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商業(yè)品牌項(xiàng)目招商營(yíng)銷方案BusinessPlan項(xiàng)目簡(jiǎn)介市場(chǎng)分析項(xiàng)目規(guī)劃投資回報(bào)CommercialbrandprojectinvestmentMarketingPlan項(xiàng)目簡(jiǎn)介市場(chǎng)分析項(xiàng)目規(guī)劃投資回報(bào)BusinessPlanthisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.CONTENTS項(xiàng)目簡(jiǎn)介01·02·03·04·市場(chǎng)分析項(xiàng)目規(guī)劃投資回報(bào)ProjectintroductionMarketinganalysisProjectplanningReturnofinvestmentCommercialbrandprojectinvestmentMarketingPlan項(xiàng)目介紹項(xiàng)目簡(jiǎn)介市場(chǎng)分析項(xiàng)目規(guī)劃投資回報(bào)Projectintroduction001CommercialbrandprojectinvestmentMarketingPlanProjectintroduction001項(xiàng)目介紹thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.CommercialbrandprojectinvestmentMarketingPlanProjectintroduction001thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.CommercialbrandprojectinvestmentMarketingPlanProjectintroduction0010102ThisisasampletextInsertyourdesiredtextherethisisasampletext.insertyourdesiredtexthere.Againthisisasampletext.insertyourdesiredtexthere.AgainCommercialbrandprojectinvestmentMarketingPlanProjectintroduction001T1TEXTtexttext01thisisasampletext.insertyourdesiredtexthere.Againthisisasampletext.insertyourdesiredtexthere.Againthisisasampletext.insertyourdesiredtexthere.Againthisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.CommercialbrandprojectinvestmentMarketingPlanProjectintroduction001TEXT01TEXT0202thisisasampletext.insertyourdesiredtexthere.Againthisisasampletext.insertyourdesiredtexthere.Againthisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.AgainT2TEXTCommercialbrandprojectinvestmentMarketingPlan002Marketinganalysis市場(chǎng)分析項(xiàng)目簡(jiǎn)介市場(chǎng)分析項(xiàng)目規(guī)劃投資回報(bào)CommercialbrandprojectinvestmentMarketingPlanMarketinganalysis002項(xiàng)目?jī)r(jià)值與定位thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.CommercialbrandprojectinvestmentMarketingPlanMarketinganalysis002項(xiàng)目?jī)?yōu)勢(shì)thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.CommercialbrandprojectinvestmentMarketingPlanMarketinganalysis002thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.ThisisasampletextCommercialbrandprojectinvestmentMarketingPlanMarketinganalysis002thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.ThisisasampletextCommercialbrandprojectinvestmentMarketingPlanMarketinganalysis002thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.ThisisasampletextCommercialbrandprojectinvestmentMarketingPlanMarketinganalysis002廣告優(yōu)勢(shì)123thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.thisisasampletext.insertyourdesiredtexthere.Again.CommercialbrandprojectinvestmentMarketingPlanMarketinganalysis0021.6%CommercialbrandprojectinvestmentMarketingPlan投放面向群體分析Marketinganalysis002政府要客外商參展民營(yíng)法人合資法人明星演繹13.3%24.2%10.2%13.1%2.7%中高層管理國(guó)內(nèi)參展商22.4%30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期望值是可以指對(duì)某種激勵(lì)效能的預(yù)測(cè)/>激發(fā)的力量(或積極性)=目標(biāo)價(jià)值×希望概率A.
積極性高=目標(biāo)價(jià)值高×希望概率大B.
積極性低1=目標(biāo)價(jià)值高×希望概率小C.
積極性低2=目標(biāo)價(jià)值低×希望概率大D.
積極性低3=目標(biāo)價(jià)值低×希望概率小BY
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WAYTHEWAYWEINVESTIGATE我們的調(diào)查方式?—調(diào)查問卷—|題目:13道|類型:7類|題型:評(píng)分題|調(diào)查方式:網(wǎng)上發(fā)布|收集量:32份|平均填寫時(shí)間:3分28秒|完成率:48.0%數(shù)據(jù)分析得出>調(diào)查的男生數(shù)多于女生,并且調(diào)查對(duì)象中“大二”占絕大多數(shù),調(diào)查時(shí)心情也都挺不錯(cuò)的,不過大部分是由“信息工程學(xué)院”填寫。數(shù)據(jù)分析—獨(dú)立購(gòu)買——父母幫助—得出>目標(biāo)價(jià)值越高,希望概率越小,因此的積極性低。在父母的幫助下,相對(duì)價(jià)值低的目標(biāo),希望概率提高了,而價(jià)值高的目標(biāo)希望概率沒有提升。數(shù)據(jù)分析—獨(dú)立購(gòu)買——父母幫助—得出>目標(biāo)價(jià)值越高,希望概率越小,因此的積極性低。在父母的幫助下,相對(duì)價(jià)值低的目標(biāo),希望概率反而降低了,而價(jià)值略高一點(diǎn)的目標(biāo)的希望概率提高了,價(jià)值相對(duì)高的目標(biāo)希望概率沒有提升。數(shù)據(jù)分析—30歲前擁有的存款—得出>同學(xué)們自信心不錯(cuò),對(duì)自己未來的資產(chǎn)資金有著相當(dāng)高的期望。同時(shí),在“50萬(wàn)以上”選項(xiàng)上有著接近平均60%的希望概率。數(shù)據(jù)分析—工作后一個(gè)月休息的時(shí)間—得出>目標(biāo)價(jià)值越高,希望概率越小,因此的積極性低。當(dāng)然,選項(xiàng)“當(dāng)月減一天”的價(jià)值很高,不過大家都有一顆“懶惰”的心。數(shù)據(jù)分析—工作后每年跨省旅游的次數(shù)—如同前面幾次數(shù)據(jù)展示排除“0次”這個(gè)選項(xiàng)規(guī)律還是目標(biāo)價(jià)值越高,希望概率越
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