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Contents
04THEVIEWFROMGPBULLHOUND
05KEYTAKEAWAYS
06EUROPESOARSTONEWHEIGHTS
16EXPERTVIEW
NikStoronsky,Revolut
20SECTORINSIGHTS
26EXPERTVIEW
Jean-CharlesSamuelian-Werve,Alan
27EXPERTVIEW
Fran?oisBitouzet&JulieRanty,VivaTech
28EUROPE’SNEXTGENERATION
33EXPERTVIEW
2022Contenders
36GROWTHEQUITYALMOST70%OFFUNDRAISINGLANDSCAPE
38EXPERTVIEW
RodolpheArdant,Spendesk
42THEBATTLETO$50BN
46EUROPE'SUNICORNS
55METHODOLOGY&
ABOUTGPBULLHOUND
56DISCLAIMER
THEVIEWFROMGPBULLHOUND
Theview
FROMGPBULLHOUND
AlthoughEurope’sUnicornpartyisslowing,thesituationisnotasdoomandgloomasheadlineswouldsuggest.
Activitypersistsandfoundersthatreactquicklyanddecisivelywillbeabletoseizeuniqueopportunities.
Onceagain,wecelebratetheEuropeantechnologyecosystem’smilestoneachievements.Reachingacumulative
valuecreationofover$1tn,andgivingbirthtoasmanynewUnicornsinoneyearasthelastthree.However,asthe
focusshiftsfromgrowthtoprofitability,wewillguidefoundersandentrepreneursonhowtoremainresilientinbear
marketsandemergestrongerfromeconomicdownturns.
MANISHMADHVANI,GPBULLHOUNDMANAGINGPARTNER
AUTHORS
MANISHMADHVANIManagingPartner
JENNIFERELLER
VicePresident,Insights
JULIENLéZéAnalyst
ALONKUPERMAN
Partner
CARLOSDELAESPERANZA
Principal
MARIALAZAREVA
Analyst,
Insights
ADAMPAGE
VicePresident
JUDYSHING
Associate
IRYNAKESARCHUK
Intern
4
THEVIEWFROMGPBULLHOUND
Keytakeaways
THEEUROPEANC.$260BNYOY
ECOSYSTEMREACHEDANEWMILESTONE,UPBY
MOREBUTCREATIONSLOWING
INONEYEARTHANTHELASTTHREECOMBINED,
THETOPTHREESOME$530BN,HALFTHEVALUEOFALL
UNICORNGROWERSACCOUNTFOR
UNICORNSINEUROPE
DOWNBYC.50%INQ22022,ASOFTIMEOF
WRITING,BUTRETURNINGTOPRE-PANDEMICAVERAGE
GROWTHINVESTORS
OFTHEEUROPEANFUNDINGLANDSCAPE;ONLY18%
PUBLICEQUITYINVESTORSATRISKNEAR-TERM
ARETHELION'SSHARE
FROMALTERNATIVE/
IPOSHAVEDWINDLEDTOJUST
ONEIN2022YTDFROM18IN2021;BIGTECHACQUISITIONHISTORY
SUGGESTSHEALTHYM&AAHEAD
COMBINED,94NEWBILLION-DOLLAR
COMPANIESINTHESEDOMINANTSUBSECTORS,C.75%OFEUROPE’SNEW
UNICORNS.WITHINTHIS,SUBSECTORSCYBERSECURITYANDINSURTECHARE
INTHESPOTLIGHT
WITHTHEPUBLICMARKETCORRECTION,NO
EUROPEANCOMPANIESEXCEEDEDTHE$50BNMARK,BUTMULTIPLEFINTECHS
CHARGINGFORWARD
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,pressreleases,andGPBullhoundanalysis.Note:Cut-offdateforinclusioninreport31March2022;valuationscorrectasat16May2022
5
CHAPTER1
Europesoarstonewheights
CAUTIONWARRANTEDASMARKETSADJUST
125newbillion-dollarcompanies,moreinoneyearthaninthelastthreecombined,withthecumulativevalueupby3xYoY
ThestaggeringpaceofUnicorncreationin
2021wasdrivenbyrecord-lowinterestrates
andsignificantdrypowderpost-pandemic
Sinceourfirstreportin2014,thenumberofUnicornshasincreasedbyc.10xandtheecosystem’saggregatevaluebyc.12x
Theecosystemisworth$1.1tn,with
283companiesvaluedatover$1bn
TheNasdaqhascorrectedby30%,withnumeroussharepricesdownby70-80%,andprivatemarketvaluationsarelikelytoconvergewithpublicmarkets
Asalternative/publicequityfundsretreatandgrowthfundslengthenfunddeploymentcycles,fundraisingislikelytoremainmutednear-term
Withactivityslowing,thosethatactquicklyanddecisivelycanseizeuniqueopportunities–seeourguideonhowtostayresilient
IPOshavedeclinedfrom18in2021toonly
