外貿(mào)函電專業(yè)培訓第四單元

1、在書寫一般詢盤信時，一定要做到具體，把所需了解的信息闡述清楚，如價格、裝期等等。在回信時，確保對方所詢問題都給予了答復。如一買方與賣方初次聯(lián)系，此買方需先作一自我介紹，如經(jīng)營范圍，所需貨物等。如買賣雙方是老客戶，那么詢盤信就非常簡單了。 初次詢盤信一般包含以下內(nèi)容：簡單告知如何獲得賣方的名址，寫一些你方的業(yè)務情況。你地市場需對方經(jīng)營的貨物 告知對方你所需的信息 1. the introduction of the enquiry2.the statement of the requirements3.the hope and good wish介紹信息來源或提上一封信等。具體的詢價比方要求對方

2、提供什么信息和效勞等，這一局部要寫得具體、清楚表達合作愿望。詢盤用的具體用語與技巧1.introductory statement of resources of information or previous letter，etc. 介紹信息來源或提上一封信等。We know your company through the courtesy of We are a company dealing in Useful Expressions通過我們知道貴公司我公司經(jīng)營We write to inform you that we are interested in We have pleasu

3、re in informing you that we 茲寫信告知我們對感興趣很快樂向貴方告知我方2.special enquiry, e.g. what information or service do you need the reader to supply, etc. 具體的詢價比方要求對方提供什么信息和效勞等，這一局部要寫得具體、清楚Useful expressionsIf you can quote us a firm offer forwe shall appreciate itWe will be pleased to have your offer Your quotati

4、ons for the following will be highly appreciated. 如能報最低價，我們將不勝感謝我們很快樂得貴方報價 對貴方對以下商品的報價將不勝感謝。3.Wish to cooperate. We would like very much to cooperate with you. Should you price be competitive, we intend to place a large order with you.We appreciate your cooperation. 如果貴方價格有競爭性，我們打算與你們大量訂貨。 Letter 1b

5、e keenly interested in:很感興趣 for our reference: 供我們參考in demand for sth.: 需要sight L/C,L/C at sight: 即期信用證 meet :1滿足，應付We will do our best to meet your demand.我們將盡力滿足您的需要。2)meet with:遭遇，受到We hope our offer will meet with your approval. 希望我們的報盤得到貴方贊同。3)enquire into 調查，探究如：We would like you to enquire in

6、to the credit standing of J.A. Hussain & Co. on our behalf. 煩請貴方代我調查一下J.A. Hussain 公司的信用情況。regarding： 關于 concerning，about, with regard to, in regard to, as regardsI send you a fax this morning regarding order No.1234.我今天早晨給你發(fā)了一份關于1234號訂單的 。Letter 2in response to: in reply to ,in answer to 回復，答復to th

7、e best of ones ability: 盡力In need of： 需要如：We are in need of bed-sheets.assure sb of sth：使確信,保證 We assure you of punctual shipment. 我們保證準時裝船。fall due:匯票 到期 The draft will fall due soon.Expire:(信用證 到期 The L/C will expire soon.engage 1) v.允諾,容許,擔保 如:we cannot accept your order because we are fully enga

8、ged. 我們不能接受你方的訂單,因為我們已經(jīng)滿約了.2)engage in : 從事,忙于如:We have been engaged in machine tools for more than ten years. 我們已從事機床業(yè)務十多年了. 3)engagement: 約定,契約(正式用語) fulfill ones engagement 履行契約 break ones engagement 毀約 keep ones engagement 遵守約定 enter into new engagement 達成新契約 meet ones engagement 履行契約Exercises A

9、nswer the following questions:1.Who will usually make the enquiry?2.What are the contents of an enquiry?3.To whom the enquiry is to be issued?4.How should an enquiry be dealt with upon receiving it?II. Correct the following message.You are among the first our clients whom we sent a month ago the new

10、est samples of our products. We feel that they will be interesting you. The price we have made is quite beneficial.ofinterestA prompt order will certainly be entitled you to get early delivery which will interest you a great deal. We assure you our prompt attention on your first order.entitleofFilli

11、ng the blanks with proper words:1. We regret being unable to ( ) your requirements for the time being.2.If our quotation ( ) your approval, we will ship the goods promptly.3.Our latest design has won worldwide ( ).acceptis in line withpopularity4.Your payment terms are ( ) to us.5.As we are ( ) urge

