劍橋商務(wù)英語試卷

1、第1頁（試卷 A）L_二20 -20年第學(xué)期劍橋商務(wù)英語期末考試試卷班級：姓名：學(xué)號:題號IIIIIIIVV總分得分I . Fill in the blanks with the proper expression from A to / according to the context. (10 points)1. A： Can you tell me how to get to the White Swan restaurant?8: Sure. Keep straight on this road and turn left. .A: Thank you.2. A: Can you te

2、ll me ?8: Very nice rooms. They have balconies and bathrooms. They are on the sixth floor overlooking the city.3. A: ?8: Yes. I' d like a cup of coffee, if we' ve got time.4. A: ?8: Yes, certainly. These are starters, and these are main courses and these are desserts.5. A: Hello, I think .8:

3、 Oh dear, what seems to be the problem?6. A: Mr. Brown, ?8: In my own case, I think there should be flexible time management. It is efficient.7. A: Miss Castle, I think you may have forgotten to send us the invoice for last order.8: Really, let me checkOh, dear! I am sorry. . I * 11 sendthem at once

4、.A: It， s perfectly all right.8. A: Miss Jones, ?8: I have a good relationship with my present employers. But I feel that my prospects are limited there and that there would be more scope for my talents with a larger company.9. A: Excuse me, .8: Certainly. You can take the number 89 bus, and get off

5、 at the fifth stop. Then walk about 100 meters.A: Thank you.10. A： Sarah, what do you think of the next year' s sales campaign in Canada?B: Well, there is a chance that it will succeed. .A Can you help me with the menu?B It' s my fault.C May be or may not, it' s hard to tell.D There may

6、have been some misunderstandings about our last orc 第 2 頁E What kind of rooms are the double rooms.一 -F What are your views on this?G Which bus should I take to get to the Hilton Hotel?H Would you like to have a drink before we leave for the city?I Why you' d like to leave your present company a

7、nd join us?J You can' t miss it.11. Fill in the blanks with the correct meaning of the conceptions and the abbreviations. (10 points)11. Four Ps, of The Marketing Mix： , ,.12. Four Stages of Promotion (AIDA) : ,.13. stands for：.,14. The USP stands for: .15. CIF is the abbreviation of DI. Reading

8、 comprehension. (35 points)Part 1: Fast reading. Look at the statements below and the information about job advertisements in the square. Which job (A, B, C, D) does each statement 16 -20 refer to? You need to use some of these letters more than once.16. Experience in advertising would be helpful in

9、 this job.17. This job would probably suit somebody who has worked in the purchasing department of a large chain of stores.18. Three years * experience would not be enough for this job.19. For this job it would be useful if you have studied how to carry out surveys into consumer attitudes.20. In thi

10、s job you would take charge of a product which has been on the market for many years.AProduct managerThis company has at present about 30% of the market and a remover of more than 500 million. The person appointed will have responsibility for aBGroup Product ManagerThis is a rare opportunity to work

11、 at a senior level for a market leader in the food industry, located in the north of the country. The person appointed will report directly to the Marketing Director and take full responsibility, for a turnover in excess of 80 million and a team of第3頁r»i -»-Management TraineesFor this exci

12、ting position in the leisure industry we are seeking management trainees to develop excellent buying skills. Possibly aMarketing ExecutiveThis important position has recently been created by one of the country* s leading clothes manufacturers. It is an outstanding opportunity for a graduate with two

13、 years' experience in design or magazine publishing. The successful candidate will be givenPart 2: Comprehensive reading. Read the article below about recruiting and managing staff, and choose the best answer to the question from A, B, C and D.As a manager in the service industry sector, I'

14、ve looked at hundreds of CVs in my time. They are not necessarily the bland documents some bosses might think they are! They are full of little pointers towards individuals' personalities and suitability for the job. The first thing I always look at is an applicant * s employment record. I check

15、 for continuity and stability. If somebody has a long list of previous jobs, all of varying length, alarm bells start ringing. Rather than an irregular route from job to job, what I hope to see is stable career progression. What does their career path look like - is it all steps forward, or are ther

16、e a lot of sideways moves? And I am always pleased to find a family person with children, because in my experience they tend to be responsible and reliable.I never rely on CVs alone. We get applicants to fill in one of our own application forms. We ask why they' ve applied, what their aspiration

17、s and personal goals are, and also about their interests and hobbies and any clubs they belong to. That gives you a useful insight into their personality and lifestyle. The application form also enables us to test how much people have actually been progressing in their careers, because we ask for de