onein2022YTD;weexpectthistobe
offsetbysolidM&A,especiallyconsidering
historicalBigTechacquisitionpace
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,pressreleases,andGPBullhoundanalysis.Note:Cut-offdateforinclusioninreport31March2022;valuationscorrectasat16May2022
6
EUROPESOARSTONEWHEIGHTS
Thelingoandjourneyto$50bn
AREFRESHONTHETERMINOLOGYFOROURREPORT
GPBullhoundclassifiesthecompaniesfeaturedintheTitansofTechreportintofourkeycategories:Titans,Decacorns,
Unicorns,andContenders,basedontheirmarketvaluation
Allcompaniesfeaturedinthisreportwerefoundedin2000orlater
CLASSIFICATIONOFCOMPANIESBYVALUATION
Note:Forfullmethodology,pleaseseetheendofthisreport
7
CHAPTER1
Europebreaksthrough$1tnmark
FROMTAILWINDSTOHEADWINDS,WHATLIESAHEAD
SinceourfirstTitansofTechreportin2014,thenumberofEuropeanbillion-dollarcompanieshasincreasedbyc.10xandtheecosystem’saggregatevaluationbyc.12xtoc.$1.1tn
ThenumberofUnicornsisupbyc.2xsinceMay2021,withanaccelerationinmega-roundsandIPOs,buttheoverallgrowthoftheecosystemhasslowedaspublicmarketsrotatefromgrowthtovaluestocks
Withuncertaintyaboutinflation,interestrates,andwar,investorfocusisshiftingtocompanieswithnear-termcertainty–thosemakingmoneytoday
Expectcontinuedheadwindsasinflationspikesto40-yearhigh;growthcompaniesarelikelytobehithardestasinvestorsnowlookforthosethatgeneratecashtoday
Wehavebeenherebefore;history
showsthatthisisanopportunity
torepositionforthefuture
landscapeandcontinuebuilding
categoryleaders
EUROPEANTECHECOSYSTEMGROWTHSINCE2014
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,pressreleases,andGPBullhoundanalysis.Note:Cut-offdateforinclusioninreport31March2022;valuationscorrectasof16May2022
8
EUROPESOARSTONEWHEIGHTS
Recordactivityin2022
BUTCAUTIONWARRANTED
Arecord125newUnicornshavebeenmintedinthepastyear,drivenbysignificantcapitalinflowsand
mega-roundactivity;however,fundraisingactivityisslowingasmarketvolatilitycausesinvestorsto
pausewhiletheEuropeantechecosystementersanewphaseinitsjourney
Withlong-terminterestrateexpectationsrisingandpublicmarketvaluationscorrecting,theoverallgrowthoftheEuropeantechecosystemisalsoslowing–growthinvestorsaretakingtheircuesfrom
publicmarkets,andprivatemarketvaluationsarecomingunderpressure
AGGREGATENUMBER&VALUATIONOFBILLION-DOLLARCOMPANIES
AGGREGATEVALUATIONOFBILLION-DOLLARCOMPANIESBYSTATUS
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,pressreleases,andGPBullhoundanalysis.Note:Cut-offdateforinclusioninreport31March2022;valuationscorrectasat16May2022
9
to
feellimitedeffectfrom
energy-linkedinflationand
mustkeepdeploying
BigTechandotherlarge
corporateshave
afteryearsof
growthandsolidifying
balancesheets
Publicmarketstradingatverylowmultiplesmakemajorpublic-to-privatetransactionsstillattractive
despiteincreasinginterestrates
CHAPTER1
Timeforconsolidation
ALTHOUGHIPOACTIVITYHASCOMETOAHALTWITHONLY
ONELISTINGTHISYEARVERSUS18IN2021…
…THEM&AMARKETCOULDREMAINACTIVEANDLEADTOCONSOLIDATION
Intheaftermathofeveryfinancialcrisis,BigTech(1)wereactiveintheM&Amarkettoacquiretargets
Well-financedcompaniescantakeadvantageoftoday'sdownturntoacquiredistressedcompanies,acquirecompetitorstoconsolidatethemarket,ordouble-downtoemergefromthecrisisstronger