12、nt need of these goods, please ship our order without delay.6.As the goods are ( ) great demand we regret being unable to cover your requirements.acceptableinin7.Our products enjoy the fame of wide ( ).A. selling B. salable C. sales D. sell c1. terms of payment 支付條款 2. quantity discounts 數(shù)量折扣 3. pla

13、ce regular orders 定期訂購 4. a wide range of 各種各樣的 5. on behalf of 代表， 為了的利益 6. enclosed please find 附上請查收 7. promote the sales of 促銷 8. profit margin 盈余，利潤幅度 9. by separate post 另郵寄 10. be in a position to do sth. 能夠做某事 11. competitive prices 競爭性的價格 12. financial standing, business capacity and charac

14、ter 資金情況，業(yè)務能力和信譽 13. selling season 銷售季節(jié) 14. supply from stock 現(xiàn)貨供給 15. In our favor 以我方為受益人 16. import license 進口許可證 17. L/C at sight 即期信用證 18. quote CIF London 報CIF倫敦價 19. confirmed ,irrevocable L/C 保兌的，不可撤銷的信用證Exercises 1. We have been approached by one of the leading importers of hand tools here

15、 who is in need of various hand tools to be supplied to a governmental repair shop. Would you please supply us with a comprehensive catalogue for the same with indication of the relative prices. 此處一家主要的手工具進口商同我們聯(lián)系，需要各種手工具供給給一政府機構的修理車間。請?zhí)峁┪覀円粌跃C合性目錄，并注明有關價格。2.We are pleased to inform you that there is

16、 a good sale for your drilling machine model Z-33 and would ask you to send us your best offer. If your price is found competitive, we are confident there are good prospects for business.我們樂于告訴你們，你們的z33型鉆床銷路很好。請寄給我們最低的報盤。如果你們的價格有競爭力，我們確信有良好的業(yè)務前景。3.we have much pleasure in enclosing an enquiry sheet

17、for great wall brand canned meat, each can containing 250 grams. This enquiry is from a very famous supermarket with branches all over the country. You will notice from the enquiry that their requirement is in large quantity and therefore price is of utmost importance in concluding the transaction.我

18、們樂于附寄長城牌罐頭肉詢價單一份，每聽重量為250克。這份詢價是從一很有名的超市來的，這個超級市場在全國有分支機構，你們會從詢價單上注意到他們的需求量很大，因此價格是達成交易最重要的因素。4.If you are in a position to supply the goods as per the attached enquiry at very competitive prices, we trust large orders will be obtained. 如果你們能夠按有競爭性的價格提供所附詢價單上的貨物，我們相信將獲得大的訂單。5.We have received an ord

19、er from James Sharp & Co. for the supply of 100 metric tons of Newsprints. This company is a very big publisher here and is in constant need of all sorts of printing paper. We are sending you this order and understand that a 5% commission will be allowed as usual. 經(jīng)常需要傭金我們從杰姆夏普公司得到一張定購100公噸新聞紙的訂單。這家

20、公司是本地一家大出版商，經(jīng)常需要各種印刷紙張。我們寄上該訂單，并理解你們將如通常那樣給予5的傭金。1.我公司是一國營公司，專營各種輕工業(yè)產(chǎn)品的進出口業(yè)務，與你地戈登公司已有多年業(yè)務關系。We are a state-owned corporation, specializing in the import and export of various light industrial products. We have had business relations with Gordon & Company at your end for many years.2.據(jù)悉你公司能出口最新型的照相機

21、RX31型，故與你們聯(lián)系，希望能寄我該相機目錄一份。同時并請告知其最低價，以便我與客戶聯(lián)系。 We have learned that you are in a position to export Cameras of the latest model RX-31.We are therefore writing to you and hope that you will send us a catalogue. In the meantime, please let us know the lowest price so that we can approach our clients. 3. 我們是世界上最大的絲綢出口商之一。我們過去一直是從日本進口的，現(xiàn)在我們想到中國市場定購。 We are one of the largest importers of silk in the world. We had been importing this item from Japan ,and now intend to import the same from China.4.我們希望你能告訴我們可供出口的主要品種，最好能寄我們幾份你們