巧克力濃漿3.

冰淇淋火鍋由幾種不同口味的冰淇淋、水果、巧克力醬、小點(diǎn)心等組成?！暗族仭毕率且粋€(gè)小酒精爐，底料是褐色黏稠的巧克力。吃的時(shí)候用小勺把冰淇淋放在火鍋里涮了一下，外熱內(nèi)涼，別有一番風(fēng)味。3tiersofBritish-styledelightsfeaturingdelectableicecreamtarls,mouth-wateringfreshfruittastesandflavorfuldessertofferings,allcomplimentedwithBlackTeatocompleteamuch-lovedEnglishnitual.AvividDimSumstyleselectionofVanillaandchocolateicecreamtreatsdelightfullyaccentedwithdicedamond,cookiescrunch,custardcream,yellowpeach,bananaandachocolatecoatingcapturingtheessenceofChinesetradition.Piledhightotheheavens,goldenChouxpastystuffedwithicecreamanddrapedintastytoppings,isaFrenchCroquembouche-"runchinthemouth"-dreamcomestrue.Vodka,chocol-ateandstrawberry,kiwiicecreamsweetlycomealivewithatouchofvodkainflames.BelgianchocolateandBrandiedBlackCherryicecreamareservedwithfabulauslyflavourfuldarkcherriesformaperfectGermandessertmasterpiece..BelgianchocolateandBrandiedBlackCherryicecreamareservedwithfabulauslyflavourfuldarkcherriesformaperfectGermandessertmasterpiece.Elementsofthemyth1Thefirstis"allnatural"myth2Haagen-Dazscreateawayoflife.Alifephilosophy:Luxuryandhighquality3Haagen-Dazsthemostglamorouspartisrelatedto"internationalise"ThelifeoftheimaginationInCHINA1BeingaluxuryinChina2