YEARLYNUMBEROFACQUISITIONSBYBIGTECH
All-timehighindrypowderforprivateequityin
early2022
Privatemarketvaluationsfallinginlinewithpublicmeantacticalopportunities,marketconsolidation,
andbolt-onacquisitionsforportfoliocompanies
Source:CapitalIQ,Preqin,pressreleases,GPBullhoundanalysis.Note:1)BigTechincludesAlphabet,A,Apple,MetaPlatforms,Microsoft,andNetflix
10
EUROPESOARSTONEWHEIGHTS
125newUnicorns,
morethanthelastthreeyearscombined
RECORDACTIVITY,BUTFUNDRAISINGPACESLOWING
NUMBERANDCUMULATIVEVALUATIONOFNEWBILLION-DOLLARCOMPANIES
NEWENTRANTSBYSECTOR
KEYFACTS
AccelerationYoYcumulativevalue
IncreasingaveragevaluationofnewUnicorns
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,pressreleases,andGPBullhoundanalysis.Note:Cut-offdateforinclusioninreport31March2022;valuationscorrectasat16May2022
11
CHAPTER1
Capitalreduction,butstillatpre-pandemiclevels
MARKETSADJUSTINGTOEXPECTATIONS
Atthetimeofwriting,fundraisingactivityhasslowedsignificantlyfrom2021,whichmaycontinueasprivatemarketslikelyadjustinlinewithpublicmarkets
Thefundraisinghighsof2021weredrivenbyrecord-lowinterestratesandsignificantdrypowderpost-pandemic,
resultinginacceleratedfunddeploymentcyclesalongsidegrowinginterestinprivatemarketsfromalternative/public
equityfunds
Asalternative/publicequityfundsretreatandgrowthfundslengthenfunddeploymentcycles,weexpectfundraising
activitytoremainmutednear-term.However,datahighlightsthatthereisstillcapitalavailableforcategoryleadersand
thatwearereturningtohistoricallevelsoffunding
NUMBEROF$50M+FUNDINGROUNDS
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,pressreleases,andGPBullhoundanalysis.Note:1)Q2notcompleteandcapturesuntil9June2022
12
EUROPESOARSTHENEWHEIGHTS
Wehavebeenherebefore
HOWTONAVIGATEMARKETTURBULENCEANDREMAINRESILIENT
GPBullhound’sguidetosurvivingbearmarketsshowsfoundershowtocomeoutofeconomicdownturnsstronger.Thefundraisingbarwillberaised,butinvestorswillstillbackleaderswithstrongKPIs
Whileshockwavesarebeingfeltbybusinessesallover,rememberthatpreviousdownturnshaveservedaslaunchpadsforsomeoftheworld’smosticonictechcompanies
1
POSITION
COMPANY
EARLY
AND
BE
READY
TO
ACT
FAST
,topupnow,ifpossible,andberealisticonvaluation
andmakecutstoensurerunway
fromhyper-growthmindsetto
profitablegrowth
Focusengineeringeffortsoncriticalroadmapitems
Focusonnear-termROI,cutineffectivespend
Focusonrealleadswithnear-termprobabilityofclosing
Berealisticonvaluation,dilutionmaybekeytosurvival
Exploreallpotentialsources
offundingbeyondequity24monthsofrunway
newstartalentasmarketcools
asotherscutspend
onthehorizonasmarketconsolidates
2
FUNDRAISING
STILL
POSSIBLE,BUT
INVESTORS
ZOOMING
IN
ON
KPIS
3
FOUNDED
DURING
ECONOMIC
DOWNTURNS,HOW
ICONIC
COMPANIES
BATTLED
THE
BEAR
13
BEAGILE
OFFERSOLUTIONS
SEIZEOPPORTUNITIES
Farfetchcreatedanewretailmodelforluxuryfashion–onethatistechnology-enabledbutdoesn’trelyonowningstock–buildingnetworkeffectsonbothsupplyanddemand.
TwoweeksafterFarfetchlaunched,LehmanBrotherscollapsed,triggeringtheGreatRecession.Sellingonlinein2008wasn’tcommonbutasfashionboutiquesfeltadropinlocalbusiness,theylookedfornewwaystosell,andFarfetchofferedthemtheopportunitytonavigatetheturbulenceofthattime.
