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SummaryWriting檔次描述第五檔(21-25)1.理解準(zhǔn)確,涵蓋全部要點(diǎn)2.能準(zhǔn)確使用相應(yīng)的語法結(jié)構(gòu)和詞匯3.有效地使用了語句間的連接成分,使所完成的概要結(jié)構(gòu)緊湊4.
完全使用自己的語言第四檔(16-20)1.理解準(zhǔn)確,涵蓋絕大部分要點(diǎn)2.所使用的語法結(jié)構(gòu)和詞匯可能有些許錯(cuò)誤,但完全不影響意義表達(dá)3.比較有效地使用了語句間的連接成分,使所完成的概要結(jié)構(gòu)緊湊4.有個(gè)別整句抄自原文各檔次的給分范圍和要求:contents
coherencelanguage1)Readforthestyle,topicandstructure.2)Getthemainideabyfindingoutkeyinformationandtopicsentences.3)Paraphrase(explaininyourownwords)thekeywordsandsentences.4)Considercoherence[k?u?hi?r?ns](連貫性)Howtowriteagoodsummary技能一:學(xué)會(huì)概括要點(diǎn)Howtowriteagoodsummary閱讀下面短文,根據(jù)其內(nèi)容寫一篇60詞左右的內(nèi)容概要。
Advertisingplaysamajorroleinthecompetitivebusinessworld.Manyindustriestakeadvantageofthepowerofadvertisingtoattractortowincustomersawayfromtheirbusinesscompetitors.Theinfluenceofadvertisingissohugethatitcausesmanypeopletobuythingsthattheydon’twantatthestart.閱讀下面短文,根據(jù)其內(nèi)容寫一篇60詞左右的內(nèi)容概要。
Advertisingplaysamajorroleinthecompetitivebusinessworld.Manyindustriestakeadvantageofthepowerofadvertisingtoattractortowincustomersawayfromtheirbusinesscompetitors.Theinfluenceofadvertisingissohugethatitcausesmanypeopletobuythingsthattheydon’twantatthestart.
Advertisingencouragespeopletobuythingsthattheydon’twantthroughmisleadingideas.
Advertisingisproventobeasuccessfultooltostressthefeaturesoftheirproductstothepubliceventhoughit’sregardedundesirablesuchascigarettes,drugs,alcoholsandsoon.Forexample,Dunhill,acigarettecompanywhichsponsorsmanyfootballteams,seemstobepromotingcigarettestothepublic.Withoutthesponsorship,thecompanywillbelessknowntothepublic,resultinginfewersalesofcigarettes.
Advertisingencouragespeopletobuythingsthattheydon’twantthroughmisleadingideas.Advertisingisproventobeasuccessfultooltostressthefeaturesoftheirproductstothepubliceventhoughit’sregardedundesirablesuchascigarettes,drugs,alcoholsandsoon.Forexample,Dunhill,acigarettecompanywhichsponsorsmanyfootballteams,seemstobepromotingcigarettestothepublic.Withoutthesponsorship,thecompanywillbelessknowntothepublic,resultinginfewersalesofcigarettes.
Besidesthat,advertisinghasalargeinfluenceonthedecisionsmadebythepeopleintheireverydaylife.Manybusinessesuseadvertisingasaformofpromotingtocreateawarenessabouttheirproductsinthemarket.Forinstance,inafastfoodindustry,theintroductionofthenewflavorofburgerneedsadvertisingtoincreasesales.Children,especially,areeasilyinfluencedbyadvertisementsandwillhavethedesiretodineatfastfoodrestaurantsafterthat.Althoughfastfoodisbadforhealth,ithassuccessfullybecomeappealingtothepublicthroughadvertising.
Besidesthat,advertisinghasalargeinfluenceonthedecisionsmadebythepeopleintheireverydaylife.Manybusinessesuseadvertisingasaformofpromotingtocreateawarenessabouttheirproductsinthemarket.Forinstance,inafastfoodindustry,theintroductionofthenewflavorofburgerneedsadvertisingtoincreasesales.Children,especially,areeasilyinfluencedbyadvertisementsandwillhavethedesiretodineatfastfoodrestaurantsafterthat.Althoughfastfoodisbadforhealth,ithassuccessfullybecomeappealingtothepublicthroughadvertising.
However,advertisingplaysapartinhelpingcustomerstocompareaproductintermsofprice,quality,reliabilityandsoon.Withoutadvertising,itwillbeverydifficultforcustomerstojudgetheworthinessofaproduct.Forexample,advertisementspublishedbyvariouscompanieshavegiventhecustomerstheopportunitytochoosewiselywhenpurchasinganitem.Withoutthepowerofadvertising,customerswillbestucktoabrandwhichmaynotofferthebestchoice.
However,advertisingplaysapartinhelpingcustomerstocompareaproductintermsofprice,quality,reliabilityandsoon.Withoutadvertising,itwillbeverydifficultforcustomerstojudgetheworthinessofaproduct.Forexample,advertisementspublishedbyvariouscompanieshavegiventhecustomerstheopportunitytochoosewiselywhenpurchasinganitem.Withoutthepowerofadvertising,customerswillbestucktoabrandwhichmaynotofferthebestchoice.
技能二:學(xué)會(huì)表達(dá)要點(diǎn)Howtoexpressthekeypointsbyusingyourownwordsproperly?
