SensorTower：2023年商務應用市場洞察

SensorTower?篸/陱伺?????2023??

AppStore?GooglePlay峗鷺?杷ら??榫??氳岑??冫,?╈???杷┘???ら??榫┖鰉????飊?,懷?ら??榫┖鰉唚???唚,???鼨?車ら輯朆????嬙ら??榫????飊?,???鼨?榫懷???磣免????休??篺?勆??冫,??陸縖▽鉯?鼨ら??榫?車ら氳??篺??2?篸/陱伺 ?杷ら??榫???鈾 懷?ら??榫┚?鼨?車ら ?杷ら??榫????飊? 勆??冫: ??憠?金 ““?杷ら??榫??┖鰉?飊??杷ら??榫┖鰉??杷ら??榫??┖鰉?飊??鲾飃橻??姢?40?30?20?40?30?20?GooglePlay陱伺:2023?┖鰉?╙?孾?奃忂?130%猙滭38?埠,???╯僄??╈飃鮒60%氳┖鰉?全舅GooglePlay????潯亍?橻???氳??,2021??2022??杷ら??榫┖鰉?僗??蛽,???

橻??姢???阞2023?ら??榫┖鰉??鯪┕?鵠鷺??

┖鰉?簊阞氳陱伺?榫ら?╈氳┖鰉???,丘?┘???┖鰉???┖鰉?瑭└亡????氳┖鰉??GooglePlay儔?╈??????陱伺:2023?┖鰉?╙?孾?丘?全嶏:SensorTowerら????杷ら??榫???顔??飊??杷ら??榫???杷ら??榫???顔??飊?鯉????鵮??15?紇?10?紇?5?紇?0?紇?15?紇?10?紇?5?紇?0?紇?GooglePlay陱伺:2023???╙?孾??,2020?舘2022?????曎??鱳?107%?47%?19%?2022??杷ら??榫??猙滭12?紇?,?╈AppleStore??顈昦▽鯉89%氳????阞2023??杷ら??榫??簒簘??,鶹鯉15?紇???

??簊阞氳陱伺SensorTower簊阞氳丘?╙AppStore?GooglePlay?榫ら?╈氳IAP???,丘?┘?????朆???瑭└亡????氳?????ら?粠璡?♀峗鷺?榟氳波♀????儔伺漶技伺╙??沠氳??┖,院丘??╙????(?儔??????氳鼨?)?陱伺:2023???╙?孾?丘?全嶏:SensorTowerら????孫ら??榫?杷ら??榫┖鰉???飊?┖鰉???僄?拉丁美洲%9%7%%9%7%5┖鰉?氳??僄?,2021?顈昦▽飃50%氳ら??榫?┖鰉???╈??佭ら??榫┖鰉?僄?氳?┉??,2023?瑭┉??┖鰉?猙滭1.1?埠,碧???氳佭紇????

┖鰉?簊阞氳陱伺?榫ら?╈氳┖鰉???,丘?┘???┖鰉???┖鰉?瑭└亡????氳┖鰉??GooglePlay儔?╈??????陱伺:丘?全嶏:SensorTowerら????紇ら??榫?杷ら??榫?顔????飊??顔???奃僄?拉丁美洲2%5%8%22%19%5%23%20%5%8%27%18%4%7%%20%24%17%4%8%50%氳ら??榫??全舅院??,?╈紇?????5.7?紇?,?ら??榫?杷???氳47%?2023?瑭┉??,?紇ら??榫???奃??33%,鶹鯉1.7?紇???

??簊阞氳陱伺SensorTower簊阞氳丘?╙AppStore?GooglePlay?榫ら?╈氳IAP???,丘?┘?????朆???瑭└亡????氳?????ら?粠璡?♀峗鷺?榟氳波♀????儔伺漶技伺╙??沠氳??┖,院丘??╙????(?儔??????氳鼨?)?陱伺:2023???╙?孾?丘?全嶏:SensorTowerら???ら??榫?顔????2023?Q1?杷ら??榫┖鰉唚??顔??唚Top10鯉?全,?鯻仝┖紆?炙??榫??簘??,2023?瑭┉???奃??77%,趈紜?杷ら??榫?顔?????劯?SensorTowerら??榫??丘?,?舘2023?5僖5仼,???猙滭13?紇?,飃鮒53%氳??全舅紇?????┉塹全舅╈?氳紆?炙??榫?BOSS波綸???輯朆?劫??,餠?儗僿ら??榫?顔??唚瑭2???

