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1、最大程度利用您策略投資 ERP A strategic investment ERP 是戰(zhàn)略投資 SEEBURGER IntroductionSEEBURGER介紹 China Supply Chain Success供應(yīng)鏈成功故事 Summary總結(jié)Agenda 議程Evolution of a Mfg company 制造企業(yè)的演變ERP ERP- Integration of the Factory 工廠集成 - Integration of the Enterprise企業(yè)集成Extended Enterprise 擴(kuò)展企業(yè)- Integration of the Supply Cha

2、in供應(yīng)鏈集成ERP Took Us From This ERP從以下現(xiàn)狀 .To This 轉(zhuǎn)變成這樣This Reduced Inventory. 這樣降低庫存Lower Raw Material Inventory降低原材料庫存Lower WIP降低在制品庫存Lower Finished Goods降低成品庫存China Competition 中國競爭China consumer demand continues to increase中國消費(fèi)需求持續(xù)增長Increased demand is a supply chain challenge需求增長乃供應(yīng)鏈之挑戰(zhàn)Peaks and V

3、alleys make production forecasting difficult波動(dòng)的探底和爬高使得生產(chǎn)預(yù)測非常困難Competition is fierce 競爭是激烈的OEMs are using discounts and incentives to woo customers整機(jī)生產(chǎn)企業(yè)通過打折和獎(jiǎng)勵(lì)來吸引消費(fèi)者Profit Margins are reduced accordingly企業(yè)利潤率因此而降低OEMs and qualified suppliers are exporting globally整機(jī)企業(yè)和優(yōu)質(zhì)供應(yīng)商出口全球市場Supply Opportunity供應(yīng)

4、機(jī)會(huì)Demand Opportunity需求機(jī)會(huì)The Supply Chain Balancing Act 供應(yīng)鏈平衡Meet customer needs:滿足客戶需要Product development 產(chǎn)品開發(fā)Merchandise planning 銷售規(guī)劃Product portfolio planning產(chǎn)品組合計(jì)劃Create customer needs 創(chuàng)造客戶需求Pricing Promotion 定價(jià)促銷Keep right goods in stock:倉庫保存正確的貨物Store requisition 庫存申請Warehouse replenishment 倉庫

5、補(bǔ)貨Inventory forecasting 庫存預(yù)測Purchasing 采購Shipping and transportation 裝載和運(yùn)輸A typical supply chain today 當(dāng)今典型供應(yīng)鏈Firms 企業(yè)Customers 客戶Suppliers 供應(yīng)商Goods貨物Goods貨物Demand需求Demand需求InformationTransactionsInformationInformationTransactionsTransactionsSupply ChainExecution 供應(yīng)鏈執(zhí)行Distribution 分銷Procurement 采購Ma

6、nufacturing 制造Enterprise ERPLogistics 物流Customer Response客戶反饋Warehouse Mgmt.倉庫管理 Financials 財(cái)務(wù) HR 人事 Consignment Inv.寄存庫存 Supplier Optimization供應(yīng)商優(yōu)化Lean Manufacturing精益制造Customers 客戶LogisticsPartners 物流伙伴Outsource Partners 外包伙伴Suppliers 供應(yīng)商Supplier Performance供應(yīng)商績效Order Management訂單管理Extended Enterp

7、rise 擴(kuò)展企業(yè)Customer SystemCustomerNotificationCustomerWarehouseCustomerFinancialsOrder訂單ShippingNotice發(fā)運(yùn)通知ReceivingAdvice收貨確認(rèn)Sales &DistributionSupply ChainManagementOrderManagementSales &DistributionCustomer Order客戶訂單AcceptOrder接受訂單ShippingNotice發(fā)運(yùn)通知GoodsReceived收貨確認(rèn)MoneyTransfer資金轉(zhuǎn)移ValidationTransfo

8、rmationTransformationValidationInvoice發(fā)票TransformationOrderAcknowledged訂單確認(rèn)CustomerReceivingFinancialsFulfillment process Is yours manual? 手工執(zhí)行流程?Supplier Management 供應(yīng)商管理Communication and Planningare the keys to success 溝通和計(jì)劃是成功的關(guān)鍵Supply Chain Visibilty 供應(yīng)鏈可視性Forecast Collaboration 預(yù)測協(xié)同Order Manage

9、ment 訂單管理Inventory Management 庫存管理SuppliersOutsourcing ManufacturersEnterpriseA Survivors supply chain 成功的供應(yīng)鏈Firms 企業(yè)Customers 客戶Suppliers 供應(yīng)商Goods 貨物Goods 貨物Demand 需求Demand 需求TransactionsInformationTransactionsTransactionsInformationInformationTransactionsInformationInformationTransactionsAn Inform