Tips:1)paraphrasewithsynonyms/antonyms
(同義詞/反義詞)2)wordschangedintophrases(單詞與短語互換)3)rewritesentencestructure(改句型)4)changethepartofspeech(改變?cè)~性)5)changethevoice(主動(dòng)、被動(dòng)轉(zhuǎn)換)閱讀下面短文,根據(jù)其內(nèi)容寫一篇60詞左右的內(nèi)容概要。
Advertisingplaysamajorroleinthecompetitivebusinessworld.Manyindustriestakeadvantageofthepowerofadvertisingtoattractortowincustomersawayfromtheirbusinesscompetitors.Theinfluenceofadvertisingissohugethatitcausesmanypeopletobuythingsthattheydon’twantatthestart.Point1.Advertisingisessentialinthecompetitivecommercialworld/isofvitalimportance/isabsolutelynecessary...
Advertisingencouragespeopletobuythingsthattheydon’twantthroughmisleadingideas.Advertisingisproventobeasuccessfultooltostressthefeaturesoftheirproductstothepubliceventhoughit’sregardedundesirablesuchascigarettes,drugs,alcoholsandsoon.Forexample,Dunhill,acigarettecompanywhichsponsorsmanyfootballteams,seemstobepromotingcigarettestothepublic.Withoutthesponsorship,thecompanywillbelessknowntothepublic,resultingfewersalesofcigarettes.Point2.Advertisingtemptspeopletobuyundesirablethings/persuadepeopletobuywhattheydon’treallyneedbyoverstressingthefeaturesoftheproducts.
Besidesthat,advertisinghasalargeinfluenceonthedecisionsmadebythepeopleintheireverydaylife.Manybusinessesuseadvertisingasaformofpromotingtocreateawarenessabouttheirproductsinthemarket.Forinstance,inafastfoodindustry,theintroductionofthenewflavorofburgerneedsadvertisingtoincreasesales.Children,especially,areeasilyinfluencedbyadvertisementsandwillhavethedesiretodineatfastfoodrestaurantsafterthat.Althoughfastfoodisbadforhealth,ithassuccessfullybecomeappealingtothepublicthroughadvertising.Point3.Itkeepspeople(well)informedof/makespeopleawareofnewly-madeproducts,affectingpeople’sdecisionsintheirdailylife.
However,advertisingplaysapartinhelpingcustomerstocompareaproductintermsofprice,quality,reliabilityandsoon.Withoutadvertising,itwillbeverydifficultforcustomerstojudgetheworthinessofaproduct.Forexample,advertisementspublishedbyvariouscompanieshavegiventhecustomerstheopportunitytochoosewiselywhenpurchasinganitem.Withoutthepowerofadvertising,customerswillbestucktoabrandwhichmaynotofferthebestchoice.
Point4.Advertisingcanhelpcustomerstocomparedifferentproductssothattheycanmakewisechoicesabouttheirpurchases.技能三使用有效的連接手段如果歸納出的是keywords,把相應(yīng)的keywords用已學(xué)的地道的句型表達(dá)出來,即連詞成句;如果找出的是topicsentences,用不同的英語句型解釋一下,即paraphrase。然后再用恰當(dāng)?shù)倪B詞連句成段。最后成文。Point1.Advertisingisessentialinthecompetitivecommercialworld.Point2.Advertisingtemptspeopletobuyunfavorablethingsbyoverstressingthefeaturesoftheproducts.Point3.Itkeepspeople(well)informedofnewly-madeproducts,affectingpeople’sdecisionsintheirdailylife.Point4.Advertisingcanhelpcustomerstocomparedifferentproductssothattheycanmakewisechoicesabouttheirpurchases.
Advertisingisessentialinthecompetitivecommercialworld.Sometimesittemptspeopletobuywhattheydon’treallywantbyoverstressingthefeaturesoftheproducts.Italwayskeepspeopleinformedofnewly-madeproducts,affectingpeople’sdecisionsintheirdailylife.However,advertisingcanhelpcustomerstocomparedifferentproductssothattheycanmakewisechoicesabouttheirpurchases.However,ifitwerenotforadvertising,peoplecouldn’tmakecomparisonsaboutproducts.Inthatcase,theywouldfailtochoosethemostsuitableitem(一件商品/物品).Point1.Advertising_______________/____________________________________/____________________________________inthecompetitivecommercialworld.isessential
Advertisingplaysamajorroleinthecompetitivebusinessworld.isofvitalimportanceisabsolutelynecessarycontribute
toAdvertisingcontributesalottoacompanyinthecompetitivecommercialworld.Point2.Advertising______/_______/______peopletobuy__________/___________/____________things.Advertisingencouragespeopletobuythingsthattheydon’twantthroughmisleadingideas.temptsunfavorableleadspersuadeundesirableunnecessaryUseNounClause(名詞性從句)Advertisingpersuadepeopleintobuyingwhattheydon’treallyneed.
Besidesthat,advertisinghasalargeinfluenceonthedecisionsmadebythepeopleintheireverydaylife.Manybusinessesuseadvertisingasaformofpromotingtocreateawarenessabouttheirproductsinthemarket.Forinstance,inafastfoodindustry,theintroductionofthenewflavorofburgerneedsadvertisingtoincreasesales.Children,especially,areeasilyinfluencedbyadvertisementsandwillhavethedesiretodineatfastfoodrestaurantsafterthat.Althoughfastfoodisbadforhealth,ithassuccessfullybecomeappealingtothepublicthroughadvertising.Point3.Advertisinghasremarkableeffectsonpeople’sdecisionUsepassivevoice
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