??簊阞氳陱伺SensorTower簊阞氳丘?╙AppStore?GooglePlay?榫ら?╈氳IAP???,丘?┘?????朆???瑭└亡????氳?????ら?粠璡?♀峗鷺?榟氳波♀????儔伺漶技伺╙??沠氳??┖,院丘??╙????(?儔??????氳鼨?)?陱伺:丘?簊阞?塛舘2023?3僖丘?全嶏:SensorTowerら???┖鰉唚┖鰉唚23456CamScanner789WPSOice??鯻?MicrosoftOice?顔??唚?顔??唚????博涺粠簇?儛僗???4CamScanner5iScanner6WPSOice??鯻?8仼儗篺寧亍?榾?擷仼儗篺寧亍?炙9MicrosoftOice圈CN????博涺粠簇?儛僗???2WPSOice??鯻?3CamScanner4耞耞5保紜?綸23iScanner4????博涺粠簇?儛僗???2WPSOice??鯻?3CamScanner4耞耞5保紜?綸23iScanner45MicrosoftOice仼儗篺寧亍?榾?擷仼儗篺寧亍?炙2freeek.k.34AI葏?陚5iScanner?CamScanner??╄宿?????輯朆猙?╈??紇??仼儗????┱????┊紇孫ら??榫?顔??唚Top52023?瑭┉??,CamSoftInformation仝┖乄勮???榫?(╈乄:???耇曓)?┱????┊紇孫璡?╄宿?????輯朆猙?,??┼???ら??榫?顔??唚瑭2?,?餞骱珒?忂憷氳紇?????唚瑭6???

??簊阞氳陱伺SensorTower簊阞氳丘?╙AppStore?GooglePlay?榫ら?╈氳IAP???,丘?┘?????朆???瑭└亡????氳?????ら?粠璡?♀峗鷺?榟氳波♀????儔伺漶技伺╙??沠氳??┖,院丘??╙????(?儔??????氳鼨?)?陱伺:丘?簊阞?塛舘2023?3僖丘?全嶏:SensorTowerら???????Jobplanet2PolarisOicePolarisOiceCorp.34┱??┱??2CamScanner3WPSOice??鯻??┊紇孫?┊紇孫CamScannerMicrosoftOice??╈??車ら???杷ら??榫┖鰉唚┚??唚2023?Q1?杷ら??榫?車ら┖鰉唚??顔??唚Top10?同?波綸?????氳??輯朆,????博涺粠簇?儛僗???????鯻?璡╈??車ら??餞骱2023?瑭┉???杷ら??榫?顔??唚瑭2?5?6???

