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IntegratedSkillsUnit1Themassmedia/01Lead-inHowdopeopleofdifferentgenerationsaccessinformation?3NEWS/02Reading5Simonhasfoundanarticleaboutthehistoryofonlinenewsmedia.Readthearticlebelowandanswerthefollowingquestions.AHowhasonlinenewsmediadevelopedovertime?OnlinenewsmediaTimeDevelopmentResultsInthemid-1990sSomenewspapersbeganto(1)
_____________.Peoplecouldreadthesamecontentinbothprintanddigitaleditions.Bytheendof1999About1,000newspapersinChinasetup(2)
_________,andnewspaperwebsiteswithnoprinteditionssprangup.Therewere(3)
__________,andreaderscouldposttheirowncomments.InthesmartphoneeraNewsappsandofficialnewsmediaaccountsappearedonsocialmedia,(4)______________inChina.Newscouldberead(5)______________.6Howhasonlinenewsmediadevelopedovertime?OnlinenewsmediaTimeDevelopmentResultsInthemid-1990sSomenewspapersbeganto(1)__________________________________________________________________.Peoplecanreadthesamecontentonlineasisprintedinthenewspaperseveryday.
publishtheirowndigitaleditionsontheInternet7Howhasonlinenewsmediadevelopedovertime?OnlinenewsmediaTimeDevelopmentResultsBytheendof1999About1,000newspapersinChinasetup(2)_____________________________________,andnewspaperwebsiteswithnoprinteditionssprangup.Therewere(3)________________________________________________________________________,andreaderscouldposttheirowncomments.theirownonlinenewsplatformsawiderrangeofstoriesandalmostinstantupdatesofnewsevents8Howhasonlinenewsmediadevelopedovertime?OnlinenewsmediaTimeDevelopmentResultsInthesmartphoneeraNewsappsandofficialnewsmediaaccountsappearedonsocialmedia,(4)____________________________________________inChina.Newscouldberead(5)_______________________________________________.withatotalmembershipofover700milliononmobiledevicesatanytimeandatanyplace9Simonhasfoundanarticleaboutthehistoryofonlinenewsmedia.Readthearticlebelowandanswerthefollowingquestions.AWhatinformationcanyougetfromthechart?Overthepast15years,onlinemediahasbecomeincreasinglypopular,whilethenumberofpeoplewhousebroadcastmediahasdecreasedslightly,andthenumberofpeoplewhouseprintmediahasbeenin+sharpdecline.10as引導(dǎo)的定語從句,修飾thesamecontent。as引導(dǎo)的原因狀語從句adj.增大的,增多的,增強的數(shù)字版n.計算機平臺迅速出現(xiàn),突然興起11Thenweenteredthesmartphoneera.Nowadaystherearehundredsofthousandsofnewsappsandofficialnewsmediaaccountsonsocialmedia,withatotalmembershipofover700millioninChina.Smartphoneownersarefindingiteasiertoreadnewsontheirmobiledevices.Theycancheckthelatestnewsanytimeatanyplace.it為形式賓語,不定式短語"toread…devices"為真正的賓語。隨時隨地n.(統(tǒng)稱)會員,會員人數(shù)12Asthechartshows,technologyhastransformedthewaypeoplegetnewsduringthepastyears.Fromprintmediatobroadcastmediatoonlinemedia,readingnewshasbecomeamorepersonalandcomprehensiveexperiencethaneverbefore.Thevarietyandaccessibilityofonlinenewsmeansthattherapidriseofonlinenewsmediaisunlikelytostop.As引導(dǎo)的非限制性定語從句,As指代整個主句。省略that的定語從句n.易獲得,易接近,易受影響n.廣播節(jié)目,電視節(jié)目圖表;海圖13B1Listentotheinterviewandfillintheblanks.Simonisinterviewingamassmediaexpertaboutonlinenewsmedia.Listenandfinishtheexercisesbelow.B(1)TolearnaboutaspecifictopicfromprintnewspapersorTVbroadcasts,peoplewouldhavetocarefully_______________orwaituntilacertaintimeofday,andbythenthestoriesmayhavealready__________________.