10、ation-Driven Supply Chain provides complete supply chain visibility to enable efficient business processes that can quickly respond to demand changes, mitigate supply chain risk and manage global fulfillment. 信息驅(qū)動(dòng)的供應(yīng)鏈通過完整供應(yīng)鏈的可視性達(dá)到高效業(yè)務(wù)流程,可以應(yīng)對需求變化快速反應(yīng),降低供應(yīng)鏈風(fēng)險(xiǎn),管理全球運(yùn)作。According to AMR, Information Drive

11、n leaders have: 15% less inventory 15% 較低的庫存 17% better perfect order fulfillment 17% 優(yōu)越訂單履行表現(xiàn) 35% shorter cash-to-cash cycle times 35% 較短的現(xiàn)金回收周期Which translates to: 10% increase in revenue improvement10% 銷售收入提高 5-7% rise in profitability5-7% 利潤率提高Benefits of Efficient Process Integration 高效流程整合的益處S

12、upplier Management 供應(yīng)商管理Expand communications 擴(kuò)展溝通 Key indicators such as capacity, demand, forecasts, inventory, production and yields should be accessible to key members of the supply chain. 關(guān)鍵指標(biāo)比如能力、需求、預(yù)測、庫存、生產(chǎn)和收益應(yīng)該能夠讓供應(yīng)鏈的關(guān)鍵成員看得到。If any of these appears to be “going nuclear”, an early warning sho

13、uld be circulated at once. 如果任何一項(xiàng)顯示不清楚,就應(yīng)立即發(fā)出預(yù)警。 Vinod Singhal, Georgia Institute of Technology 佐治亞技術(shù)學(xué)院The Survivors Profile 幸存者素描Business is relationship centric 業(yè)務(wù)以關(guān)系為中心Technology removes the “gaps” 技術(shù)彌補(bǔ)“差距”Decision making is a shared process 決策是共享的過程Suppliers manage inventories at your premises 供

14、應(yīng)商管理庫存的前提Demand is pulled through 需求是“拉動(dòng)”的過程Suppliers, Firms and Customers Collaborate供應(yīng)商、企業(yè)和客戶協(xié)同Systems can auto-replenish based on agreed business rules系統(tǒng)基于預(yù)定的業(yè)務(wù)規(guī)則可以自動(dòng)補(bǔ)充Automate the mundane, manage by exception標(biāo)準(zhǔn)流程自動(dòng)化,管理重點(diǎn)例外化Procurement采購Manufacturing制造Demand Planning/ Order Management需求計(jì)劃/訂單管理 Di

15、stribution 分銷 CRM and Service & SupportCRM 服務(wù)及支持Suppliers供應(yīng)商Customers客戶 ERP A strategic investment ERP 是戰(zhàn)略投資 Seeburger IntroductionSEEBURGER介紹 China Supply Chain Success供應(yīng)鏈成功故事 Summary總結(jié)Agenda 議程SEEBURGER Company Group 公司概覽 Founded in 1986 in Bretten, Germany 1986年成立于德國的Bretten Profitable and self-f

16、inanced, Continuous annual growth rates 成立至今一直保持盈利,每年持續(xù)穩(wěn)定增長SEEBURGER, Business Integration Expert 企業(yè)信息集成專家 Business Integration vendor for complete partner integration 業(yè)務(wù)集成供應(yīng)商幫助企業(yè)實(shí)現(xiàn)完全合作伙伴集成 7,500+ Customers in 35 Countries 7500多家客戶位于35個(gè)國家 Concepts, Products and Implementation “all from a single sour

17、ce” 從概念、產(chǎn)品到實(shí)施“一站式服務(wù)” Member of W3C, OASIS, ebXML, AIAG, ODETTE, VDA, EAN, EDIFICE, GS1, SWIFT, EDNA, EPCglobal, RosettaNet, TD-IHK etc. 全球著名組織的成員 Support all kinds of EDI Industry Standards and Communication Protocols via VAN or Internet 支持所有EDI行業(yè)標(biāo)準(zhǔn)和通訊協(xié)議(無論VAN還是Internet) Strong partnerships with app

18、lication providers and consultants: 與應(yīng)用系統(tǒng)供應(yīng)商和咨詢公司保持緊密合作關(guān)系 SEEBURGER Customers (sample list) 部分客戶 ERP A strategic investment ERP 是戰(zhàn)略投資 Seeburger IntroductionSEEBURGER介紹 China Supply Chain Success供應(yīng)鏈成功故事 Summary總結(jié)Agenda 議程Industry Initiatives MMOG/LE 行業(yè)標(biāo)準(zhǔn)What is EDI?Data Formats 數(shù)據(jù)格式EDIFACTANSI X12ODE