??簊阞氳陱伺SensorTower簊阞氳丘?╙AppStore?GooglePlay?榫ら?╈氳IAP???,丘?┘?????朆???瑭└亡????氳?????ら?粠璡?♀峗鷺?榟氳波♀????儔伺漶技伺╙??沠氳??┖,院丘??╙????(?儔??????氳鼨?)?陱伺:丘?簊阞?塛舘2023?3僖丘?全嶏:SensorTowerら???┖鰉唚┖鰉唚46膾阬68????博涺粠簇?儛僗??? ?顔??唚?顔??唚2????博涺粠簇?儛僗???56??鯻?78說明:數(shù)據(jù)統(tǒng)計截止至2023年3月234JobGet說明:數(shù)據(jù)統(tǒng)計截止至2023年3月234JobGet2Asana3JobberJobber4AppleSearchWhenIWorkStafScheduiScannerOiceSuiteZipRecruiterJobSearch2MicrosoftOice34Asana234iScannerZipRecruiterJobSearch34B2023?Q1紇?ら??榫??傃?曎?車唚 2JobberJobber3CamScanner452MicrosoftOice34?鼨ら??榫懷???磣免鵠鮒洡??篸?榫?俍,??????剝陪,?隀???耇攑憠,??榫?┖鰉??Linked?鼨ら??榫懷???磣免鵠鮒洡??篸?榫?俍,??????剝陪,?隀???耇攑憠,??榫?┖鰉??LinkedIn???磣免鵠鮒??姳紆縖?篸?榫?耇,???“Tapintoyourconnectionsfornewopportunities”剝陪,?隀?榫氳紆?炙?攑荈?2023??鼨ら??榫懷???磣免洡?+剝陪猙????耇2023??鼨ら??榫懷???磣免丘?全嶏:SensorTower?????WPSOffice??WPSOffice???磣免鵠鮒??庌炐???Word?Excel?PPT?PDF?TXT?ZIP?OFD璡??熨勁????氳攑?,┚???GoogleSheet?璡??珒????????,?縡?ら??榫?宿頌鷺??亍氳???????庌炐?隀?????2023??鼨ら??榫懷???磣免金山軟件丘?全嶏:SensorTower????勆??冫:??鯻?仝┖┉珇?燰????榫???鯻?仝┖┉珇?燰????榫?Office?,?同??氳?勁?????儛??,╋?氳攑荈?耇?瞿?嘗擷,?珒?忂憷氳??╈聰?縡??2017?舘?,?WPSOffice??顔???簘??,?舘2023?5僖5仼,?杷碶阞?顔??猙滭1.6?紇???沠

?燰?珸榫???氳?鈼???,?WPSOffice?┘憑?儗???輯朆??,催藜?宿?亍???氳阡??劯?SensorTowerら???丘?,?WPSOffice??杷┖鰉?飃鮒4.1?埠,┱?????????顈昦▽21%?20%氳?┖鰉???

???┖鰉?簊阞氳陱伺SensorTower簊阞氳丘?╙AppStore?GooglePlay?榫ら?╈氳IAP???,丘?┘?????朆???瑭└亡????氳?????ら?粠璡?♀峗鷺?榟氳波♀????儔伺漶技伺╙??沠氳??┖,院丘??╙????(?儔??????氳鼨?)?SensorTower簊阞氳丘?╙AppStore?GooglePlay?榫ら?╈氳┖鰉???,丘?┘???┖鰉???┖鰉?瑭└亡????氳┖鰉??GooglePlay儔?╈???????車ら:??鯻??車ら??:?杷┖鰉?:4.1?+?杷?顔??:1.6?紇?+陱伺:丘?簊阞?塛舘2023?5僖5仼陱伺:丘?簊阞?塛舘2023?5僖5仼??WPSOffice??杷?顔????飊??WPSOffice??杷┖鰉?????5000┒紇?2500┒紇?0┒紇?450萬陱伺:丘?簊阞?塛舘2023?3僖陱伺:丘?簊阞?塛舘2023?3僖450萬GoogleSheets?

┖鰉?簊阞氳陱伺SensorTower簊阞氳丘?╙AppStore?GooglePlay?榫ら?╈氳┖鰉???,丘?┘???┖鰉???┖鰉?瑭└亡????氳┖鰉??GooglePlay儔?╈??????44??珒???阻?榫?槴?┚榫??榫????珒???阻?榫?槴?┚榫??榫??飃飉?頌鷺??珒?縖WPSWPSOficeMicrosofOfice岑?榫?ㄎ撕,榫?睳?輯朆???阻?榫?槴?曎侁蜷?

隵堮??MicrosoftOffice?,榫?仼??榫休???陚埠丘█飃飉┼塹?榫,???冷環(huán)氳?篪乄勮??斻剨┉??丘?全嶏:SensorTower?榫???鯉?全,?杷ら??榫?顔???簘?鵮??,2020??2021???曎??鱳?107%?47%,2022???猙滭12?紇????紇佭?杷ら??榫??僄?