(2)Accordingtoonestudy,__________________________ofonlinenewsreadersregularlycommentonarticles.checkeverypagedevelopedfurther38%/thirty-eightpercent14B1Listentotheinterviewandfillintheblanks.Simonisinterviewingamassmediaexpertaboutonlinenewsmedia.Listenandfinishtheexercisesbelow.B(3)Ifpeoplefindaninterestingonlinenewsarticle,theycanquicklylettheirfriendsknowbysendingthem______tothestoryorsharingiton_____________.(4)Arecentsurveyof__________foundthat___________________trustprintnewsmorethanonlinenews.65%/sixty-fivepercentalinksocialmedia300people15B2Listentotheinterviewagainandcompletethenotesbelow.Simonisinterviewingamassmediaexpertaboutonlinenewsmedia.Listenandfinishtheexercisesbelow.BMissSmith’sopinionononlinenewsmediaReasonsforthepopularityofonlinenewsmediaPeoplehave(1)_______________________tonews.Readerscangetthe(2)_________________wheneverandwherevertheywant.With(3)_________________________,peoplecansimplytypeintheirsearchwordsandclick“Search”togetthenewstheywant.Onlinenewsmediamakesiteasyforpeopletointeractwithothersandtalkaboutnews.mucheasieraccesslatestupdatesnewssitesorapps16B2Listentotheinterviewagainandcompletethenotesbelow.Simonisinterviewingamassmediaexpertaboutonlinenewsmedia.Listenandfinishtheexercisesbelow.BhandinhandholdingaphysicalnewspaperreadinghabitsThefutureofonlinenewsmediaItwilldevelop(4)___________withprintnewsmedia.Printnewsmediaisstillviewedbymanypeopleasmoretrustworthythanonlinenewsmedia.Itishardtochangepeople’s(5)_______________.Somepeoplejustenjoythefeelingof(6)________________________whenreadingnews.Inpairs,talkaboutonlinemedia.Usethefollowingquestionsandexpressionstohelpyou.CWhatisthecurrentsituationofonlinenewsmedia?Whataretheadvantagesanddisadvantagesofonlinenewsmedia?Howwillonlinenewsmediachangeinthefuture?Why?ExpressionsDiscussingadvantagesanddisadvantagesOneofthestrengths/problems…isthat…Anotherpositive/negativeaspectisthat…Ontheonehand,…Ontheotherhand,…Therearemoreadvantagestandisadvantageswhenitcomesto……h(huán)asmoreadvantagesover…/03WritingWriteanarticleaboutonlinenewsmedia.UseyourideasfrompartCandtheinformationinpartsAandBtohelpyou.DPlanningyourwritingLearningaboutthestructureTowriteanarticleaboutonlinenewsmedia,youcanfollowthestructurebelow:
Introduction:giveinformationonthecurrentsituationofonlinenewsmedia.
Mainbody:statetheadvantagesanddisadvantagesofonlinenewsmedia.
Conclusion:predictthefutureofonlinenewsmedia.LearningaboutwritingtechniquesYoucanusedifferentexpressionstoavoidrepetitioninyourwriting.Forexample,totalkaboutthepopularityofonlinenewsmedia,youcanusethesentencepatternsbelow:Itisclearthatonlinenewsmediaisbecomingincreasinglypopularamong…Aswecansee,onlinenewsmediaenjoysgreatpopularityamong…Nowadaysanincreasingnumberofpeopleturntoonlinenewsmediafor…LearningaboutthelanguageToexpressyouropinion,youcanuseexpressionssuchas:inmyopinion,frommypointofview,inmyeyes,...Ithink/find/suppose/assume,myopinion/view/belief/impressionisthat,asforme,anditseemstomethat...SampleNowadaysanincreasingnumberofpeopleturntoonlinenewsmediafornews.TherapidriseoftheInternetandsmartdeviceerahasmadeiteasierforreaderstoaccessnewsreportsonline.Ithasbeenestimatedthataround90%ofpeoplegetatleastsomeoftheirnewsonline.Withtheavailabilityofnumerousnewsappsandnewsmediaaccountsonsocialmedia,itisunderstandablethatusingonlinenewsmediaisatrendthatissettocontinue.SampleItisclearthatonlinenewsmediahasadvantageswhicharemakingitapopularchoice.Alotofonlinenewsisfreetoread.Itisalsoupdatedmorequicklythanprintandbroadcastmedia,andiseasilyaccessibletofiteverypersonalschedule.Inaddition,onlinenewsmediahasmadeitconvenientforustosharenew
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