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1、國際商務英語第一章單元測試1 、問題 :a wellwritten company profile is important in that it makes it likely to quickly and easily present key information to the media, customers and the public.選項:a: 對b: 錯答案 :【對】2 、問題 :a great company profile can be used as the only promotional tool for a business.選項:a: 對b: 錯答案 :【錯】3、

2、問題 :naturally, a successful and attractivecompany profile sheet can elicit (引出) direct orders as well as requests for more detailed information.選項:a: 對b: 錯答案 :【對】4 、問題 :with the rapid advance in modern technology, company profile videos have replaced the traditional company profiles.選項:a: 對b: 錯答案 :【

3、錯】5 、問題 :in order to make a company profile more attractive, we should go for showy visual eal instead of clean formatting.選項:a: 對b: 錯答案 :【錯】6 、問題 :the logo of a company can be included in its profile.選項:a: 對b: 錯答案 :【對】7 、問題 :a written company profile should be as long and comprehensive as possible.

4、選項:a: 對b: 錯答案 :【錯】8 、問題 :the company profile must be reviewed at any time when any change occurs in a company.選項:a: 對b: 錯答案 :【錯】9 、問題 :as for contact information, a company physical address, zip code, telephone number and website are often contained in its profile.s選項:a: 對b: 錯答案 :【對】10、問題 :when intr

5、oducing a companys products, weshould provide a toplevel description of the products or services it provides.選項:a: 對b: 錯答案 :【對】11 、問題 :even though the origin story of our company is not colorful, we should share it in our companyprofile.選項:a: 對b: 錯答案 :【錯】12 、問題 :when writing a company profile, photo

6、s of the staff or production process are often used to grabreaders attention.選項:a: 對b: 錯答案 :【對】13 、問題 :before publishing our company profile, we should proofread it again and again to assure that it isfree from mistakes.選項:a: 對b: 錯答案 :【對】14 、問題 :we should focus on the experience of its founders and

7、what inspired them to start the business when introducing the history of an established company.選項:a: 對b: 錯答案 :【錯】15 、問題 :anything that does not help to build a companys image should be removed from its profile.選項:a: 對b: 錯答案 :【對】16 、問題 : which of the following is not true about company profiles?選項:a

8、:through company profiles, we can learn about thebusiness condition, management and culture of a company. b:a company profile can help customers to understand the business as well as its roach, unique strengths, and relevant experience.c:it is unusual for a fax number to be contained in a company pr

9、ofile.d:a company profile plays an important role in establishing business image, promoting economic and cultural communication.答案 : 【 it is unusual for a fax number to be contained in a company profile. 】17 、問題 :how should we understand “accuracy ”, one of the characteristics of company profiles?選項

10、:a:the information in a company profile should be completely accurate.b:grammar in a company profile should be correct.c:using as many industryspecific terms as possible can behelpful to achieve accuracy.d:punctuation in a company profile should be right.答案 :【 using as many industryspecific terms as

11、 possiblecan be helpful to achieve accuracy.】18、問題:which of the following statements is nottrue?選項:a: a company profile needs to be created from a reader perspective and must be tailormade for the target audience.sb:the type of information a company profile includes and its length vary from company

12、to company.c:when writing a company profile, headers and bullet points are often used to break up a long text.d:when writing a company profile, every possible detail about the company should be included.答案 :【 when writing a company profile, every possibledetail about the company should be included.】

13、19 、問題 : what is the difference between the profiles of starbucks and philips?選項:a:the profile of starbucks is more concise.b:the profile of philips is more visually striking.c:the profile of philips is more comprehensive.d:the profile of starbucks is more attentiongrabbing.答案 :【 the profile of phil

14、ips is more visually striking.】20、問題:how is starbucks named?選項:a:it s named after a mate in white jacket.b:it s named after a mate in moby dick.c:it s named after a mate in typee.d:it s named after a mate in omoo.答案 :【it s named after a mate in moby dick.】第二章單元測試1、問題 :the term ebusiness is connected

15、 withretailing and describes company to consumer communicationusing the internet.選項:a: 對b: 錯答案 :【錯】2、問題 :online auctions are the most common forum forc2c ecommerce.選項:a: 對b: 錯答案 :【對】3 、問題 :c2b electronic commerce is also known as etailing.選項:a: 對b: 錯答案 :【錯】4 、問題 :in a b2c model the business responds

16、 to the consumers requested product and its price.選項:a: 對b: 錯答案 :【錯】5 、問題 :the g2c business model allows citizens to interact with government agencies online.選項:a: 對b: 錯答案 :【對】6 、問題 :compared with physical stores, online shops save their advertising costs.選項:a: 對b: 錯答案 :【對】7、問題 :paypal can only be u

17、sed on ebay by merchantsworldwide.選項:a: 對b: 錯答案 :【錯】8 、問題 :the date, november 11th, is chosen to become chinese singles day because the number “1” resembles an individual that is alone.選項:a: 對b: 錯答案 :【對】9 、問題 :according to the video, ebay is like a flee market, allowing you to get rid of anything yo

18、u no longer want.選項:a: 對b: 錯答案 :【錯】10、問題 :the word“bid”is an offer to pay aparticular price for something.選項:a: 對b: 錯答案 :【錯】11 、問題 :which of the following statement does not belong to the risk of shopping online for the buyers?選項:a:fake goods.b:procedure of payment.c:disclosure of privacy.d: low del

19、ivery.答案 :【 procedure of payment.】12 、問題 :when was ebay auction site founded by pierre omidyar?選項:a:in 1994b:in 1995c:in 1996d:in 1997答案 :【 in 1995 】13 、問題 :which of the following statement about paypal is not true?選項:a:in october, 2002, ebay acquired the website paypal. b:by the acquisition , ebay

20、closely links selling and payments into a single activity.c:paypal allows payments to be sent and received securely online.d:using paypal as a payment method allows users to collect money just in one way.答案 :【 using paypal as a payment method allows users tocollect money just in one way.】14 、問題 :eba

21、y takes the ancient practice ofauctioning goods to the worldwide web, where sellers put items up for auction and interested parties place their .選項:a:bidsb:ordersc:pricesd:interests答案 :【 bids 】15 、問題 :items that can be auctioned on ebay range from toys, books and vacuum cleaners to cars, houses and .選項:a:alcoholb:tobaccoc:drugsd:land答案 :【 land 】16、問題 :in 2014, alibaba group held its ipo in .選項:a:nasdaqb:new york stock exchangec:hong kong exchanges and clearing limitedd:toronto stock exchange答案 :【 new york stock exchange】17 、問題 :through the process of ipo, a privately held c

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