KNOW
YOUR
BEST
GRABANOPPORTUNITY
BUILDTRUST
CUSTOMERS
Airbnbisoneofthefewcompaniesbuiltduringarecession,becomingabillion-dollarcompanybecauseoftheparadigmshiftbroughtalongbytheeconomiccrisisof2007-09itself.Withmillionsofpeopleleftmoney-strapped,hostingtravellersintheirhomesinexchangeforrentbecamelucrativeformanylandlords.Travellersalsoneededaffordableoptionstohotels.
Airbnbwassetapartfromitscompetitorsbyitsabilitytobuildtrustthroughitsreviewfunction,whichallowedittocuratebetterexperiencesforpeopleonbothsidesofthebooking.Also,oneofAirbnb’sinvestors,PaulGraham,tolditsthreefounderstotraveltoNewYorkandmeeteverysinglehostinthecityoverafour-weekperiodtogatherfeedbackandimprovetheirexperienceonline.
CHAPTER1
SELECTSTORIES
MAKEYOURDATAWORKFORYOU
QUICKLYSPOTCHANGINGMARKETNEEDS
CREATENEWBUSINESSSTREAMS
Intheearly2000s,MailChimpwasprofitable,hadastrongcustomerbase,andhadaccesstovaluableuserpricingdata,workingwithlargecorporateclientswithyearlyretainers.
WhentheGreatRecessionhit,withthedatatounderstandhowitsusersreactedtotheirpricing,Mailchimplauncheda‘freemium’businesstoSMEs,tobringemailmarketingtothemasses.Oneyearlater,itsuserbasehadgrownby500%.TheprivatecompanywasacquiredbyIntuitfor$12bnin2021.
CREATESUPPLYBEFOREDEMAND
MAKETHEMOSTOUTOFYOURCASH
RETHINKYOURBUSINESS
MODEL
Raisingcapitalafterthedot-comcrashwasdifficult.Outsystemswastryingtoreachamarketthatdidn’thavedemandforitsproductyet–itarrived12yearsbefore.Needingtoconvincetheclientofthevaluetheproductwouldbringandchangeinvestoropinion,aftermorethan40pitchesPauloRosado,OutSystemsCEO,managedtosecureitsfirst€1m.
Duetomarketconditionsatthetime,OutSystemswasn’tabletoraise€3m18monthsafterthefirstfundraise,asoriginallyplanned.
Thismeantreinventingtheproductandfinancialmodel.WithaclientmakinginternalapplicationsusingOutSystems,Rosadopivotedtowardssellingitasasolutionformakingapplications.Thisbroughtmoreclientsandthecompanyreachedbreakeven.
14
EUROPESOARSTONEWHEIGHTS
StrongtailwindsinSoftwareandFintech
EUROPEANBILLION-DOLLARCOMPANIES,BYSECTOR
Ridingonrobustgrowthsince2020,EnterpriseSoftwareandFintechnowaccountforovertwo-thirdsofallEuropeanbillion-dollarcompanies
InvestorappetiteforB2Bsoftwareisincreasingondigitaltransformationworldwide,andEuropeisnowaglobalFintechhub,propelledbyfinancialservicesexpertise,availabilityofcapital,andchangingregulationslikeOpenBanking
ThecontinuedgrowthinMarketplaces,Entertainment&E-commercehasalsobeendrivenbytheaccelerationofdigitaladoptionthroughouttheCovid-19pandemic
NUMBEROFEUROPEANBILLION-DOLLARCOMPANIESBYSECTOR
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,pressreleases,andGPBullhoundanalysis.Note:Cut-offdateforinclusioninreport31March2022;excludingpubliccompanieswithvaluationsbelow$1bnasof16May2022
15
R
EXPERTVIEW:REVOLUT
Expertview
NIKSTORONSKY,
REVOLUT
CO-FOUNDERANDCEO
evolutstartedoutwithasimplequestion:“Isthereawaytooffertravelerslow-costaccesstoforeignexchange?”IhadworkedforbothLehmanBrothersandCreditSuisseandnoticedthatbusinesstravelandFXfeeswerecostingthousandsofdollarsa
year.Sotogetherwithmyco-founderandourCTO,VladYatsenko,welaunchedRevolutintheUnitedKingdom,hopingtobuildaproductthatwouldtrulydisruptthechannelscontrolledbythelegacybanks.Revoluthascontinuedtogrow,andsevenyearslaterwe
arenowstrivingtobecometheworld’sfirsttrulyglobalfinancialservicessuper-app.