18、tails of the salaries they have received for each job.It' s always worth looking at CVs and designing application forms with great care. Taking on employees might be rewarding, but it is also a big investment for any business. Mistakes in choosing staff can cost companies dear, so it makes sense

19、 to spend time ensuring you get the right person.In the service sector, one of the aims of companies is to maintain and improve customer service, and this is achieved partly through low staff turnover. You need to take on people who understand that and will want to stay. That' s why, when you* v

20、e taken staff on, the next thing is getting the best out of them.My management style comes from the days when I took over my first business, an ailing road haulage firm which I was certain I could turn into a profitable company. The first thing is to treat others as you' d like to be treated you

21、rself. As soon as I took over the business, I talk to everybody individually, and looked for ways to make sure their particular skills benefited the company.I didn' t have much experience then of managing people, but above all I always tried to be fair and honest with everyone. As a result, I th

22、ink the staff knew that and accepted my decisions, even if they didn* t agree with them all. Also, bosses must be able to communicate. You also need to create team spirit, and build on the strength of the team. I explained my plans for the company to all the staff, and let them all know what I neede

23、d from them. The lorry drivers responded brilliantly, and were the key to turning the business round. They understood that we had to develop a professional reputation, and from then on the days of poor quality deliveries were over.Lastly, I am a great believer in profit-sharing. It takes a team to m

24、ake a company work, so profits should be shared by all. Job satisfaction is important, but it doesn* t pay the rent. Shared profit and bonuses help to strengthen team spirit by giving everyone a common goal that they work towards together.21. What fact does the writer hope to learn from applicants*

25、CVs?A That they have experience of many different jobs.B That their careers developed steadily.C The opinion their employers had of them.D Whether they are married or single.22. The writer says the application form is useful because itA reveals something of the applicant' s character.B gives inf

26、ormation about the applicant * s family.C explains what skills the applicant has for the job.D shows how much the applicant wants to earn.23. According to the writer, why are CVs and application forms so important?A Interviewing people is an expensive process.B They indicate whether applicants reall

27、y want the job.C They indicate whether applicants are efficient or not.D Employing the wrong people can be disastrous.24. The writer believes profit-sharing is a good idea becauseA it encourages a competitive spiritB everyone earns the same salary.C everyone shares the same aim.D it creates job sati

28、sfaction.25. Which would make the best title for this text?A Profit-sharing as motivation.B How I turned a business round.C People the key to business success.D The importance of well-presented CV.第5頁P(yáng)art 3: Read the article and choose the best word to fill in the L-4：_IDear Mr. Ratanara,Re： Removal

29、 of business equipment from Singapore to Hong KongThank you for your telephone enquiry. I am to provide you with the quotation that you requested. addition to this, I am including further details of our service. The price is on the items that you mentioned in your phone call and who ask us to transp

30、ort goods at around the same time. I am sure you will appreciate that if will, of course, vary if you decide to add extra items or .In order to keep the cost as low as , we will move your equipment when it is most convenient for us. We will try to your move with those of other clients we were to mak

31、e a special trip just for your equipment, but the cost would be much, This means that you requested a move on 23, June, Singapore and Hong Kong, and we would to be able tothis precise date may not be possible. However, we regularly transport goods move your equipment within two or three days of your

32、 requested date.The does not include packing. I understand that you prefer toDave Ringout your own packing since of your equipment is quiteI hope that these initial details meet with your , and ask that you do not hesitate to us if you require any further advice.Yours sincerely,Transport Manager26.A

33、 sendingB communicatingC writingD working27.A InB WithC OnD By28.A builtB createdC basedD made29.A decreaseB preventC omitD reduce30.A realisticB possibleC probableD desired31.A associateB gatherC mixD combine32.A appreciatedB higherC heavierD superior33.A stillB evenC despiteD although34.A amongB b

34、esideC betweenD along35.A forecastB thinkC chooseD expect36.A guessB valueC estimateD judgment37.A endB carryC bringD take38.A partB sectionC pieceD bit39.A kindnessB approvalC permissionD allowance40.A dialB connectC reachD contactIV.Translation .(20 points)Part1: translatethe following sentencesinto Chinese.41. We'd like to inform you that our counter sample will be sent to you by DHL(特 快專遞)by the end of this week and please confirm it ASAP so that we can start our mass production.42. You asked us to send you our price list