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1/1商務(wù)英語(yǔ)高級(jí)口語(yǔ)(集錦5篇)
商務(wù)英語(yǔ)高級(jí)口語(yǔ)第1篇Decision-MakingStyles
不同的做決定的風(fēng)格
Therolesindividualsplayindecision-makingvarywidelyfromculturetoForexample,inthe,decisionsarefrequentlydelegated--thatis,anofficialassignsresponsibilityforaparticularmattertoaInmanySouthernEuropeanandLatinAmericancountries,thereisastrongvalueplacedonholdingdecision-makingresponsibilitiesWhendecisionsaremadebygroupsofpeople,majorityruleisacommonapproachinthe;inAsiaconsensusisthepreferredBeawarethatindividuals'expectationsabouttheirownrolesinshapingadecisionmaybeinfluencedbytheirculturalframeof
商務(wù)英語(yǔ)高級(jí)口語(yǔ)第2篇Thedefinitionofmarketresearch:studycarriedoutbyacompanybeforelaunchinganewproduct,intotheneeds,lifestyle,income,etcofpotentialbuyersandtomeasurethesuccessofsimilarproductsthatarealreadyItmayinvolveinterviewingpeopleinthestreetorgivingawaysample
○1MarketresearchcanbedoneforbothaproductandaAsforaproduct,itisthefirststepwhenpromotinganewItcanfindoutwhetherthemarketaccepttheproductorAsforthecompany,marketresearchcanfindoutthecustomers’opinionabouttheafter-salesservicesandcorporate
○2Therearegenerallyfourwaysofdoingmarketresearch,observation,survey,questionnaireandtelephone
○3TherearefourprocedureswhiledoingmarketFirst,representsuitableSecond,recordthecustomers’Third,gathertheseForth,analysethemanddrawa
Sales
Ex:Howtosellaproducteffectivelyininternational
○1Chooseamediatoadvertiseyourproductsinaforeigncountry,TVcommercials,magazines,billboard,orMakesureitsuitsthelocalMaybeyoucantrytosellonthenet;itwillreceivetheworld-wide
○2DomarketFindoutwhethertheproductsareacceptedbyforeignItcanbecarriedoutassurveys,observations,and
○3AdjustyourproducttothelocalAlthoughthecaseofyourproductsarethesame,youcanchangesomeTakeIKEA,thelargestfurnitureretailer,forexample,isdoingwellinsuitingthelocal
○4WhatIwanttoputemphasisonisFranchisingisagoodwaytosellyourprosuctinaforeignAslocalbusinessmenunderstandtheirownculture
商務(wù)英語(yǔ)高級(jí)口語(yǔ)第3篇Costcutting
YourcompanyhasdecidedtotrytoreduceYouhavebeenaskedtoinvestigatethepossibilityofcuttingthefinancialcostsofoperatingyour
●Whicharetheareaswherecostscouldbecut?
●Whatproblemsmightarisefromcuttingcosts?
Customercomplaints
YourmanagerisnotsatisfiedwiththewaystaffreactstocomplaintsfromclientsaboutproductsorYouhavebeenaskedtosuggesthowthiscouldbe
●Howthecompanycanmakeeffectiveuseofwillbeavailableinthenewoffice?
●Whattrainingwillbeneededforthesejobs?
Staffrecruitment
YourfactoryurgentlyneedstorecruitalargenumberoftemporarystaffinordertofulfillanunexpectedThestaffneedstobereadytostartworkassoonas
●Whatyouneedtodoinordertofindsuitablyskilledstaff?
●Whattypeofinductionprogramthenewstaffwillneedbeforetheystartwork?
ModernizationProgram
YouworkforalargecompanywhichhasdecidedtointroduceaprogramofmodernizationandYouareinvolvedinsettingupthis
●Howtopreparestaffformajorchangeswithinthecompany
●Whatotherfactorshavetobeconsideredwhenintroducingmajorchangesinacompany
LanguageCoursesAbroad
Yourcompanyhasofferedyoutheopportunityofattendingasix-monthEnglishlanguagecourseYouhavetodecidewhethertoaccept,andarethereforegoingtoattendameetingtofindoutmoreaboutthe
●Whattheadvantagesareoflearninglanguagesabroad
●Whatplansyouwillhavetomakeforworkandhomeifyougoawayforalongperiod
PotentialSupplier
ApotentialsupplierwillsoonbevisitingyouatyourYouthinkthissupplierandtheproductsorservicestheyoffercouldbeveryimportantforthefutureofyour
●Whatyouneedtofindoutaboutthesupplierandtheproductsorservicesbeforethevisit
●Howyoucouldentertainthesupplierthenegotiations
ForeignBusinessTravel
YourcompanyhasdecidedthatitneedstointroduceaclearpolicyonforeignbusinessYouhavebeenaskedtohelpdrawupthe
●Whatthevariousreasonsarewhymembersofacompanymakebusinesstripsabroad
●Inwhatwaysacompanymightbeaffectedifthenumberofforeignbusinesstripswasreduced
CompanyDirectory
YourcompanyisgoingtobeincludedinaninternationaldirectoryofallthetypesofbusinessesoperatinginyourYouhavebeenaskedtowriteabriefprofileofyourcompanyforthe
●Whatinformationyouwillincludeaboutyourcompany
●Howthedirectorywouldbeusefultocompanies
商務(wù)英語(yǔ)高級(jí)口語(yǔ)第4篇AttitudesTowardDisclosure
對(duì)待披露/曝光的態(tài)度不同
Insomecultures,itisnotappropriatetobefrankaboutemotions,aboutthereasonsbehindaconflictoramisunderstanding,oraboutpersonalKeepthisinmindwhenyouareinadialogueorwhenyouareworkingwithWhenyouaredealingwithaconflict,bemindfulthatpeoplemaydifferinwhattheyfeelcomfortableQuestionsthatmayseemnaturaltoyou--Whatwastheconflictabout?Whatwasyourroleintheconflict?Whatwasthesequenceofevents?--mayseemintrusivetoThevariationamongculturesinattitudestowarddisclosureisalsosomethingtoconsiderbeforeyouconcludethatyouhaveanaccuratereadingoftheviews,experiences,andgoalsofthepeoplewithwhomyouare
商務(wù)英語(yǔ)高級(jí)口語(yǔ)第5篇CustomerRelations:theimportanceofmakingcustomersfeelvalued
Companygrowth:theimportancetoacompanyofcontrollingexpansion
Marketing:howtoensurethatagentsmaintainahighlevelofeffectivenesswhenrepresentingacompany
TimeManagement:theimportanceofplanningworktimeeffectively
ProjectDevelopment:howtoensureinter-departmentalco-operationonnewprojects
Purchasing:howtoevaluateandselectnewproducts
PersonnelManagement:theimportancetoacompanyofhavingwellmotivatedstaff
StrategicPlanning:howtodecidewhethertopurchaseorrentcompanypremises
Sales:howtoensurethatpricelevelsfornewproductsaresetappropriately
CommunicationSkills:theimportanceofforeignlanguagetrainingforselectedemployees
Advertising:howtoselectasuitableagencytohandleacompany’sadvertising
Finance:howtodecidewhethertofloatacompanyon
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