WhenRevolutlaunchedin2015,weofferedmoneytransfersandexchanges.Asthecompanygrew,sodidourvision,andwebecamefocusedonbuildinga
sustainabledigitalalternativetotraditionalbigbanks.Westartedaddingotherproductsandtoday,retailandbusinesscustomersaroundtheworldusedozensofinnovativeRevolutproductstomakemorethan150milliontransactionsamonth.
Wewanttoenableourcustomerstomanagealltheirfinancialneedsina
singleappthatisfarcheaperandeasiertousethanitscompetitors.To
achievethat,weaimtocreateaglobaldigitalbankandall-inclusiveapplicationthatgoeswaybeyondtraditionalfinancialservices.
Inourearlydays,wefacedthesamechallengesthatmoststartupscomeacross.Scalingabusinessishardandtherearenever-endingproblemstosolve.ImadenearlyeverymistakeaCEOcouldmakeandamstillmakingmistakes.Butthatishowyoulearn,andifyoutrynottomaketoomanynewmistakeswhilecorrectingtheoldones,youovercomethesechallengesquickly.
Wewanttokeepgrowing,bothintermsofnumbersofcustomersandmarkets.Wenowserve18millioncustomersacrosstheUK,Europe,US,Australia,Japan,andSingaporeandwewillsoonlaunchtheRevolutappinIndia,Mexico,andBrazil.Wewantpeopleallovertheworldtobeabletoopenanaccountinafewminutes,atanytime,andaccesstheservicestheyneedtomanagetheirmoney.
Wearebuildingafinancialsuperappthatoffershighlypersonalisedproducts
coveringpeople’sdiversefinancialneeds.Infiveto10yearsRevolutwillbe
theone-stopshopforallthefinancialproductsthatpeoplereallyneedso
thatanythingconcerningmoneywillbejustatapaway.Thistakestimeand
patience,butweareconfidentthatRevolutwillcontinuetoberenownedfor
itsdiverseproductofferingintheyearstocome.
Oneofthethingsthatexcitesusinthefintechspaceisblockchain
technology.Everytimetherehasbeenaninnovationinfinancialmarkets,
therehasbeenaspikeinactivity,andblockchainisnodifferent.Blockchain
isanotherhugeinnovationthatallowsordinarypeopletodowhattheywant
withtheirmoney.Theycantransfer,borrow,plan,andissuetokens–there
aresomanypossibilities.
Lookingforward,ourfocusisnotonif,whenorwherewewillIPO.Rightnow,wearefocusedonachievingprofitability,buildingnewproducts,andprovidingbetterandcheaperservicestoserveourgrowingcustomerbase.
NAVIGATINGADOWNTURN
"It’sbeensaidmanytimesbefore,butit’ssoimportanttostayfocusedonwhatyouandyourcompany
aretryingtoachieve.Therewillalwaysbenaysayersandasyougrowsodoesthescrutiny,bothinthe
bullandthebearmarkets.Butifyoubelieveinyourproductandtrustyourprocesses,thedownturns
soonpassandyou’llbeastrongerleaderforit."
