TravelAgent旅行社英語(yǔ)省名師課賽課獲獎(jiǎng)?wù)n件市賽課一等獎(jiǎng)?wù)n件

TravelAgentObjectives:knowtheservicesandproductsofferedbytravelagenciesknowtheresponsibilitiesoftravelagentslearnthesalesprocessReadingWhatservicesandproductsdoesthetravelagencyoffer?Whatistheresponsibilitiesoftravelagents?Threelargestagencies(organizations)inChina

CTS(ChinaTravelServiceHeadOffice)中國(guó)旅行社:CITS(ChinaInternationalTravelService)中國(guó)國(guó)際旅行社CYTS（ChinaYouthTravelService）中國(guó)青年旅行社Fivestepstosuccessfulselling1raisingawareness2establishingrapport3investigatingneeds4presentingproducts5closingthesaleFivestepstosuccessfulselling

Yourjobasatravelagencysalesconsultantistohelpyourcustomerstochoosetheirnextholiday.Thisisaskilledjob,andinordertodoitwell,youneedtofollowanestablishedroutinecalledthesalesprocess.Stage1

Tobeginanysalesprocess,itisimportanttoraiseyourcustomer’sawarenessoftheproductsyouragencyoffers.Advertsintheagencywindow,forexample,attractpeople’sattention,andmaybringthemintotheshop.Stage2

Thisispossiblythemostimportantstageinsales.Manypeoplearenervousaboutbuyingbecausetheythinkthatsalesconsultantsonlywanttogettheirmoney.Fromtheveryfirstmomentwithanewclient,youneedtoconvincethemthatyouarereallyinterestedinhelpingthemfindtherightholiday.

Ofcourse,sometimespeoplegointoatravelagencyjusttobrowsethroughthebrochures.Inthiscase,donotstandnexttothemandaskquestions.Letthemknowyouarethere,butleavethemalone.Givethemtime.Stage3

Whenacustomerasksforhelporinformation,wemoveontotheneststage–investigatingthecustomer’sneeds.Thisisalsoanimportantpartofthesalesprocess;itisonlywhenyouhaveaclearideaaboutwhereaclientwantstogo,whentheywanttotravel,whowith,andsoon,thatyoucanselectthebestproductsforthem.Stage4Whenyouhaveselectedthemostsuitableproducts,youneedtopresentthemintermsof:Features–thesearewhataholidayhas,suchasthehotelfacilities,transfersfromtheairport,excursion,etc.Advantages–thesearewhatmaketheholidaybetterthanothersimilarholidays.Thefactthatthepriceofaholidayincludesalltheexcursions,orallyourbarcosts,forexample,wouldbeanadvantage.Benefits–whyaparticularfeatureisgoodforthecustomeryouaretalkingtoatthatmoment.

Atthispointintheprocessmanycustomerswillwanttimetothink.Thebestthingtodoistogettheircontactdetailsandinvitethemtotakethebrochureshomeandbrowsethroughthem.Ifyouhavedoneagoodjobofpresentingtheproduct,theywillprobablybebackafewdayslater.Stage5

Whenthecustomerreturnstoyouragency…Keysentences

Wehavetwokinds:aseven-daypackagedandaten-daypackagetour.Wehaveatwo-dayweekendpackagetourtoLushanMountain.Forthepackagetour,wewillpayfortheround-tripticketsandallthemealsduringthetour.HotelaccommodationisalsoincludedinthepriceIgaveyou.Youwillstayinathree-starhotel.KeysentencesWewillpaytheadmissionsforthescenicandhistoricalspots.Thepricelistedinthebrochurewillcoveralltheexpensesexceptaccommodations.Itwillcoverallthefeesofthetrip.Childrenunder1.2minheighttravelfree,exceptfortheirmeals.Onthefirst,thetourwillvisit…onthesecondday,theywilltour…onthelastday,theywillvisit…AnEnglish-speakingtourguidewillaccompanyyoutothefivedestinations.Wewillpickyouupj