《新視野商務英語綜合教程》期末考試試題一

1.easyforpeoplewhoarenotexpertstouseorunderstandA、niceB、quickC、comforableD、userfriendly.afeelingoflikingorwantingsomeoneorsomethingmorethansomeoneorsomethingelseA、decisionB、productC^preferenceD、program.tomakecertainthatsomethingwillhappenA、ensureB、certainC、sureD、enforce.tobringtogetherinagroupormass;togatherA、collectB、putC、packD、submit.tointroduceanewproduct,etc.tothepublicorintothemarketA^beginB、startC、LaunchD、bring.theultimateconsumerofaproduct,esp.theoneforwhomtheproducthasbeendesignedA、managerB、guestC、customerD、enduser.awrittenorprintedlistofquestionstobeansweredbyanumberofpeople,esp.togatherdataoraspartofasurveyA、formB、questionnaireC>chartD>table.agreementto,orpermissionforsomething,esp.aplanorrequestA、applicationB、approvalC>occupationD、analysis.TheR&DDepartmentdecidedtoconductthisseason'ssurveybymeansofquestionnaire..Ofallthedatawe'vecollected,90%isvalid..Themarketlovesournewsmartphonesbecausetheyfindthemquiteuserfriendly.WhatIamconcernedmostiswhetherourendusersaresatisfiedornot..Tomhassubmittedaproposaltotheseniormanagementforapproval.Beforewedecidetolaunchthisnewproduct,weneedtoensurethatithaspassedthesecuritytest..Mostcustomershavea(n)preferenceofourItem4overItem5.Uponreceivingherletter,Iwroteherbackinnotime.It'surgent.IneedtoseehimbeforeIleaveOnceknown,hisfacewillneverbeforgotten.Shewilldiebeforesheshalldisgraceherself.KelmanhadabookpublishedintheUSmorethanadecadebeforeaBritishpublishergotintouchwithhim.Afteraday*shardwork,shewassoexhaustedthatOnceinsideherapartment,herfirstactionwastofelldownonthebed.BarryhadjoinedthearmyimmediatelyUponleavingschool.Onceyoubeginyoumustnotgiveup.toworryaboutorcareaboutsomethingbecauseiゼsimportantbeconcernedabouttotrytoreachagreementbydiscussionnegotiatetocontrolortakeresponsibilityforagroupofpeopleoranactivityinchargeofapersonwhosejobistofindoutwheresomethingcanbeobtainedsourcingagentmaterialssuchascoal,oil,heirnaturalstate,beforebeingtreatedinordertomakethingsrawmaterialstolimitalormostofyourstudy,business,etc.toaparticularsubjectoractivityspecializeinOurcompanytheproductionofcottongoods.specializesinThenewcompanyislookingforatosourceproductswithlowprices.sourcingagentInordertoagoodpricewithyoursupplier,youshouldreadthesourcingnegotiationtips.negotiateBrazilimportedsomeofitsfromothercountries.rawmaterialsIhaveyourhealthlately.beenconcernedaboutThenewpositionputshimthecomputersystemsthroughoutthecompany.inchargeoftheybecomedirty,thelakesarenotabletocleanthemselves.A、OnceSinceC、AsD>BecauseHewasnotreallyinthemoodforanythingitdawnedonhimthatithadnotbeenhisfault.A、sinceB、onceC>afterD、until3."Timepassedquickly,didn'tit?""Yes,itwillbeonlytwomonthswetaketheentranceexamination."AnwhenBnsinceCnonceDnbefore4Balletisamazing;yougo,youarelikelytofindyourselfgoingagainandagain.AnasBnonceCnwhileDnsince5Itwasalready11o'clockintheeveningtheyarrivedatthehotel.AnwhenBnwhileCnonceDnsince1漢譯英:詳細目錄,清單n.inventory2漢譯英:談判,協(xié)商V.negotiate3漢譯英:規(guī)定,約定V.stipulate4漢譯英:條款n.term5漢譯英:條件n.condition6漢譯英:運送V.freight7漢譯英:發(fā)貨清單n.invoice8漢譯英:正式發(fā)給,發(fā)表V.issue9漢譯英:到期a.due10漢譯英:發(fā)布,簽發(fā)n.issuancen漢譯英:專門研究,專注于specializein12漢譯英:關注,關心beconcernedabout13漢譯英:原材料rawmaterials14漢譯英:采購專員sourcingagent15漢譯英:付款條件paymentterms16漢譯英:交付時間deliverytime17漢譯英:運輸成本freightcost18漢譯英:訂單號ordernumbersimilar（寫出近義詞）identicallower（寫出近義詞）reduce；decreaseadvantage（寫出近義詞）meritdisadvantage(寫出近義詞)drawbacksurpass(寫出近義詞)outshinestop(寫出近義詞)haltchange(寫出近義詞)alterOvertheyears,China'sautomobilemarketwitnessedgreatchanges.China'shome-grownbrandsaregainingstrengthwhileforeigngiantsareincreasingtheirmarketsharewithdifferentstrategies.Forinstance,BMWisgoingto(1) halttheexportofSeries3toChinabutlocalizetheproductioninShenyangto(2) lowerthecostandmakeaBMWaffordabletomoreChineseconsumres.inaddition,ithasalso(3) alteredthedesignofporductstailoredtoChinesecustomersbymakingthecarslongerandwider.Moreover,ithasalreadyintroducedhybridvehicletohelp(4) lowercarbonemissionandsaveenergy,however;itwilltakesometimeforthisideatoprevailsincelotsofpeopleareworriedaboutthe(5) drawbacksofitsbattery.expertsarefullyconvincedthatalongwiththeadvancementoftechnologies,its⑹ meritswillsurelygaintheupperhandand(7) Outshineitsdisadvantages.she. themapandspreaditonthetable.(fold)unfoldedWewerecompletelybytheenemy.(number)outnumberedTheyappeartohavethepublicmoodoneducation,(judge)misjudgedTheyhaveourphonebecausewedidn'tpaythebill,(connect)disconnectedThecity'spopulationitsresources,(grow)outgrowsThepolicehaveaplottorobthisbank,(cover)uncoveredMycomputerisnotthesamemachine_ itwas.thatwetriedtoforcethedooropen,wasfoundtobeimpossible,whichThat'sallIhave.thatHedidn'ttellmeanynews,upsetme.whichWhichisthepenyoulikemost?thatThereisnoonehassuchgoodtasteashe.that20漢譯英:標準化的a.standardized21漢譯英:零件,部件n.part22漢譯英:部分地adv.partially23漢譯英:自動化的a.automated24漢譯英:完全相同的a.identical25漢譯英:用手工做的a.handcrafted26漢譯英:傳統(tǒng)的a.traditional27漢譯英咱動化n.automation28漢譯英:效率n.efficiency29漢譯英:可能性bability30漢譯英:錯誤n.error3I漢譯英:模具n.mold32漢譯英:資本n.capital33漢譯英:改變V.alter34漢譯英：引入,帶來V.introduce35漢譯英:多樣化,多樣性n.variety36漢譯英:影響V.affecthalt38漢譯英:降低,減少V.decrease39漢譯英:長處,優(yōu)點n.merit40漢譯英:明顯優(yōu)于V.outshine41漢譯英:缺點,毛病n.drawback42漢譯英:集中注意力于focuson43漢譯英:雙刃劍double-edgedsword44漢譯英:大批量生產massproductionCouldyouupdateusonthedate,andagendaitems?venueToomanypeoplearetoofewjobsnowadays.chasingWesomepages.skipEffortsarealwaysrewardingOthershavebeenquicktothearrest.condemnHedrinksamountsofcoffee.excessiveTheadvertisementaimstosmokersbacktocigarettes,lureTheeveningnewsreportthestoryofthemurder.featuredThegirlsarereallyexcitedtoseeJustinBieberinatelevisionadvertisementofSOMEDAYmercialThegoodswereshippedfromaforeignport.deliveredThegovernorhasinvitedbigbossesfromalllinesofbusinesstothetradefairopening.industriesChildrencanbeseentoimitatethebehaviorofotherswhomtheyadmireoridentifywith.copyAbrandwhichiswidelyknowninthemarketplaceacquiresbrandrecognition.brandawarenessJamesBondistherolethatmadeSeanConneryasuperstar.characterHedonatedmostofhissavingstotheschooldamagedbytheearthquake,thestudentstoreturntotheirclassrooms.A、enablingB、havingenabledCntoenableD>tohaveenableSteve,formonthstofindajobasasalesmanager;finallytookapositionatalocaladvertisingagency.A、strugglingB、struggledC、havingstruggledD、tostruggleOnaverage,thereare800tornadoesintheUSeachyear;manydeathsandinjuries.A^andcauseB、whichcausedC、whichcausesD>onlytocauseTheheadmasterhurriedtotheconcerthallonlythespeaker.A、tofind;leftB、tofind;hadgoneC、finding;leftD、finding;hadgoneDinosaurshavecompletelydiedoutontheearth,neveragain.A、tobeseenB、beingseenC、seenD、havingbeenseen6Hewasbusywritingastory,onlyonceinawhiletosmokeacigarette.A、tostopB、stoppingC、tohavestoppedD、havingstoppedHedonatedmostofhissavingstotheschooldamagedbytheearthquake,thestudentstoreturntotheirclassrooms.A、enablingB、havingenabledC、toenableD、tohaveenableSteve,formonthstofindajobasasalesmanager,finallytookapositionatalocaladvertisingagency.A、strugglingB、struggledC、havingstruggledD、tostruggleOnaverage,thereare800tornadoesintheUSeachyear,manydeathsandinjuries.A、andcauseB、whichcausedC、whichcausesD、onlytocauseTheheadmasterhurriedtotheconcerthallonlythespeaker.A、tofind;leftB、tofind;hadgoneC、finding;leftD、finding;hadgoneDinosaurshavecompletelydiedoutontheearth,neveragain.A、tobeseenB、beingseenC、seenD^havingbeenseen6Hewasbusywritingastory,onlyonceinawhiletosmokeacigarette.A、tostopB、stoppingC、tohavestoppedD、havingstopped!漢譯英:裝扮,假扮V.disguise2漢譯英:跳,跳躍V.leap3漢譯英:追逐,追趕n.chase4漢譯英:顯著的,突出的minent5漢譯英:展示,陳列n.display6漢譯英：地點n.venue7漢譯英：不做V.skip8漢譯英：親切感,認同感n.kinship9漢譯英：有意義的,有回報的adj.10漢譯英:外星人n.alien11漢譯英:引誘,哄騙V.lure12漢譯英：指責,譴責V.condemn13漢譯英:展示,為…做廣告V.feature14漢譯英：過分的,過度的adj.excessive15漢譯英:廣告植入productplacement16漢譯英:適應，建立聯系becomeengagedwith17漢譯英:品牌意識brandawarenessWesomepages.skipEffortsarealwaysOthershavebeenquicktothearrest.condemnHedrinksamountsofcoffee.excessiveTheadvertisementaimstosmokersbacktocigarettes.lureTheeveningnewsreportthestoryofthemurder.featuredThegirlsarereallyexcitedtoseeJustinBieberinatelevisionadvertisementofSOMEDAYmercialThegoodswereshippedfromaforeignport.deliveredThegovernorhasinvitedbigbossesfromalllinesofbusinesstothetradefairopening.industriesChildrencanbeseentoimitatethebehaviorofotherswhomtheyadmireoridentifywith.copyAbrandwhichiswidelyknowninthemarketplaceacquiresbrandrecognition.brandawarenessJamesBondistherolethatmadeSeanConneryasuperstar.characterWhatqualitiesandskillsmakeasuccessfulsalespersonaccordinngtothelesson?A.politenessB.patienceC.professionalmunicationskillE.humorF.wisdomandpersuasivenessG.honestyandsincerity1.Salesarecontingentupontheattitudeofthesalesman——nottheattitudeoftheprospect.A銷售取決于銷售人員的態(tài)度,而不是潛在客戶的態(tài)度。