16
EUROPESOARSTONEWHEIGHTS
Champions'league
BILLION-DOLLARSTABLES
TheUKhasregainedtheleadfromSwedenbyvalue,adding22newUnicornsandsolidifyingitsplaceasEurope’sFintechfactory;Israelnowleadstheleaguewith60billion-dollarcompanies
SwedenandtheNetherlandshavecumulativevaluesmoreconcentratedinfewercompaniesthanothergeographies
andarehamperedbythefallinpublicmarketvaluations,butavailablefundingintheregionsshouldcontinuetohelp
createtomorrow'stechleaders
TheFrenchecosystemhasseenanaccelerationwith16newUnicornsinthepastyear,includingmanycompaniesthathavenowbecomeEuropeanhouseholdnames
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,pressreleases,andGPBullhoundanalysis.Note:Cut-offdateforinclusioninreport31March2022;valuationscorrectasof16May2022
17
CHAPTER1
Europe’stechfactories
NEWUNICORNSINTHELAST12MONTHS
Israeltakesgold,adding27newbillion-dollarcompanieswithacumulativevalueofc.$60bn–itsexpertiseinEnterpriseSoftwaresaw23newUnicornswithaleantowardsCybersecurity,whereitreignswithsix
TheUKwinssilver,with22newUnicornsforacumulativevalueofc.$41bn,strengtheningitspositionasEurope’s
Fintechfactory(14newUnicorns)
Francesecuresthirdplace,withthehighestgrowthinEurope,creating16newUnicornsspreadacrosseachverticalwecoverinthisreport
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,pressreleases,andGPBullhoundanalysis.Note:Cut-offdateforinclusioninreport31March2022;valuationscorrectasof16May2022
18
EUROPESOARSTONEWHEIGHTS
GermanytakesfourthinthecumulativevalueofnewUnicorns,with13companiesreachingthecovetedstatus
TheNetherlandsandTurkeyhavecreatedmorethan$40bninvaluecombined,drivenbyDecacornsMiroandTrendyol
AcrossEurope,countriessuchasSpain,IrelandandEstoniahavesolidifiedtheirstartupecosystemswhileothercountriessuchasItalysawtheirfirstUnicorns,andareleadingthewayforfuturevisionaries
$20BN+VALUECREATED
$5BN+VALUECREATED
$1BN+VALUECREATED
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,pressreleases,andGPBullhoundanalysis.Note:Cut-offdateforinclusioninreport31March2022;valuationscorrectasof16May2022
19
CHAPTER2
Sectorinsights
WorldwidedigitaltransformationisdrivinginvestorappetiteforB2Bsoftware
Europe,particularlyLondon,isnowaglobalFintechhub,propelledbyfinancialservicesexpertise,availabilityofcapital,andchangingregulationlikeOpenBanking
Thesesectorsproduced94newbillion-
dollarcompaniesorc.75%ofEurope’s
newUnicornscombinedLTM
EnterpriseSoftwareagaintakespole
positionfornewUnicorns,butFintechis
inpursuitwith118%growthinnewbillion-
dollarcompaniesinthelastyear
Cybersecuritysetforsignificantinvestmentintonext-generationleadersonsurgingthreats
Insurtech,ripefordisruption,accountedfor18%ofFintech’snewbillion-dollarentrants
Thesetwoverticalscreated14Unicornsworthover$22bncombined
Cheq,Claroty,DevoTechnology,NonameSecurity,Pentera,SaltSecurity,andTransmitSecurity
Alan,Accelerant,At-Bay,
ManyPets,Marshmallow,ShiftTechnology,
andTractable
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,pressreleases,andGPBullhoundanalysis.Note:Cut-offdateforinclusioninreport31March2022;valuationscorrectasat16May2022
20
SECTORINSIGHTS
EnterpriseSoftwareisthriving
MOSTACTIVESECTORFORNEWBILLION-DOLLARCOMPANIES
Overthelastyear,55newbillion-dollarEnterpriseSoftwarecompanieswereborn
(now43%ofallUnicornsinEurope)
Cybersecurity,vitalforenterprisesandgovernments,isseeingalong-terminvestorviewonsurgingthreatsthatis
likelytointensifyastheworldgrappleswithdigitaltransformationsecurityneeds
SPLITOFNEWBILLION-DOLLARENTERPRISESOFTWARECOMPANIES,BYNUMBER
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,pressreleases,andGPBullhoundanalysis.Note:Cut-offdateforinclusioninreport31March2022;valuationscorrectasof16May2022
21
“Kaseyaransomware
attackimpacting
companiesaroundthe
world”
“MeatgiantJBSpays
$11minransomto
resolvecyber-attack”
CHAPTER2
Cybersecuritydominates
NEVER-ENDINGWAVEOFCYBERTHREATSMAKINGHEADLINES
Thegeneralspikeincyber-crimedrovemajorinterestindefencemethodsagainstattacksacrosstheentiremarket,especiallygiventhesurgeofhighlypublicisedattackse.g.ColonialPipeline,Kaseya,NSOGroup,andJBS
Astechnologybecomesmoreembeddedintocompanies,morevulnerabilitieswillsurface,leadingtomoreattacksandahigherperceivedthreatlevel
Weexpectmoreinvestmentinthespace-Cybersecuritycompaniesaccountedforsevenofthe55EnterpriseSoftware
Unicornsin2022(worth$10.6bn)
RECORD-BREAKINGINCREASEINNEWLY-DEVELOPEDMALWAREAPPLICATIONSGLOBALLY(MILLIONS)(1)
“HackersbreachedColonial
Pipelineusingcompromised
password”
SIGNIFICANTINVESTMENTINTONEXTGENERATIONCYBERSECURITYLEADERS;
SEVENNEWEUROPEANBILLION-DOLLARCOMPANIES
Security(3)
API
Security(5)
Identity&
Access
Security(1)
Prevention(2)
Security(4)
Cloud
Fraud
IoT
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,Statista,pressreleases,CBInsights,Bloomberg,BBC,FoxNews,TechCrunch,Guardian,SALT,andGPBullhoundanalysis.Note:1)Identify&AccessSecurity:managementofdigitalidentities;2)FraudPrevention:protectingpaidmarketing,on-siteconversionfrombotsandinvalidusers;3)IoTSecurity:protectionusedtosecureinternet-connectedornetwork-baseddevices;4)CloudSecurity:tools,dataandinfrastructurethatprotectcloud-basedproducts;and5)APISecurity:protectssoftwareapplicationcodeanddataagainstcyberthreats.