19、TTEVDARosettaNetUCCNETJama EDIFACTebXMLCommunication 通訊VANAS2 (EDI INT)ISDNOFTPHTTP (s)Content and work flow (business process)內(nèi)容和工作流(業(yè)務(wù)流程) DELFOR for VMI INVRPT for VMI DESADV for VMI Routing Information for VMI Delivery Instruction (DELFOR) Purchase Order (ORDERS) Order Confirmation (ORDRSP)Advanc

20、ed Shipping Notification (DESADV) Self Billing Invoice (INVOIC) Stock Movements (INVRPT)Forwarder Pickup Advice (IFTMIN)Conf. Delivery Instructions (DELFOR)Invoice (INVOIC)Pricing Corrections (INVOIC)Manual Credit and Debit Notes (INVOIC)Remittance Advice (REMADV)Screenshots北京奔馳-戴姆勒克萊斯勒有限公司The Proje

21、ct - SCM 供應(yīng)鏈管理項(xiàng)目EDI compliance was mandatory for all suppliers對所有供應(yīng)商來說EDI是必須的Traditional EDI via AS2 or 基于SA2的傳統(tǒng)EDI或者Web EDI solution webEDI 解決方案Delivery of ASN was mandatory 發(fā)送發(fā)貨通知(ASN)也是必須的Bar Code labeling was made mandatory for all suppliers 所有供應(yīng)商必須打印條形碼標(biāo)簽AIAG B10 standards AIAG B10標(biāo)準(zhǔn)Web EDI inc

22、luded an integrated Bar Code generator to assist suppliers WebEDI集成了可協(xié)助供應(yīng)商的條碼產(chǎn)生器Integrated 3PL into the system as an internal SAP user 作為內(nèi)部SAP用戶將第三方物流集成在系統(tǒng)之中Suppliers were given the option to deliver direct to the OEM or 供應(yīng)商可以選擇直接發(fā)貨到整車廠 或Deliver via the appointed 3PL who would handle sequencing on t

23、heir behalf 發(fā)貨到第三方物流由他們處理排序EDI Transactions EDI交換Phase One 第一階段DirectionANSI X.12 transaction #Material Release Outbound830Purchase OrderOutbound850Ship Notice ASNInbound856Ship Schedule JITOutbound862Material Release for COSCO Milk RunOutbound862 Production Sequence JISOutbound866 (JIS suppliers on

24、ly)Functional AcknowledgementOutbound997Application AdviseOutbound864 (confirm ASN content)Purchase Order Change RequestOutbound860Phase Two 第二階段 InvoiceInbound810Payment Order Outbound820Application Advise Outbound824 Supplier Routing InstructionOutbound853Receiving AdviseOutbound861Production Sequ

25、ence JISOutbound866 ERP A strategic investment ERP 是戰(zhàn)略投資 Seeburger IntroductionSEEBURGER介紹 China Supply Chain Success供應(yīng)鏈成功故事 Summary總結(jié)Agenda 議程Business Integration 商業(yè)集成Communication is the key to effective supply chain management溝通是有效供應(yīng)鏈管理的關(guān)鍵When you have visibility of Supplier Capabilities & Custom

26、er Demand當(dāng)您可以看到供應(yīng)商的能力和客戶需求時(shí)您可以You can plan better 更好的規(guī)劃Manage inventory better更好的管理庫存Reduce Expedites減少加班Increase customer satisfaction提高客戶滿意度Operational efficiency = bottom line profit!運(yùn)作效率=利潤Supplier Communication Methods供應(yīng)商溝通方法Traditional EDI 傳統(tǒng)EDITraditional EDI is used to transmit electronic me

27、ssages from one system to another.This requires that the Suppliers implement a standard EDI Software Package.All messages can be transmitted in EDIFACT/ VDA / Ansx12 format.Connectivity can be made using MQSeries and a standard EDI Solution.Web-EDI Web-EDIWeb EDI provides Suppliers with an Internet

28、based application, which is used to retrieve, print or download the Daily and Weekly Delivery Schedules.Suppliers require Internet Connectivity only:Broadband or Dial-UPFAX / E-Mail 傳真/電子郵件Cost-Effective communication channel for small message volume to Suppliers.NO additional set-up cost required o

29、n supplier side.File-Transfer 文件傳輸Transferring of files in proprietary format via FTP or SSH protocol over the internetCost-Effective communication channel for small message volume to Suppliers.Limited set-up cost for ftp/ssh server (if required by supplier)ComplexityOperationCostCurrent Communicati

30、on Methods? 您當(dāng)前的溝通方法?Current Messaging SummaryQty / MonthManual Fax 人工傳真?Send Schedule etc via a Fax MachineAutomatic Fax 自動(dòng)傳真?Schedule etc is generated and sent automatically using fax software (no human )Email 電子郵件?Schedule etc is generated and attached to email which is sent to receiverWeb EDI Web EDI?Recipient/S

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