B銷售取決于潛在客戶的態(tài)度,而不是銷售人員的態(tài)度。C(ByW.ClementStone,AmericanbestsellingauthorandfounderofCombinedInsuranceCompany)D(ByW.ClementStone,AmericanbestlawyerandfounderofCombinedInsuranceCompany)3Thesalesmanknowsnothingofwhatheissellingsavethatheischargingagreatdealtoomuchforit.A推銷員對他所賣的東西了如指掌,卻不知道提高價太高。B推銷員對他所賣的東西ー無所知,只知道要價太髙。C(ByW.ClementStone,AmericanbestsellingauthorandfounderofCombinedInsuranceCompany)D(ByOscarWild,Irishpoet,novelist)4.Inthemodernworldofbusiness,itisuselesstobeacreativeoriginalthinkerunlessyoucanalsosellwhatyoucreate.A在現代商業(yè)世界中,除非你也能銷售你所創(chuàng)造的東西,否則做ー個有創(chuàng)造力的原創(chuàng)思想家是沒有用的。B在現代商業(yè)世界中,除非你做ー個有創(chuàng)造力的原創(chuàng)思想家,否則能銷售你所創(chuàng)造的東西是沒有用的。C(ByOscarWild,Irishpoet,novelist)D(ByDavidOqilvy,Britishadvertisingexecutive)AneffectivesalespersoncanbemadebyhoningsomeSaleskills.Persistenceisthemostfundamentalqualityforsalesandalltheotherskillsarebasedonit.Takingtimetolistenshowsthesalesperson's respect andalsohelpsyoutogettheprospect'swant.Thequestionyouaskedshouldbe open-ended.Whileyouarelisteningtotheprospect,makesurethatyoureally_understandandasksomefollow-upquestionstoshowyourinvolvementandconcentration.Persuasivenessistheskillthatallowsyoutoconveythe featureand_benefitofyourproductorservicetothecustomer.7.Thesaleismorelikelytobemadeifthecustomerscanfeelthattheirlifewillbe__improvedbytheproductorservice.Thepurposeformaintaininghealthyrelationshipsistodevelopa(n)network.Whenyoucannotcontacttherightperson,personalrelationshipcanhelpgiveyou accesstotheprospectivecustomer.Whatisthetextabout?Itisaboutthesalesskillsandqualitiesasalespersonshouldhave.Whatisselling?Sellingistheactofofferingaproductorserviceinreturnformoney.Accordingtothetext,ifthesalespersonisrefusedbythecustomeratthefirstplace,whatshouldhe/shedonext?Youshouldcontinuetopersuadeyourcustomerwithoutgivingupeasily.Whyshouldasalespersonstaysilentforatleastaminuteafterhe/sheraisesanopen-endedquestion?Becauseitshowsthesalespersonhasenoughlistening.Canyougiveanexampletoexplainfeatureandbenefitofaproductorservice?Forexample：thetabletcomputer.Thefeatures:small,elegantanditsreasonableprice.Thebenefit:itshowsthatyouareyoungandfashionable.Whatistheimportanceofthenetworkofrelationships?Thenetworkofrelationshipcanprovideanaccesstothedeal.acollectionofabilitiesthatcanbeacquiredbytrainingskillsetthefactofcontinuingtotrytodosomethinginspiteofdifficultiespersistenceapossibleorlikelycustomerp