22
1billionrecordsprotected,and1,000attackspreventedperday
SECTORINSIGHTS
APIATTACKSUP7XINLAST12MONTHS
Anapplicationprogramminginterface(API)isatypeofsoftwareinterfacethatoffersaservicetootherpiecesof
softwareandisessentialforbusinessinnovation,butsecurityrisksaremultiplyingatunprecedentedscopeand
scaleasthetechnologytomanageAPIshasnotkeptpacewithusage
Followingaseriesofhigh-profilesecurityincidentsstemmingfromAPIvulnerabilities,thissub-segmentofcybersecurityhasbeenpushedintothelimelight
BusinessisboomingforcategoryleadersinAPIsecurity;disruptorsinEurope,suchasSALTandNoname,haveraisedlargemega-roundstotacklethechallenge
EXPONENTIALGROWTHINAVERAGENUMBERRECENTHIGH-PROFILEAPISECURITY
OFAPISPERCUSTOMERINCIDENTS
SALTANDNONAMEEUROPEANCATEGORYLEADERSIN2022TOHELP
PROTECTAPISFROMATTACKS&DATABREACHES
Industry’sonlypatentedsolutionthat
leveragesMLandAItoautomaticallyand
continuouslyidentifyandprotectAPIs
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,Statista,pressreleases,CBInsights,Bloomberg,BBC,FoxNews,TechCrunch,Guardian,SALT,andGPBullhoundanalysis.Note:1)Identify&AccessSecurity:managementofdigitalidentities;2)FraudPrevention:protectingpaidmarketing,on-siteconversionfrombotsandinvalidusers;3)IoTSecurity:protectionusedtosecureinternet-connectedornetwork-baseddevices;4)CloudSecurity:tools,dataandinfrastructurethatprotectcloud-basedproducts;and5)APISecurity:protectssoftwareapplicationcodeanddataagainstcyberthreats.
23
CHAPTER2
EuropeisaFintechepicentre
DRIVENBYINCREASEINFUNDINGANDREGULATORYCHANGE
Thirty-ninenewbillion-dollarFintechcompanieshaveemergedinthepastyear,makingup25%ofallUnicornsinEurope
TheregulatoryenvironmentandspecificallytheintroductionofOpenBankingacrossEuropeisdrivinginnovationandcompetition;legacyfinancialinstitutions’marketdominanceiseroding
2022isseeingaboominthenumberofInsurtechbillion-dollarcompanies,accountingfor18%ofnewFintechentrants
SPLITOFNEWBILLION-DOLLARFINTECHCOMPANIESBYNUMBER
Source:CapitalIQ,Mergermarket,Pitchbook,Crunchbase,pressreleases,andGPBullhoundanalysis.Note:Cut-offdateforinclusioninreport31March2022;valuationscorrectasof16May2022
24
SECTORINSIGHTS
EuropedoublingdownonInsurtech
INNOVATORSEATINGINTOMARKETSHAREOFLEGACYINCUMBENTS
Insurtech,atrillion-dollarindustrydominatedbylegacyplayersandpractices,isripefordisruption–
companiesinourcohortincreasedby2xinthelast12months,withsevenreachingthebillion-dollar
markforanaggregatevalueofover$12bn
Disruptorshavebeenfocusedoninnovatingdistributionandthecustomerexperience,suchasea
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